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Firstup Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find Firstup to be easy to use, with intuitive features and excellent customer support enhancing their experience. (89 mentions)
Users find the helpful support from Firstup's team invaluable for successful platform implementation and ongoing improvements. (56 mentions)
Users commend Firstup for its effective communication capabilities, greatly enhancing engagement and delivery to employees. (54 mentions)
Users value Firstup for its powerful features that enhance communication and engagement across the organization. (49 mentions)
Users value the excellent support and engagement from Firstup, enhancing communication across all organizational levels. (46 mentions)
Users express frustration over missing features and updates that prioritize new releases over essential customer requests. (38 mentions)
Users experience frustrating reporting issues with Firstup, citing challenges in functionality and technical support responses. (30 mentions)
Users express frustration with the limited customization options, hindering branding and user experience within Firstup. (18 mentions)
Users face a learning curve with Firstup, finding some features unintuitive and clarity lacking in app usage. (17 mentions)
Users are frustrated with the insufficient details in Firstup, lacking editing options and functional search features. (16 mentions)
Users find the organizational challenges of adopting new technology and slow support responses to be frustrating. (16 mentions)
Users face technical issues like bugs and outages that hinder project progress and create frustrating workarounds. (15 mentions)

Top Pros or Advantages of Firstup

1. Ease of Use
Users find Firstup to be easy to use, with intuitive features and excellent customer support enhancing their experience.
See 89 mentions

See Related User Reviews

Kaitlyn M.
KM

Kaitlyn M.

Enterprise (> 1000 emp.)

4.0/5

"Great networking conference!"

What do you like about Firstup?

Firstup offers an excellent tool for employee communications. The tool is easy to use, intuitive, and the customer service has been great.

Verified User
A

Verified User

Enterprise (> 1000 emp.)

5.0/5

"Firstup is THE Platform"

What do you like about Firstup?

The insights that allow us to measure our communications is what makes this the ideal platform for us. It's easy to use, and allows us to understand e

2. Helpful
Users find the helpful support from Firstup's team invaluable for successful platform implementation and ongoing improvements.
See 56 mentions

See Related User Reviews

Jeremy B.
JB

Jeremy B.

Enterprise (> 1000 emp.)

4.5/5

"More than bells and whistles: Revolutionize your comms and amplify strategic programs!"

What do you like about Firstup?

Firstup is relatively easy to implement and use, and provides efficiences when integrated with existing legacy data programs. When used strategically,

John N.
JN

John N.

Enterprise (> 1000 emp.)

4.5/5

"Firstup, a great partner for internal comms"

What do you like about Firstup?

From sourcing, to implemetation, features of the platform and working with our team, Firstup has been a great partner to have. Their team couldn't be

3. Communication
Users commend Firstup for its effective communication capabilities, greatly enhancing engagement and delivery to employees.
See 54 mentions

See Related User Reviews

Jeremy B.
JB

Jeremy B.

Enterprise (> 1000 emp.)

4.5/5

"More than bells and whistles: Revolutionize your comms and amplify strategic programs!"

What do you like about Firstup?

Firstup is relatively easy to implement and use, and provides efficiences when integrated with existing legacy data programs. When used strategically,

John N.
JN

John N.

Enterprise (> 1000 emp.)

4.5/5

"Firstup, a great partner for internal comms"

What do you like about Firstup?

From sourcing, to implemetation, features of the platform and working with our team, Firstup has been a great partner to have. Their team couldn't be

4. Features
Users value Firstup for its powerful features that enhance communication and engagement across the organization.
See 49 mentions

See Related User Reviews

John N.
JN

John N.

Enterprise (> 1000 emp.)

4.5/5

"Firstup, a great partner for internal comms"

What do you like about Firstup?

From sourcing, to implemetation, features of the platform and working with our team, Firstup has been a great partner to have. Their team couldn't be

Verified User
A

Verified User

Enterprise (> 1000 emp.)

3.5/5

"Great product ,a bit tricky to set up"

What do you like about Firstup?

The backend is very powerful. It can target content any way your HR data can divide up your workforce. The design elements are flexible and good-looki

5. Engagement
Users value the excellent support and engagement from Firstup, enhancing communication across all organizational levels.
See 46 mentions

See Related User Reviews

Jeremy B.
JB

Jeremy B.

