The TCL Q77K is an entry-level 4k TV released in 2025 as a Costco exclusive in North America. It's surprisingly feature-packed for the price, including HDMI 2.1 bandwidth, with a maximum 288Hz refresh rate at 1080p or 144Hz at 4k, and VRR support to reduce tearing. It uses an HVA panel with no local dimming. It supports all main HDR formats, including Dolby Vision. It's powered by the Google TV 12 smart interface, and it comes with an impressive array of smart features, including hands-free voice control. We bought and tested the 75-inch model, but it's also available in a 55, 65, 85, and 98-inch size.
Our Verdict
The TCL Q77K is disappointing for most uses. It's best suited for a moderately lit room, with some lights on but nothing directly opposite the TV due to its poor reflection handling. It's also best suited for gaming with high refresh rate sources like a PC, thanks to its high maximum refresh rate and low input lag, and it supports VRR to reduce tearing. It's a mediocre choice for watching sports due to its slow response time at low refresh rates, and it doesn't look good in a dark room due to its low contrast and lack of local dimming. It supports HDR, but it's better-suited for watching SDR content as it has mediocre colors and isn't bright enough to bring out HDR content properly.
Decent viewing angle.
Fantastic format support.
Motion is very blurry at 60Hz.
Can't reduce the intensity of direct, mirror-like reflections.
Just okay upscaling.
The TCL Q77 Series is a poor choice for home theater usage. It has great format support, including all main HDR formats and audio codecs, but it's best suited for watching SDR content. HDR is flat and dull, as it has limited coverage of HDR color spaces, and it can't get bright enough to bring out bright highlights. It also lacks a local dimming feature and has low contrast, so it's not a good choice for dark room viewing.
Very little stutter due to its slow response time at 60Hz.
Fantastic format support.
Excellent PQ EOTF tracking.
Low contrast and no local dimming means dark scenes are washed out.
Not bright enough to deliver an impactful HDR experience.
Can't display a wide range of colors in HDR.
The TCL Q77K is a sub-par choice for a bright room. It has poor direct reflection handling, as the glossy coating does very little to reduce mirror-like reflections, and there are noticeable diffraction artifacts. It's not bright enough to overcome glare, either, so it's best suited for use in a light-controlled room.
Ambient light has no impact on black levels.
Not bright enough in SDR to overcome glare.
Can't reduce the intensity of direct, mirror-like reflections.
The TCL Q77K is a mediocre choice for watching sports. It has a decent viewing angle, making it an okay choice for a wide seating arrangement, but it has poor reflection handling, and it's not bright enough to overcome glare during the day. It also has mediocre uniformity, and our unit has a noticeable pinch in the panel. Finally, it has a slow response time at 60Hz, resulting in blurry motion in fast-paced action.
Decent viewing angle.
Not bright enough in SDR to overcome glare.
Motion is very blurry at 60Hz.
Can't reduce the intensity of direct, mirror-like reflections.
The TCL Q77K is a mediocre TV for gaming. It has an incredible array of gaming features, including its high refresh rate, HDMI 2.1 support, and VRR, and it feels responsive overall thanks to its incredibly low input lag. It doesn't deliver very good picture quality, though, and the response time at 60Hz is very slow, resulting in blurry motion. Overall, it's best suited for PC gamers aiming to run it at a very high refresh rate, but only if you care more about responsiveness than picture quality.
Extremely low input lag.
HDMI 2.1 bandwidth, up to 4k @ 144Hz and 1080p @ 288Hz, and VRR support.
Not bright enough in SDR to overcome glare.
Poor picture quality in HDR.
The TCL Q77 has bad peak brightness. It's not bright enough to overcome glare, even in SDR, and in HDR, specular highlights aren't bright enough to stand out at all. Very bright scenes are dull and flat overall.
Not bright enough in SDR to overcome glare.
Not bright enough to deliver an impactful HDR experience.
The TCL Q77 has poor black levels. It has a decent native contrast ratio, but since it lacks both global and local dimming, blacks are always raised and look washed out.
Low contrast and no local dimming means dark scenes are washed out.
The TCL Q77 has mediocre colors. It has okay color volume in SDR, but it struggles with saturated colors in wider color spaces, so HDR content isn't very vivid. It also has mediocre accuracy out of the box, but it calibrates incredibly well even in HDR.
Can't display a wide range of colors in HDR.
Mediocre accuracy out of the box.
