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Mao et al., 2021 - Google Patents

Hybrid ecommerce recommendation model incorporating product taxonomy and folksonomy

Mao et al., 2021

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Document ID
13919639974036758261
Author
Mao M
Chen S
Zhang F
Han J
Xiao Q
Publication year
Publication venue
Knowledge-Based Systems

External Links

Snippet

In modern ecommerce platforms, product content information may have two origins: one is tree-structured taxonomy attributes, and the other is free-form folksonomy tags. This paper proposes a hybrid model to incorporate taxonomy and folksonomy information to enhance …
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Classifications

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    • G06F17/30861—Retrieval from the Internet, e.g. browsers
    • G06F17/30864—Retrieval from the Internet, e.g. browsers by querying, e.g. search engines or meta-search engines, crawling techniques, push systems
    • G06F17/30867—Retrieval from the Internet, e.g. browsers by querying, e.g. search engines or meta-search engines, crawling techniques, push systems with filtering and personalisation
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    • G06Q30/00—Commerce, e.g. shopping or e-commerce
    • G06Q30/02—Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
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