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CN109509046A - Implementation method, device and the terminal device of video shopping - Google Patents

Implementation method, device and the terminal device of video shopping Download PDF

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Publication number
CN109509046A
CN109509046A CN201710826963.0A CN201710826963A CN109509046A CN 109509046 A CN109509046 A CN 109509046A CN 201710826963 A CN201710826963 A CN 201710826963A CN 109509046 A CN109509046 A CN 109509046A
Authority
CN
China
Prior art keywords
items
head portrait
face head
person names
images
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201710826963.0A
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Chinese (zh)
Inventor
李晨涛
孟祥鹏
廖仁亿
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Spreadtrum Communications Shanghai Co Ltd
Original Assignee
Spreadtrum Communications Shanghai Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Spreadtrum Communications Shanghai Co Ltd filed Critical Spreadtrum Communications Shanghai Co Ltd
Priority to CN201710826963.0A priority Critical patent/CN109509046A/en
Publication of CN109509046A publication Critical patent/CN109509046A/en
Pending legal-status Critical Current

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Classifications

    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

The present invention provides implementation method, device and the terminal device of a kind of video shopping.The described method includes: receiving the phonetic order including person names and Item Title that user issues when playing video;Obtain face head portrait corresponding with the person names;It is searched and the face head portrait and the matched images of items of the Item Title in currently playing video;Obtain items list corresponding with the images of items and purchase information;The items list and purchase information are shown.The present invention can quickly and accurately position the position for the article that user to be bought.