Note: We're in the process of improving our tests related to image processing, but this score should give you a general idea of how a TV performs overall with its image processing capabilities.
The TCL Q77 has decent processing. It does a decent job cleaning up low-quality content, but there's some loss of fine details that gives the image a slightly waxy look. Fine details in upscaled content can also be a bit hard to make out. On the other hand, it has excellent PQ EOTF tracking and good gradient handling, with just a bit of banding in darker shades.
Excellent PQ EOTF tracking.
Good gradient handling.
Just okay upscaling.
The TCL Q77 has good responsiveness in Game Mode. It has incredibly low input lag, especially if you're a PC gamer running it at the max refresh rate. It also supports a wide range of resolutions and refresh rates with VRR, so you can get the most out of any connected source. Unfortunately, it has a slow response time at 60Hz, so it's not as well-suited for console gaming or sources that are limited to a low refresh rate.
Extremely low input lag.
HDMI 2.1 bandwidth, up to 4k @ 144Hz and 1080p @ 288Hz, and VRR support.
Motion is very blurry at 60Hz.
We're in the process of fixing the way we evaluate a TV's overall motion handling. This section is currently broken, and the score isn't indicative of how well a TV handles motion overall.
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Differences Between Sizes And Variants
We bought and tested the 75-inch TCL Q77K, and most of these results are also valid for the 55, 65, 85, and 98-inch models. The 55-inch model has a lower maximum refresh rate at 1080p, and the 85-inch and 98-inch models both have a matte anti-reflective coating, so they handle light better in a bright room.
Size | Model | Max 1080p Refresh Rate | Screen Coating | Speakers |
---|---|---|---|---|
55" | TCL 55Q77K | 240Hz | Glossy | 20W |
65" | TCL 65Q77K | 288Hz | Glossy | 20W |
75" | TCL 75Q77K | 288Hz | Glossy | 30W |
85" | TCL 85Q77K | 288Hz | Matte | 40W |
98" | TCL 98Q77K | 288Hz | Matte | 40W |
Our unit was made in Mexico in May 2025.
Popular TV Comparisons
The TCL Q77K is an extremely odd TV. It has an incredible range of features not typically found on TVs at this price point, like HDMI 2.1 bandwidth, VRR support, and a very high refresh rate for gaming. On the other hand, it has very disappointing picture quality, with a narrow color gamut, low peak brightness, and no local dimming to improve dark room performance. It delivers a similar overall experience to the Hisense QD7N, but is otherwise unique on the market.
For more options, check out our recommendations for the best TVs under $1,000, the best TVs for gaming, or the best 80-83-85 inch TVs.
The TCL QM6K is significantly better than the TCL Q77K. They both offer very similar features, with the same max refresh rate and gaming features, but the QM6K delivers much better picture quality. It's a significant improvement in both SDR and HDR thanks to its higher peak brightness and Mini LED local dimming, resulting in deeper blacks and brighter peaks.
The TCL Q651G is slightly better than the TCL Q77K for most users, but the Q77K is a bit better for gaming. Although neither TV delivers great picture quality, the Q651G is a bit better, with higher peak brightness and a higher native contrast ratio. The Q77 has better gaming features, though, including better format support and a higher maximum refresh rate, up to an impressive 288Hz for PC gaming, whereas the Q651G is limited to 120Hz.
The TCL Q750G delivers much better picture quality than the TCL Q77K. The Q750G gets a lot brighter in both SDR and HDR, so it can handle more glare in a bright room, and HDR stands out better. It also looks much better in a dark room thanks to its full-array local dimming feature, resulting in much deeper blacks.
The TCL QM751G delivers significantly better performance than the TCL Q77K. Both TVs offer a similar array of gaming features, but the QM751G looks much better in any setting. It has better picture quality thanks to its higher peak brightness, Mini LED local dimming, and a much wider range of colors.
We buy and test dozens of TVs yearly, taking an objective, data-driven approach to deliver results you can trust. Our testing process is complex, with hundreds of individual tests that take over a week to complete. Most of our tests are done with specially designed test patterns that mimic real content, but we also use the same sources you have at home to ensure our results match the real-world experience. We use two main tools for our testing: a Colorimetry Research CR-100 colorimeter and a CR-250 spectroradiometer.
Test Results
The TCL Q77 has bad peak brightness in HDR. It's simply not bright enough to deliver an impactful HDR experience. Bright specular highlights don't stand out at all, and high APL scenes are dim and flat.