Enterprise (> 1000 emp.)

4.5/5

"More than bells and whistles: Revolutionize your comms and amplify strategic programs!"

What do you like about Firstup?

Firstup is relatively easy to implement and use, and provides efficiences when integrated with existing legacy data programs. When used strategically,

Leah S.
LS

Leah S.

Enterprise (> 1000 emp.)

3.0/5

"Powerful tool, not right for everyone"

What do you like about Firstup?

Awesome technology and great tool for engaging and connecting with workers across all levels of the organization

Top Cons or Disadvantages of Firstup

1. Missing Features
Users express frustration over missing features and updates that prioritize new releases over essential customer requests.
See 38 mentions

See Related User Reviews

LD

Lana D.

Enterprise (> 1000 emp.)

5.0/5

"Implementing Firstup was a game changer for Butterball."

What do you dislike about Firstup?

No SMS text capability currently in the legacy Social Chorus app. It is available on the legacy Dynamic Signal app.

Verified User
A

Verified User

Enterprise (> 1000 emp.)

4.0/5

"Organized & Efficient"

What do you dislike about Firstup?

Product updates and changes are sometimes launched before they are fully ready to be utilized. Firstup focuses on new features rather than the top req

2. Reporting Issues
Users experience frustrating reporting issues with Firstup, citing challenges in functionality and technical support responses.
See 30 mentions

See Related User Reviews

Verified User
A

Verified User

Enterprise (> 1000 emp.)

4.0/5

"Organized & Efficient"

What do you dislike about Firstup?

Product updates and changes are sometimes launched before they are fully ready to be utilized. Firstup focuses on new features rather than the top req

LB

Linda B.

Enterprise (> 1000 emp.)

5.0/5

"A game-changing communications platform"

What do you dislike about Firstup?

Technical support can be frustrating. It's not easy to open a ticket (the system doesn't remember me) and the answers are not always what you are look

3. Limited Customization
Users express frustration with the limited customization options, hindering branding and user experience within Firstup.
See 18 mentions

See Related User Reviews

Verified User
A

Verified User

Enterprise (> 1000 emp.)

4.0/5

"Overall solid, but could use a few additions."

What do you dislike about Firstup?

I wish there were more branding options available. In Studio when working on a campaign, it is tedious to have to keep manually inputting hex codes wh

Verified User
A

Verified User

Enterprise (> 1000 emp.)

5.0/5

"A smart investment in empowering employees"

What do you dislike about Firstup?

Initial setup to maximize the platform and integrate with other systems can take quite a bit of time and customization. But the payoff for that initia

4. Confusion
Users face a learning curve with Firstup, finding some features unintuitive and clarity lacking in app usage.
See 17 mentions

See Related User Reviews

Verified User
A

Verified User

Enterprise (> 1000 emp.)

5.0/5

"Firstup is THE Platform"

What do you dislike about Firstup?

There can be a learning curve with folks thataren't familiar with the platform

LA

Latora A.

Enterprise (> 1000 emp.)

5.0/5

"User friendly"

What do you dislike about Firstup?

Whenever a person is logged out it's not clear. Sometimes associates come up having issues with the app not giving current information and it's becaus

5. Insufficient Details
Users are frustrated with the insufficient details in Firstup, lacking editing options and functional search features.
See 16 mentions

See Related User Reviews

PL

Pam L.

Enterprise (> 1000 emp.)

5.0/5

"The FirstUp platform has improved our internal communications process."

What do you dislike about Firstup?

There are limitations when creating and displaying block content - such as inserting pictures within tables. We would like to see more editing options

Zachary D.
ZD

Zachary D.

Enterprise (> 1000 emp.)

4.0/5

"Has been a good experience for sharing content"

What do you dislike about Firstup?

I dislike that you cannot see LinkedIn Carousel posts previewed on the main screens. I also dislike that your account isn't more cosutmized also the s

6. Organizational Challenges
Users find the organizational challenges of adopting new technology and slow support responses to be frustrating.
See 16 mentions

See Related User Reviews

Verified User
A

Verified User

Enterprise (> 1000 emp.)

4.0/5

"Review of FirstUp"

What do you dislike about Firstup?

It is always a challenge getting employees to utilize a new platform / download an app to their own personal device.

Verified User
A

Verified User

Enterprise (> 1000 emp.)

