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Freshpaint Reviews & Product Details

Freshpaint Product Details

Freshpaint is lovingly referred to as a "recovering CDP". When Freshpaint first launched, it positioned itself as a general customer data platform before revamping its platform specifically for Healthcare providers. Unlike generic CDPs, Freshpaint's Healthcare Privacy Platform helps organizations execute data-driven marketing strategies while complying with industry regulations. Freshpaint helps healthcare providers keep their first-party customer data HIPAA-compliant by default. We replace the tracking technology used by Google, Facebook, and others to enable you to use those tools AND stay HIPAA compliant. ID masking and allowlists are built in, making Freshpaint HIPAA safe by default. Freshpaint is the only customer data platform purpose-built for healthcare.

Seller

Freshpaint

Discussions

Freshpaint Community

Languages Supported

English

Product Description

Freshpaint helps product, data, and growth teams set up the customer behavioral data they need to build a better product, drive engagement, and improve retention.

Overview by

Dave Twichell

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Freshpaint Media

make data compliant with downstream tools

Freshpaint Demo - Freshpaint Allow Lists

Forced allow lists control your daa

Freshpaint Demo - Freshpaint Destinations

Keep your most important marketing technologies HIPAA compliant.

Freshpaint Demo - web tracker monitoring

summary of trackers and risk, detailed view of tracker and all the pages it's installed on

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CR

Verified User in Retail

Small-Business (50 or fewer emp.)

5/25/2023

"Just what is needed in todays fastpaced world for data analytics"

4/5

What do you like best about Freshpaint?

Freshpaint is HIPAA compliant which is great as privacy is what everyone should respect and by using tools that are certified we can ensure this. The best thing is that you don't need to know complex coding, you can do all of this with the click of a button.

It is also great that they offer a "forever" free plan that helps small-scale users and big users user tryout the service. Review collected by and hosted on G2.com.

What do you dislike about Freshpaint?

Although there is rarely anything wrong with the service but I think the pricing is somewhere they could do more.

But since they offer customized plans, it mitigates this factor. Review collected by and hosted on G2.com.

JC

Jay C.

Secondary Science, Chemistry, Physics and Biology teacher

Mid-Market (51-1000 emp.)

12/3/2022

"Easy to use tool to measure clicks on site!"

5/5

What do you like best about Freshpaint?

The layout is simple and easy to navigate. I find it easy to create events on the platform too. Review collected by and hosted on G2.com.

What do you dislike about Freshpaint?

Lack of tutorial for beginners to use the site. Review collected by and hosted on G2.com.

DS

Dana S.

Marketing Director

Small-Business (50 or fewer emp.)

11/29/2022

"Love the insights this software provides !"

4.5/5

What do you like best about Freshpaint?

I like having all the information I seek in one place. And it shows things that I didn't even think to look for. No more piecing together database entries from production mysql Review collected by and hosted on G2.com.

What do you dislike about Freshpaint?

It took some time to learn how to read the data but that is normal with new software I suppose Review collected by and hosted on G2.com.