When you switch to the low-latency Game Mode, there's a slight difference in the way the TV processes some HDR scenes, but overall, there's no noticeable difference in brightness. Games are dull and flat, and bright highlights don't stand out at all.
The TCL Q77K has disappointing peak brightness in SDR. It's bright enough to use in a moderately lit, light-controlled room, but it can't overcome glare from bright lights or open windows.
This TV has poor contrast. While it's better than similar models like the Hisense QD7N or the LG UA77, which use ADS panels, it's still not very good. There's no local dimming feature, so even though the native contrast is decent, blacks are raised and appear washed out.
This TV doesn't have a local dimming feature, so it doesn't adjust the backlight of individual areas to brighten up highlights without impacting the rest of the image. This means that there are no distracting flickers or brightness changes as bright highlights move across the screen.
The TCL Q77K has okay color volume in SDR. It has good coverage of the DCI-P3 color space, but it can't display the full range of green and red. It struggles with highly saturated colors, though, and it has sub-par coverage of the BT.2020 color space.
Volume ΔE³ | DCI-P3 Coverage |
BT.2020 Coverage |
---|---|---|
L10 | 88.82% | 66.54% |
L20 | 90.17% | 66.21% |
L30 | 89.33% | 65.54% |
L40 | 88.08% | 65.91% |
L50 | 86.73% | 65.07% |
L60 | 84.90% | 62.11% |
L70 | 82.19% | 52.97% |
L80 | 81.34% | 50.16% |
L90 | 81.31% | 50.51% |
L100 | 86.84% | 63.96% |
Total | 84.74% | 58.58% |
The HDR color volume on this TV is disappointing. It struggles to display dark saturated colors in HDR due to its low contrast ratio and lack of a local dimming feature. Bright colors are a bit better, but it's limited by its low peak brightness.
Unfortunately, the TCL Q77 Series has mediocre accuracy in SDR before calibration. The biggest issue is the white balance, which has noticeable issues in midtones and bright shades of gray. Blues are overrepresented, giving the TV a noticeably cool color temperature. Gamma is a bit too high across the board, but it's especially high with near-blacks, resulting in significantly crushed shadow details. Overall, color dE is decent, with a few noticeable issues in lighter shades of any color and in saturated blues.
This TV is easy to calibrate, and it delivers fantastic results after calibration. Gamma, white balance, and color temperature are nearly perfect. Saturated blues are still a bit off, but other than that, most colors are displayed well.
See our full calibration settings.
This TV has okay accuracy in HDR before calibration. The white balance is okay, with midtones and shadow details showing the biggest issues, and the color temperature is very cool. The color accuracy is poor, though, with significant mapping errors across all colors.
The TCL Q77 has excellent PQ EOTF tracking, and most moderately bright scenes in HDR are displayed close to the intended brightness level. Very dark shadow details are boosted a bit, but this is mainly caused by the TV's low contrast ratio and lack of local dimming. There's a gradual roll-off near its peak brightness, which helps preserve brightness gradients but limits the peak brightness of highlight details. This roll-off is slightly more gradual, with content mastered at 4,000 nits.
This TV has good gradient handling. There's some banding especially in darker shades, but it's not too bad.
The TCL Q77 has incredibly low input lag with all supported formats.
Additional measurements:
- 1080p @ 240Hz: 3.2 ms
- 1080p @ 144Hz: 4.7 ms
The TV supports all common resolutions up to 4k @ 144Hz or 1080p @ 288Hz on two of its four HDMI ports. The two other ports are limited to 4k @ 60Hz.
This TV works with all three VRR formats. HDMI ports 1 and 2 support VRR up to 288Hz with 1080p formats, or 144Hz with a 4k signal. Ports 3 and 4 are limited to HDMI 2.0 bandwidth, so they only support a maximum refresh rate of 60Hz. This means that they don't have a wide enough refresh rate range to work with Low Framerate Compensation, and you'll see tearing if the frame rate drops below 48 fps.
The TCL Q77 has a mediocre response time at the maximum refresh rate of 144Hz with a 4k resolution. It struggles more with near-blacks, resulting in more noticeable motion blur in shadow details. It's a lot better in brighter shades, and motion is clearer overall than the Hisense QD7N and the LG UA77.