3.5/5

"Great for delivering non critical information, but challenging for critical need to know."

What do you dislike about Firstup?

It is difficult to organize and segment content consitently resulting in an overwhelming amount of content for the end user.

7. Technical Issues
Users face technical issues like bugs and outages that hinder project progress and create frustrating workarounds.
See 15 mentions

See Related User Reviews

LB

Linda B.

Enterprise (> 1000 emp.)

5.0/5

"A game-changing communications platform"

What do you dislike about Firstup?

Technical support can be frustrating. It's not easy to open a ticket (the system doesn't remember me) and the answers are not always what you are look

Verified User
U

Verified User

Enterprise (> 1000 emp.)

4.0/5

"Overall helpful tool"

What do you dislike about Firstup?

When going through the archive of posts, it would be helpful to be able to filter by pinned posts rather than having to scroll through months of posts

Firstup Reviews (204)

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Reviews

Firstup Reviews (204)

View 1 Video Reviews
4.4
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Wells W.
WW
Internal Communications Specialist
Enterprise (> 1000 emp.)
"Empowering engagement with Firstup"
What do you like best about Firstup?

I have enjoyed using FirstUp because of its variety of options for creating and publishing content. All of its unique capabilities have allowed me and my team to think outside the box when developing campaign ideas to engage CHRISTUS Health Associates. The platform is user-friendly and allows for a nearly seamless experience from creation to consumption of content. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

There are no major setbacks when it comes to using the FirstUp platform, but my team wishes the platform had a few capabilities. We wish we had the option to pin featured posts for specific topics and for featured posts to only be shown to those who are subscribed to the topic, even if the topic is open to everyone. We wish to have the direct delivery option for a push notification to cellular devices that is not tied to the "notification center." Review collected by and hosted on G2.com.

Verified User in Consulting
AC
Enterprise (> 1000 emp.)
"Overall solid, but could use a few additions."
What do you like best about Firstup?

Ease of creating and publishing content and relatively simple to tailor layout to your liking, availability of help resources, helpdesk is very responsive and knowledgeable. Photo comments are a hit! Review collected by and hosted on G2.com.

What do you dislike about Firstup?

I wish there were more branding options available. In Studio when working on a campaign, it is tedious to have to keep manually inputting hex codes when you are only given two options. We have a pretty robust brand color palette. I also wish there was an option to pin a post, add a banner, or add a ticker at the top of the main experience/homepage. This would be really handy during Open Enrollment in particular. It would also be helpful if creators could edit content directly within Experience, without having to go into Studio, click this and that, save, and publish. Being able to edit individual blocks/items directly from Experience would save a great deal of time. Also, we've noticed a copy/paste issue where text ends up bolded or in a completely different font style (like Arial Black instead of Arial). I think this is a known issue, though, and requires the user to click "Paste text only." Also, when manually adding audiences, sometimes we get users with a "0" next to their name instead of "1," showing they are an active, registered user. This makes creating custom audiences problematic, as we have to go through and manually confirm our lists, which, when uploading audiences of 100+ users, can be extremely time-consuming. It would also be nice to actually be able to view an embedded video within an email without being taken out of email and into Experience - it disrupts the flow of the user experience. We also have not been very satisfied with the level of turnover. It seems once we get used to one CSM, we get another, and another! (And one of our more recent support teams completely vanished on us at one point.) Finally, I wish pulling metrics wasn't such a hassle and that it was easier to find and compare data. Review collected by and hosted on G2.com.

Verified User in Hospital & Health Care
UH
Enterprise (> 1000 emp.)
"Empowering employee communication"
What do you like best about Firstup?

It brings together email, mobile, intranet, and digital signage into one platform, making it easier to reach employees wherever they are—especially important for deskless or frontline workers. You can tailor messages based on role, location, or behavior, which helps ensure relevance and boosts engagement. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

While Firstup is a powerful platform, one area I find challenging is the limited flexibility in customizing certain design elements and layouts. It can sometimes feel restrictive when trying to create more dynamic or visually engaging content. Additionally, the learning curve for some of the analytics features can be steep, especially for newer users who aren’t as data-savvy. More intuitive dashboards or guided insights would be a great improvement. Review collected by and hosted on G2.com.

