This year, holiday shopping is proving to be less predictable.❄️ For more, check out the full article: https://lnkd.in/gAckFQHc #Advertising #DirectAvenue #PerformanceMarketing #DRTV #DirectResponseTV #TraditionalMedia #CTV #Q4 #Holidays #PwC
DirectAvenue
Advertising Services
Carlsbad, California 3,334 followers
TV + Digital to Fuel Scalable, Measurable Growth
About us
Data-Driven by nature and collaborative at heart, DirectAvenue excels at meeting the KPIs of our clients across Broadcast and Cable TV, Connected TV, Programmatic, Social Media and Digital platforms that geofence and remarket to engaged consumers as they consume content across multiple devices and platforms. Our aggressive approach to Brand Response Media, applied with our tactical media buying expertise lowers media costs, expands reach and frequency and our ability to attribute leads, acquisitions and sales to media in near-real time provides our clients a strategic advantage unlike any other agency. We are founded on entrepreneurial spirit and a true passion for what we do. We are firm believers in the value of long-term relationships and trust – we understand that our success comes only as a result of the success of our clients. We Expect More. So should you.
- Website
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http://www.directavenue.com
External link for DirectAvenue
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Carlsbad, California
- Type
- Privately Held
- Founded
- 2007
- Specialties
- Linear TV, Connected TV (CTV), Digital, Social Media, Data Science & Analytics, Creative, Performance Marketing, Direct Response TV (DRTV), Branded Response TV, and Media Buying
Locations
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Primary
5963 La Place Ct
Carlsbad, California 92008, US
Employees at DirectAvenue
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Julie Senik
Account Director at DirectAvenue
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Betsy Alekman
multifaceted marketer | brand champion
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Luigi Cicciari
Vice President Operations at DirectAvenue | Tableau Ambassador | San Diego Tableau User Group Co-Leader | Marketing & Market Research Tableau User…
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Marc Johnston
CFO/COO at DirectAvenue
Updates
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Listen UP! Q4 commerce pulse check as the holidays sneak up on us!🍁 #Fall #HolidaySpending #TVViewership #TV #CTV #Linear #PerformanceMarketing #DirectAvenue #TraditionalMedia #DRTV #DirectResponseTV #Omnichannel #CTVAdAgency
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Tomorrow marks WMHD.🧠 You spend most of your life inside your head. Make it a nice place to be.⭐ #WorldMentalHealthDay #October #Marketing #SpecialDay #DirectAvenue #Selfcare
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Our very own Marc Johnston is here to break down how geography shapes TV attribution — are your airings and responses really speaking the same language?📺 For more, chat with us TODAY directavenue.com ! 😊
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WASTING ad dollars? Let us take care of that. #Advertising #DirectAvenue #PerformanceMarketing#TelevisionAdAgency #TopDRTVCompanies #DRTV #DirectResponseTV #TraditionalMedia #CTV #Q4
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FALL LA LA LA is in FULL swing. And so is Q4. Check out this ecommerce stat! #Fall #HolidaySpending #TVViewership #TV #CTV #Linear #PerformanceMarketing #DirectAvenue #TraditionalMedia #DRTV #DirectResponseTV #Omnichannel #CTVAdAgency
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Get to know our talented VP of Operations, Luigi Cicciari! 👋 #EmployeeSpotlight #WorkplaceCulture #DirectAvenue #EmployeeAppreciation #Success #DataDriven #Collaboration #TVAds #Analytics #Tableau
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LinkedIn community, we dropped a NEW blog post! "Financial Marketing in 2026"👉 https://lnkd.in/gu6u7782 by Nicky (Nicola) Delasalle We cover: 🚀 Financial marketing is evolving fast. In 2025, personalization and precision aren’t optional—they’re everything. #MarketingTrends 🔑 Trust + Personalization = the new formula for financial marketing success. Are you ready for 2025? 📊 From compliance to CTV, here’s how financial marketers can win big in 2025. #FinanceMarketing 💡 Personalization is no longer a perk—it’s the price of entry in financial marketing.
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Happy OCTOBER 1🎃 Halloween is creeping closer… but first, sink your teeth into our October Top 5! Head to our blog for the FULL run down: https://lnkd.in/gFCbZHyz #MediaBuyingAgency #TVAdAgency #WhatIsCTV #WhatIsLinearTV #ConnectedTV #TVAdCompany #BestDRTVCompanies #DataDriven #DirectAvenue #OctoberTop5 #MediaNews