We build products that protect human attention on the internet. Our first product lets people control their social media algorithms and filter out distractions - actively used by people in 100+ countries. Try it now at https://www.flowstate.cc/
External link for Flowstate Labs
Flowstate Labs reposted this
In just the last week, Flowstate Labs' users have hidden over 150k unwanted posts from their YouTube and X feeds via 75,000 filtering requests! This proves that people care A LOT about their sanity on social media. Very reassuring - lets take back control!
Flowstate Labs reposted this
We deserve better than the brainrot clogging our social media feeds! So we built a tool for you to directly control what your algorithms show you. Here's a quick 1-min demo
Flowstate Labs reposted this
Our battle against mindless scrolling is gaining momentum! We've been building non-stop and thought it’s time to share a quick product demo video 🖥️ Since my last update, we've added new features and fixed plenty of bugs—excited to hear your thoughts! 🚀 It's just Day 1 at flowstate.cc, and there’s so much more to do. If this is something you want to help build, reach out—I’m sure we can find a way to collaborate. Try out our YouTube extension for yourself (link in comments), and let me know what you think! 🫡
Our view of what can truly improve our users' YouTube experience is constantly evolving and getting better. Let us know your thoughts and we'll build an experience that delights and serves you!
How do platforms like YouTube keep us engaged and always make us want to spend more time on them? At flowstate.cc, we think it’s not just about willpower or discipline—these platforms are a masterclass in cognitive and behavioral science. From conversations with our users and our internal research, we identified four key reasons (not necessarily MECE) that make us stay on for “just one more video” ⚡ Instant gratification (the dopamine trap): Serendipitous discovery. Open YouTube → landing page has all sorts of exciting new content YouTube knows you like → forget your goal, this is so much fun! Intermittent reinforcement. Open a short → it’s over in a blink, scroll to another? → keep going till you land on one you love → you want that “aha!” moment again! Scroll for more Visual gratification. A color bomb with attractive thumbnails everywhere! This is stimulating - you want to keep it going for longer 💭 Escapism: Emotional regulation. Not feeling great → open YouTube, escape those feelings, jump into another realm, eventually hope to feel better → that eventuality keeps getting longer & longer each time! Procrastination. Got an uninteresting task, can’t seem to get started on it → open YouTube, watch unrelated videos → feel a temporary sense of progress completely tangential to the task at hand ❤️ Social connection and belonging: Community engagement. A ready and global audience to discuss topics close to your heart → interact real-time via comments and live chats Shared experiences. Subscribe to and follow successful creators that resonate with your personal beliefs / interests → shared memes, laughter, fights and more - a parasocial experience! 🤔 Curiosity and exploration: Cognitive engagement. Wildlife, forgotten architectural marvels, science behind everyday life, tutorials for almost anything - you name it, YouTube’s got it. And it’s all “useful” in some sense → so many choices every step of the way → decision fatigue! → let YouTube decide your watch trajectory! Endless content flow. You stop when you’re bored. Right? Well, each new video is just as engaging as the previous → picture an ocean of content with a boat that won’t capsize (the recommendation system)—keeping you afloat and moving indefinitely! 💡 Why Flowstate? Are these factors all bad all the time? Not at all! Everyone has their sweet spot on YouTube, but no tool helps set that balance. That’s why the YouTube experience feels both rewarding and draining. With our browser extension for YouTube (link in comments below), we’re trying to reimagine it, aiming for a user-focused experience that values utility over engagement. We’re not at the Holy Grail yet, but you’re going to help us get there, right? Thanks for reading! PS: Our stackbot is now live 🤖! Check out how it can help you.