Bauer Media Group’s cover photo

About us

We are a media business focused on creating content that matters to millions of people across Europe. Our offer covers print and online Publishing, Audio broadcasting and entertainment, Out of Home advertising, and Investments in other media related sectors. We are one of Europe’s largest Publishers, with almost 500 million copies sold each year. From women’s and celebrities’ magazines and TV listings to food and special interest, we own some of Europe’s most popular digital and print publishing brands. Our Audio business operates more than 150 radio and podcast brands, reaching over 61 million listeners every week. Bauer Media Outdoor is one of Europe’s leading Out of Home advertising businesses, with more than 100,000 advertising panels. Family-owned in the 5th generation, Bauer Media focuses on the long-term with a consumer first mindset. Our workforce of over 12,000 shares a common purpose: to deliver content and services that enrich people‘s everyday lives. Our mission is to entertain, serve and inspire our customers, making each day a little better and supporting them as they organise their lives and discover more. Our Purpose is to enrich everyday life. This Purpose is our reason for being in business. It’s why our consumers buy our products and services. It’s why we come to work every day. It’s at the heart of everything we do and what unites us. Our group-wide company values are Trust, Passion, Excellence and Entrepreneurship. These four values underpin our corporate identity and culture. They are our guide for how we want to work and grow together. https://www.bauermedia.com/imprint https://www.bauermedia.com/data-privacy

Website
https://www.bauermedia.com
Industry
Media Production
Company size
10,001+ employees
Headquarters
Hamburg
Type
Privately Held
Specialties
Publishing, Print, Digital, Radio, Content, Magazines, Research, Media, Entertainment, Sales, Journalism, Marketing, Audio, Podcasts, Broadcasting, Out of Home, and Advertising

Locations

Employees at Bauer Media Group

Updates

  • View organization page for Bauer Media Group

    109,980 followers

    We would like to announce that Jan Wachtel, currently President #BauerMediaPublishing and part of our Executive Board, has decided to leave #BauerMedia. He will take over the position of CEO at Hubert Burda Media, effective 1 January 2026. During his time at Bauer Media, Jan has been instrumental in driving our transformation and setting a strong course for the future. We thank him for his dedication and leadership and wish him every success in this new chapter. Read the full press release here ➡️ https://lnkd.in/ejaZRKmK

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  • This morning at CTV & Audio 2025 in Portugal, our team shared insights into how brands can make the most of digital audio. 🎧   💡 Rita Sobral, VP Revenue Growth, opened with a snapshot of the Portuguese digital audio market, highlighting how Gen Z’s listening habits are creating fresh opportunities for brands.   💡 Rob Timony, SVP Commercial Innovation, took a deep dive into programmatic audio, showing why it matters for advertisers and agencies. He highlighted three key benefits: efficiency and automation, precision targeting, and creative flexibility. Programmatic isn’t just a process - it’s a playground for experimentation, creativity, and smarter campaigns, offering scale, measurement, and innovation across fragmented audiences.   The takeaway? 👉 Digital audio offers brands smarter, more creative ways to reach audiences, from streaming and podcasts to programmatic campaigns.   We’re excited to keep the conversation going: ➡️ How do you see programmatic audio shaping the next generation of advertising?

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  • Frischer Look, neue Energie! Unser Working Café im Hamburger Headquarter hat ein Makeover bekommen: Herzlichen Dank an unser Real Estate Experience & Services-Teams! ✨ 🌿 Moderne Farb-Akzente & stylishe Highlights ☕ Eine neue Barista-Bar mit leckerem Kaffee für den perfekten Start in den Tag & unser neuer Hotspot fürs Netzwerken 🍲 Lunch- & Workshop-Space für Austausch & Ideen-Sessions 🥗 Kulinarische Vielfalt mit Bowls, Salaten & Snacks für Körper, Kopf & Kreativität „Bei der Bauer Media Group inspiriert nicht nur der Content, sondern auch die Arbeitswelt“, sagt Nina Johannsen, Director Experience & Services. Ein Ort, der verbindet, belebt und inspiriert – genau so, wie wir arbeiten wollen. 🚀   #BauerMedia #BauerMediaPublishing #Workingcafe