Description

Implementation method, device and the terminal device of video shopping
Technical field
The present invention relates to implementation method, device and terminals that technical field of face recognition more particularly to a kind of video are done shopping Equipment.
Background technique
User when watching video by terminal device, it is sometimes found that the clothes of some performer or role in video, Shoes and hats or accessories are that oneself is liked, it is desirable to directly be bought in shopping website, therefore produce the demand of video shopping.
Currently, the implementation of video shopping has following two mode.
Mode 1: terminal device is each by clothes, shoes and hats or accessories of period personage each in the video played etc. in advance The possible purchasing demand of kind, which passes through, manually adds label.When user proposes the instruction of similar " cap of leading role ", lookup is It is no to have suitable label, interface is bought if any being then transferred to according to label.
Mode 2: object of the terminal device based on deep neural network technology to the restriction type occurred in the video played Product are classified and are identified, without limiting personage.For example, the identification of similar " red cap " this kind of article can be completed.When User proposes that the type of similar " red cap " this kind of instruction is more, and the requirement to computing resource is higher.
In the implementation of the present invention, inventor's discovery at least has the following technical problems in the prior art:
Employing mode 1, clothes, shoes and hats or the accessories of personage might have very more variations in a video, every time Variation needs to increase a group of labels, and background work amount is big;And added label can only one period of label, can not be accurate With article region, cannot clearly be prompted to user.Employing mode 2 is needed if you need to accurately match the article region of personage Cloud is wanted to participate in, interaction delay is big, cannot quickly and accurately positioning object position.
Summary of the invention
Implementation method, device and the terminal device of video shopping provided by the invention, can quickly and accurately position user The position of the article to be bought.
In a first aspect, the present invention provides a kind of implementation method of video shopping, comprising:
When playing video, the phonetic order including person names and Item Title that user issues is received;
Obtain face head portrait corresponding with the person names;
It is searched and the face head portrait and the matched images of items of the Item Title in currently playing video;
Obtain items list corresponding with the images of items and purchase information;
The items list and purchase information are shown.
Optionally, acquisition face head portrait corresponding with the person names includes: according to the personage's name pre-saved Claim the mapping table between face head portrait, searches face head portrait corresponding with the person names.
Optionally, before acquisition face head portrait corresponding with the person names, the method also includes:
The mapping table between person names and face head portrait is obtained by network;
Mapping table between the person names and face head portrait is saved.
Optionally, described to be searched and the face head portrait and the matched object of the Item Title in currently playing video Product image includes:
It is searched and the matched video area of face head portrait in currently playing video;
It is searched and the matched images of items of the Item Title in the video area.
Optionally, acquisition items list corresponding with the images of items and purchase information include:
Background server is sent by the images of items, so that the background server is searched and the images of items phase Corresponding commodity;
Receive the items list and purchase information that the background server returns.
Second aspect, the present invention provide a kind of realization device of video shopping, comprising:
Receiving unit, for when playing video, receiving the voice including person names and Item Title that user issues Instruction;
First acquisition unit, for obtaining face head portrait corresponding with the person names;
Searching unit, it is matched with the face head portrait and the Item Title for being searched in currently playing video Images of items;
Second acquisition unit, for obtaining items list corresponding with the images of items and purchase information;
Display unit, for being shown to the items list and purchase information.
Optionally, the first acquisition unit, for according to reflecting between the person names pre-saved and face head portrait Relation table is penetrated, face head portrait corresponding with the person names is searched.
Optionally, described device further include:
Third acquiring unit, for the first acquisition unit obtain corresponding with person names face head portrait it Before, the mapping table between person names and face head portrait is obtained by network;
Storage unit, for saving the mapping table between the person names and face head portrait.
Optionally, the searching unit includes:
First searching module, for being searched and the matched video area of face head portrait in currently playing video;
Second searching module, for being searched and the matched images of items of the Item Title in the video area.
Optionally, the second acquisition unit includes:
Sending module, for sending background server for the images of items so that the background server search with The corresponding commodity of the images of items;
Receiving module, for receiving the items list and purchase information that the background server returns.
The third aspect, the present invention provide a kind of terminal device, and the terminal device includes the realization dress of above-mentioned video shopping It sets.
Implementation method, device and the terminal device of video shopping provided in an embodiment of the present invention are received when playing video The phonetic order including person names and Item Title that user issues obtains face head portrait corresponding with the person names, Lookup and the face head portrait and the matched images of items of the Item Title, obtain and the object in currently playing video The corresponding items list of product image and purchase information are simultaneously shown.Compared with prior art, the present invention is without complicated mark Staking-out work is signed, backstage manual operation workload is reduced;Article needed for searching user in conjunction with picture search and matching technique Image can quickly and accurately position the position for the article that user to be bought.
Detailed description of the invention
Fig. 1 is the flow chart of the implementation method of one embodiment of the invention video shopping;
Fig. 2 is the structural schematic diagram of the realization device of one embodiment of the invention video shopping;
Fig. 3 is the structural schematic diagram of the realization device of another embodiment of the present invention video shopping.
Specific embodiment
In order to make the object, technical scheme and advantages of the embodiment of the invention clearer, below in conjunction with the embodiment of the present invention In attached drawing, technical scheme in the embodiment of the invention is clearly and completely described, it is clear that described embodiment is only It is only a part of the embodiment of the present invention, instead of all the embodiments.Based on the embodiments of the present invention, ordinary skill Personnel's every other embodiment obtained without making creative work, shall fall within the protection scope of the present invention.
The embodiment of the present invention provides a kind of implementation method of video shopping, and the method is applied to such as mobile phone, intelligence electricity The terminal device of video playing and network connection is able to carry out depending on, TV box etc., as shown in Figure 1, which comprises
S11, when playing video, receive user issue the phonetic order including person names and Item Title.
Wherein, the person names can be actor names or role's title.
The phonetic order can be the instruction with clear purchase intention, be also possible to indicate to have a good opinion to the article Instruction, is not limited to the instruction of certain fixed format and content, as long as representing user has certain article of some personage The language of purchase intention all can be used as the triggering command of entire video shopping process.
S12, face head portrait corresponding with the person names is obtained.
Specifically, before obtaining face head portrait corresponding with the person names, network can be first passed through and obtain personage Mapping table between title and face head portrait, then by the mapping table between the person names and face head portrait into Row saves, can be according to the person names and face pre-saved when obtaining face head portrait corresponding with the person names Mapping table between head portrait searches face head portrait corresponding with the person names.