ML
Senior Accountant
Information Technology and Services
Small-Business (50 or fewer emp.)
"Firstup; Approach that Unify Communication, but Limited Personalization Efficiency"
What do you like best about Firstup?

Firstup is resourceful and impactful as it issues conventional engagement for employees in a workplace

The app centralizes resources, messages and updates in a single space that is accessible to all members

Firstup operates remotely, where employees in office snd different locations can engage and share information

The app uses intelligence to tailor make content based on user experiences or feedback Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Firstup has multiple features and versions that makes the digital interaction overwhelming

Setting up Firstup demands more technical help to streamline business communication Review collected by and hosted on G2.com.

Sunnysher H.
SH
Digital Marketing Expert
Medical Practice
Small-Business (50 or fewer emp.)
"Fostering Employees Communication with Firstup, Despite the Price Inefficiencies"
What do you like best about Firstup?

Firstup helps us i. Acquiring personalized individual content, that makes messages remain relevant and accessible

The app has effective multi channel delivery capabilities, where one can receive them through emails and mobile phones through apps

The admin tool and dashboard are very efficient and assertive

We get open messages and feedback, that helps us capture information concerning our customers Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Prices are personalized, and this makes them lack transparency and understanding

Searching for old messages is also problematic, with complex navigation issues Review collected by and hosted on G2.com.

Gavin D.
GD
Global Digital Communications Platform Manager
Enterprise (> 1000 emp.)
"The Comms Platform That Actually Gets Out of the Office into the Fields"
What do you like best about Firstup?

It actually works for everyone. From employees in a factory to field techs working miles from the nearest office, Our Field gives everyone a voice. It’s quick to use, easy to access on the go, and doesn’t assume you’re sitting behind a desk all day. The simple translation option means we can reach our Global employee base very easily across all platforms and devices with easy to set up apps and integration into other platforms. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

One of the challenges has been making sure everyone gets on board. With such a wide variety of roles across AGCO, from the factory floor to those in the field, and everything in between, not everyone naturally turns to a digital comms platform as part of their day.

Its a great problem to have but sometimes we just have TOO MUCH content across the platform and some employees switch off Review collected by and hosted on G2.com.

Mikswen R.
MR
Digital Assets Accountant
Information Technology and Services
Small-Business (50 or fewer emp.)
"Firstup; Targeted Internal Communication Support with High Intelligence"
What do you like best about Firstup?

Firstup helps us deliver content or information across all business channels

The app guides all employees on how to have meaningful conversations with customers and other team members

We evaluate the performance of our campaigns using the app

We get a centralized knowledge hub that deals with content Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Firstup has limited UI customization support, where we lack proper branding measures

The search feature is less flexible and it fails to identify newly added content Review collected by and hosted on G2.com.

gaby m.
GM
Communication Specialist
Mid-Market (51-1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"First Up is an easy to use tool that has changed the way our team communicates!"
What do you like best about Firstup?

Using Firstup has completely transformed the way we communicate with our team. It’s intuitive, efficient, and ensures every employee stays informed and engaged—no matter their role or location! Review collected by and hosted on G2.com.

What do you dislike about Firstup?

What I find most frustrating about Firstup recently are the recurring glitches in Studio. These issues have made it difficult and time-consuming for our team to access analytics, often dragging on for days. The frequency and duration of these glitches have become a real challenge. Review collected by and hosted on G2.com.

Bradley C.
BC
Director of Marketing and Communications
Enterprise (> 1000 emp.)
"Strong Omni-Channel Employee Comms Option"
What do you like best about Firstup?

Firstup allows us to easily communicate with desked and non-desked employees with ease via email, app, and intranet. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Firstup identifies whether an employee should receive a communication via email or the app. They recently changed the app notification options to make it less likely to send a push notification and more like to just put a notification within the app. I don’t think as many employees engage with the notifications now. Review collected by and hosted on G2.com.

KC
Communications Specialist
Enterprise (> 1000 emp.)
"Love Firstup"
What do you like best about Firstup?

I would say the same, plus the addition of new reporting functionality and AI are incredibly helpful for our needs. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

We are still having some issues with the search function on our internal site. However, the search function via the studio side has been great.

I also think the creation of custom distribution lists could be more intuitive - I've had a few teammates find it complicated and confusing to manage when they have lists that are constantly fluctuating. Review collected by and hosted on G2.com.

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