With VRR enabled, the TV adjusts its overdrive behavior automatically based on the incoming frame rate. There's a shift in overdrive behavior at around 65 fps, and between 65 and 100 fps, there's significantly more overshoot than outside that range. You can see an example of this in this 70Hz pursuit photo.
To showcase this difference, we took additional response time graphs at both 60Hz and 80Hz so you can see the difference:
The TV is fully compatible with everything the PS5 offers, like 1440p @ 120Hz and 4k @ 120Hz, as well as HDMI Forum VRR. It also supports Auto Low Latency Mode, so you don't have to worry about manually switching to Game Mode to get the lowest input lag.
The TV is fully compatible with everything the Xbox Series X|S offers, including 1440p @ 120Hz, 4k @ 120Hz, HDMI Forum VRR, FreeSync Premium Pro, and Dolby Vision gaming. It also supports Auto Low Latency Mode, so you don't have to worry about manually switching to Game Mode to get the lowest input lag.
One benefit of this TV's slow response time is that it has less stutter than most models out there. You'll still see some stutter in slow panning shots, but it's not too bad.
This TV automatically removes judder from 24p sources and the native apps. For 60Hz sources, you have to enable Motion Clarity with both sliders at 0.
This TV uses a combination of pulse width modulation (PWM) and direct DC dimming to adjust the backlight intensity. Between a setting of 0 and 28, it uses PWM at a low frequency, which can bother some people. It also doesn't flicker at an even multiple of 60Hz, which causes image duplication. It's flicker-free above 28.
The TV doesn't have an optional backlight strobing feature, commonly known as black frame insertion (BFI), to help reduce persistence blur.
This TV has a poor motion smoothing feature. There are visible artifacts around characters, and fine details are difficult to make out in fast scenes. It also stops interpolating entirely when the motion is too busy, which results in a sudden change in frame rate that can be distracting.
Unfortunately, the TCL Q77K has sub-par direct reflection handling. The glossy coating does very little to reduce the intensity of bright, mirror-like reflections. The 85-inch and 98-inch models have a matte coating, resulting in much better direct reflection handling.
Ambient lighting has no noticeable impact on black levels.
The TV's perceived color volume in a bright room is decent, and ambient light has almost no impact on the total color volume.
Unfortunately, this TV has mediocre gray uniformity. There's a significant difference between the sides of the TV and the center, and there's a pinch mark on the left side of our unit. The uniformity is worse in near black scenes.
The TV uses a BGR (Blue-Green-Red) subpixel layout instead of the traditional RGB layout. For video or gaming content, this doesn't cause any issues, but for PC monitor use, it can be a problem as it impacts the text clarity, although not everyone will notice this.
The TV uses a KSF phosphor coating to produce red light, with high peaks on reds and blues. This model does have good separation between colors.
This TV has HDMI 2.1 bandwidth on HDMI ports 1 and 2, with both supporting up to 4k @ 144Hz. Ports 3 and 4 are limited to HDMI 2.0 bandwidth. Unfortunately, the TV doesn't support ATSC 3.0, so over-the-air broadcasts are limited to 1080p.
This TV supports eARC, which allows it to pass uncompressed high-quality audio from a connected source to your home theater system or soundbar. It supports all major audio formats. Note that these results are only valid for connected external players; the TV's native apps don't necessarily support the same formats.
One nice touch on this TV is that the feet can be placed in two distinct positions, which is a feature usually reserved for higher-end models. In the wider position, the footprint of the 75-inch stand is 52.3" x 13.6", while it's 28.3" x 13.6" in the narrow position.
The feet lift the TV about 3.6 inches above the table, so almost any soundbar fits underneath without blocking the screen.
The back of the TV has a more premium design than most similarly priced models. The inputs all face to the right, but they're set into the TV so they can be a bit tough to reach when it's wall-mounted. There's plenty of space for the connectors, though, and you won't need any HDMI extensions or angle adapters. There's nothing to help with cable management.
The TCL Q77K has okay build quality. It's mostly made of cheap plastic, but there's no obvious issue with its overall construction. There's a noticeable pinch on the panel, though, which you can see on the gray uniformity photo.
The TCL Q77K is powered by the MediaTek Pentonic 700 chipset (mt5896) and runs Google TV version 12.
The TCL Q77 has a mediocre frequency response. It can't get very loud, and there's almost no deep bass or rumble. The sound profile is well-balanced up to moderate volume levels, though, so dialogue is clear and easy to understand.