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  • After several inspiring sessions in recent weeks, we’re thrilled to share the next highlight: Marcel Semmler will deliver the closing keynote at the International News Media Association (INMA) Innovation Week in Dublin (22–26 September): The Future of Product in Media. 🚀 On Friday, 26 September, Marcel will share how innovation and #AI integration are reshaping product development across the news media industry. Get ready for: ·        Bold perspectives on product & technology ·        Deep insights into not just integrating, but truly embedding AI into media products – with our new cutting-edge platform TONI OS as an example. ·        Forward-thinking strategies to stay ahead in a constantly evolving digital world ✨ What better way to conclude an inspiring week than with a forward-looking keynote that dares to set the agenda for the future of media products? #BauerMedia #BauerMediaPublishing

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  • Yesterday, at the Relevans Conference in Oslo, our colleague Marcel Semmler took us on a journey into the real future of #AI: no hype, no isolated features—but #UX. 💡 In his talk “The Future of AI Is UX: From Hype to High-Impact”, Marcel showed how AI only creates lasting value when it’s seamlessly embedded into the user experience—whether for editors, creators, or audiences. 👉 Our key takeaway: the next generation of media products won’t just use AI. They’ll feel like AI—adaptive, intuitive, and context-aware. Marcel gave us a playbook on how to move from innovation experiments to products people actually adopt and love. We’re excited to keep this conversation going: ➡️ How do you see UX shaping the AI revolution in media? #BauerMedia #BauerMediaPublishing

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  • „Print hat eine großartige Zukunft“ – wenn wir sie aktiv gestalten. 🚀 Unter der Führung von Director Magazines Dittmar Jurko entsteht seit Anfang des Jahres der Content für all unsere General-Interest-Magazine in einer zentralen Redaktion. Das neu aufgestellte Zusammenspiel aus Content, Design und operativen Prozessen bringt unsere publizistischen Stärken auf den Punkt – und sichert nachhaltig Qualität und Relevanz im Printbereich.   Mit dieser Aufstellung investieren wir gezielt in die Zukunft unserer Printtitel, verlängern ihre Lebenszyklen und schaffen ein redaktionelles Umfeld, in dem Inhalte wieder zur Leidenschaft werden. 🗨️ „Zentralisierung ist keine Verengung, sondern Erweiterung, und sie bedeutet Professionalisierung bei der Inhalte-Erstellung: mehr Planung, mehr Austausch, mehr Tiefe.“ – so Dittmar Jurko.   Mehr von Dittmar gibt’s in der aktuellen Ausgabe Der Neue Vertrieb zu lesen! #BauerMedia #BauerMediaPublishing #PrintLove

    View organization page for Der Neue Vertrieb

    1,352 followers

    🎉 𝗗𝗶𝗲 𝗻𝗲𝘂𝗲 𝗗𝗡𝗩-𝗔𝘂𝘀𝗴𝗮𝗯𝗲 𝗶𝘀𝘁 𝗱𝗮! Nach einer kleinen Sommerpause gibt es nun endlich wieder ein frisches Heft. 🏆 Darin stellen wir das aktuelle DNV-Ranking der vertriebsstärksten Chefredakteure im deutschen Zeitschriftenmarkt vor. Die diesjährige Rangliste zeigt Veränderungen an der Spitze. Erstmals auf Platz 1: Dittmar Jurko von der Bauer Media Group. Im Interview spricht Jurko u.a. darüber, warum Print eine großartige Zukunft hat. Außerdem im Heft: ➡️ Analyse: Wie exklusive KI-Features das Abo-Geschäft beleben ➡️ Interview: Geschäftsführer Malte Schwerdtfeger über die Strategie der Deutschen Medien-Manufaktur ➡️ Interview: Sophie Janz vom Kicker zieht Bilanz nach einem Jahr Kicker Plus ➡️ Umfrage: Wie Verlage das Thema Customer Care denken ➡️ Media-Intelligence-Kolumne: Prof. Dr. Ana Moya über „Data Understanding“ u.v.m. 👉 Zur Bestellung geht’s hier entlang: https://lnkd.in/ezYyd_U

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  • 🎉150 Years of Bauer Media Group 🎉 This Friday, 5th September, we’re marking an extraordinary milestone: 150 years of Bauer Media Group! From our humble beginnings to becoming a global media powerhouse, this journey has only been possible thanks to the passion, creativity, and dedication of our 12,000 incredible colleagues across Europe. 💙 To celebrate this momentous occasion - and to say a heartfelt thank you - we’re throwing an unforgettable party across the business. It’s a celebration of our people, our legacy, and the exciting future ahead. Here’s to 150 years of storytelling, innovation, and connection - and to the amazing people who make it all happen. 🥂 #150YearsofNow

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Funding

Bauer Media Group 1 total round

Last Round

Grant

US$ 2.2M

See more info on crunchbase