Sendible

Social media reporting is more than just numbers. 📊 Tracking likes and shares is just the beginning. Effective reporting helps you understand what’s working, identify opportunities for improvement, and show the real impact of your social media efforts. From choosing the right metrics to setting clear objectives and streamlining your workflow, knowing how to report effectively can make your strategy smarter and your results more measurable. Want to know more? 👀https://bit.ly/4bZ9h3q #socialanalytics #reporting #socialmediainsights #marketingarticles #socialmediamanagement

Planning ahead doesn’t just save time, it makes you a better social media manager. It’s what allows you to focus on strategy, creativity, and actually engaging with your audience (instead of scrambling to post in real time). A good schedule turns chaos into consistency and consistency is what builds trust, growth, and results. So, if you’re still posting in the moment, this is your sign to give your future self a break. 😉 #schedulingtools #socialmediamanagement #socialmediamanagers #contentcreators

Curious about what's coming next at Sendible? 👀 In 2025, social media is evolving faster than ever. From the rise of short-form video to shifts in platform algorithms, staying ahead of the curve is essential. We've done a lot so far, from Threads to Bluesky scheduling, but we're committed to doing more, whether it's updating our media system or ensuring your presence remains consistent across emerging platforms, we're here to support your journey every step of the way. Stay tuned for more updates, and take a look at Sendible's 2025 timeline 👉 https://bit.ly/3DAM8IQ #sendible #productupdates #socialmediamanagement #schedulingtools

Does your business have an employee advocacy program? 🤔 One of the prevailing 2025 social media trends is that users aren't that interested in faceless brands anymore. Instead, they want to see and interact with real people. And we can see this clearly not just in industry reports, but our own. We already noticed this shift in 2024 (you can check out our report) when we saw that 57% of posts were scheduled to LinkedIn Profiles, and 43% to Pages. In 2023, these numbers were quite different as 64% of LinkedIn posts scheduled with Sendible went towards LinkedIn Company Pages, and 36% to Profiles. 🤯 https://bit.ly/2KnEDGO #employeeadvocacy #linkedin #socialmediamarketing #marketingtips

Influencer marketing has evolved far beyond one-off collaborations and sponsored posts. Today, it’s about authenticity, connection, and trust, values that matter more than ever to online audiences. The most recent data shows us that 50% of millennials trust influencers’ product endorsements and recommendations, but when it comes to celebrities, that trust drops to 38%. That’s a huge reminder that audiences want real, relatable voices. Influencers often share genuine experiences, engage directly with their communities, and create content that feels human, not just promotional. This level of connection is what helps brands build credibility and drive long-term loyalty. Whether you’re a small business or a global brand, partnering with the right influencers can help you reach people in a more personal and authentic way. Want to learn more about the evolving role of influencers and how to make it work for your brand? Take a look at our article👉 https://bit.ly/4mUaZsc #influencers #influencermarketing #socialmediamanagement #marketinginsights

Are your videos stopping the scroll or getting skipped? A great hook can make all the difference. 👀 A bold statement, a question, or even the right expression on your face can be the difference between someone scrolling past or staying to watch. When you get the hook right, you’re not just capturing attention, you’re setting up your video for the algorithm with better watch time and stronger connections with your audience. If you’re looking for new ways to capture attention from the very start, we have put together some of the best hook ideas you can try: https://bit.ly/41KQvKL #socialmediamarketing #socialmediamanagement #videohooks #tiktok

Before guests even hit your website, they’ve seen your photos, reviews, and location on Google. 👀 Every update on your Google Business Profile tells a story and your guests notice. The hotels that stand out aren’t just fancy, they’re active, responsive, and intentional. They’re showing off the experience, the amenities, and the little details that make a stay unforgettable. Managing multiple listings, keeping content fresh, and responding to reviews can feel overwhelming, but it’s also one of the most effective ways to build trust and turn interest into bookings. In our free webinar for hotel marketers, we’ll show you how to optimise your social media, plan content strategically, and connect with guests before they even arrive. Practical tips, real examples, and strategies you can use immediately. 🎥 Don't forget to save your spot here: https://bit.ly/476a02h #hotelmarketing #socialmediaforhotels #socialmediamanagement #hotelmanagement

Posting regularly on LinkedIn isn’t just about showing up, it’s about creating meaningful connections, sharing your expertise, and staying visible in your professional network. 🤓 The more consistently you share content, the more opportunities you have to engage with your audience, start conversations, and position yourself or your brand as a trusted voice in your industry. Sometimes, the hardest part is coming up with content ideas. That’s why having a variety of post concepts ready can make all the difference in keeping your feed engaging, fresh, and relevant. From thought leadership and industry insights to behind-the-scenes updates and interactive content, there’s a lot you can share that resonates with your audience. These are just a few ideas to get you started, but if you’re looking for even more inspiration, head to our website for 50+ LinkedIn post ideas: https://bit.ly/4mWtNqP

You may be on Google Business Profile, but if you’re not posting regularly, you’re missing one of the best ways to drive local traffic and stay visible in search. ✅ Google Business Profile posts are a powerful yet often underutilised tool for enhancing your local SEO. By sharing regular updates, such as promotions, events, or news, you signal to Google that your business is active and relevant, which can improve your visibility in local area. Aiming to post at least once a week can help keep your listing fresh and engaging. Learn more about Google Business Profile: https://bit.ly/46GNRcq

Social media has changed how we work — and where we work. 🧳 It’s one of the few careers that can exist almost anywhere. For social media managers, that flexibility is both freeing and demanding. Campaigns don’t wait for office hours, trends don’t pause for time zones, and ideas can come at any moment. It’s a role that requires adaptability, but also rewards creativity, curiosity, and the ability to stay connected. Social media is built on connection. Planning posts, engaging communities, analysing performance, it’s all about understanding people. And that work can happen from anywhere in the world. At the end of the day, social media isn’t defined by where it’s done, it’s defined by the stories told, the communities built, and the connections made. 💜