Wherein, the mapping table can mapping table between actor names and face head portrait, or be angle Color name claims or the mapping table between Role Identity and face head portrait, or is actor names and role's title or role's body Mapping table between part and face head portrait.
S13, it is searched and the face head portrait and the matched images of items of the Item Title in currently playing video.
Specifically, can be searched first in currently playing video with the matched video area of face head portrait, so It is searched and the matched images of items of the Item Title in the video area afterwards.
S14, items list corresponding with the images of items and purchase information are obtained.
Specifically, background server can be sent by the images of items first, so that the background server is searched Then commodity corresponding with the images of items receive items list and purchase information that the background server returns.
S15, the items list and purchase information are shown.
The implementation method of video shopping provided in an embodiment of the present invention, when playing video, receive user's sending includes The phonetic order of person names and Item Title obtains face head portrait corresponding with the person names, in currently playing view It is searched in frequency and the face head portrait and the matched images of items of the Item Title, acquisition is corresponding with the images of items Items list and purchase information are simultaneously shown.Compared with prior art, the present invention is reduced without complicated label staking-out work Backstage manual operation workload;Images of items needed for searching user in conjunction with picture search and matching technique, being capable of quick, essence Really position the position for the article that user to be bought.
The implementation method of video of the present invention shopping is described in detail combined with specific embodiments below.
1, user plays video when using the terminal devices such as mobile phone/smart television/smart television box viewing video Terminal device obtains the mapping relations of " performer/role/head portrait " from network, and mapping relations are saved in local.
This mapping relations can be the data-pushing editted in advance by cloud to terminal device local, be also possible to What terminal device was found from open video website by network.This work can also be done again after user initiates shopping instruction.
2, user issues " buying some performer/role clothes/shoes and hats/accessories " class language during watching video Sound instruction, this kind of instruction can be specific purchase intention, can also be to the good opinion of the article.
3, terminal device receives the phonetic order that user issues by pick up facility.
Wherein, which can be the Mike built in the terminal devices such as mobile phone/smart television/smart television box.
4, terminal device passes through speech recognition technology for performer/role of the article to be bought in the phonetic order received Title extracts.
5, terminal device according to the performer extracted/role's title " performer/role/head portrait " that locally saves mapping Corresponding face head portrait is searched in relationship.
6, terminal device matches the face in currently playing video content according to the face head portrait found, finds and is received To phonetic order in performer/role where video area.
7, terminal device continues to search in the video area found and clothes/shoes in received phonetic order The images of items that cap/accessories match.
8, terminal device sends background server for the images of items found by network.
9, background server searches corresponding goods according to the images of items, and sends items list and purchase information to The terminal devices such as mobile phone/smart television/smart television box.
10, the items list and purchase information are shown to user by terminal device, so as to user according to items list and Purchase information is chosen.
Such as: user when watching video " names of the people ", can issue " I want buy Wu Gang/Li Dakang black folder Gram " or " I likes the black jacket of Wu Gang/Li Dakang " phonetic order;The terminal device for playing video is receiving the instruction Afterwards, Wu Gang/Li Dakang is therefrom extracted;Then, terminal device is according to the title of the Wu Gang/Li Dakang extracted in local preservation " performer/role/head portrait " mapping relations in find face head portrait corresponding with Wu Gang/Li Dakang;Then, terminal device According to the face head portrait corresponding with Wu Gang/Li Dakang found, Wu Gang/Li Dakang is found in currently playing video content The video area at place;Therewith, terminal device searches the black jacket phase with Wu Gang/Li Dakang in the video area found The black jacket image matched;Later, terminal device sends background server for the black jacket image found by network, backstage Server searches corresponding goods according to the black jacket image, and sends the items list found and purchase information to terminal and set It is standby;Finally, terminal device shows the items list and purchase information.
The embodiment of the present invention also provides a kind of realization device of video shopping, as shown in Fig. 2, described device includes:
Receiving unit 11, for when playing video, receiving the language including person names and Item Title that user issues Sound instruction;
First acquisition unit 12, for obtaining face head portrait corresponding with the person names;
Searching unit 13 is matched for searching in currently playing video with the face head portrait and the Item Title Images of items;
Second acquisition unit 14, for obtaining items list corresponding with the images of items and purchase information;
Display unit 15, for being shown to the items list and purchase information.
Optionally, the first acquisition unit 12, for according between the person names pre-saved and face head portrait Mapping table searches face head portrait corresponding with the person names.
Optionally, as shown in figure 3, described device further include:
Third acquiring unit 16, for obtaining face head corresponding with the person names in the first acquisition unit 12 Before picture, the mapping table between person names and face head portrait is obtained by network;
Storage unit 17, for saving the mapping table between the person names and face head portrait.
Optionally, as shown in figure 3, the searching unit 13 includes:
First searching module 131, for being searched and the matched video area of face head portrait in currently playing video Domain;
Second searching module 132, for being searched and the matched images of items of the Item Title in the video area.
Optionally, as shown in figure 3, the second acquisition unit 14 includes:
Sending module 141, for sending background server for the images of items, so that the background server is searched Commodity corresponding with the images of items;
Receiving module 142, for receiving the items list and purchase information that the background server returns.
The realization device of video shopping provided in an embodiment of the present invention, when playing video, receive user's sending includes The phonetic order of person names and Item Title obtains face head portrait corresponding with the person names, in currently playing view It is searched in frequency and the face head portrait and the matched images of items of the Item Title, acquisition is corresponding with the images of items Items list and purchase information are simultaneously shown.Compared with prior art, the present invention is reduced without complicated label staking-out work Backstage manual operation workload;Images of items needed for searching user in conjunction with picture search and matching technique, being capable of quick, essence Really position the position for the article that user to be bought.
The device of the present embodiment can be used for executing the technical solution of above method embodiment, realization principle and technology Effect is similar, and details are not described herein again.
The embodiment of the present invention also provides a kind of terminal device, and the terminal device includes the realization dress of above-mentioned video shopping It sets.
The terminal device can be the mobile phone for being able to carry out video playing and network connection, smart television, TV box, But it is not limited only to this.
Those of ordinary skill in the art will appreciate that realizing all or part of the process in above-described embodiment method, being can be with Relevant hardware is instructed to complete by computer program, the program can be stored in a computer-readable storage medium In, the program is when being executed, it may include such as the process of the embodiment of above-mentioned each method.Wherein, the storage medium can be magnetic Dish, CD, read-only memory (Read-Only Memory, ROM) or random access memory (Random Access Memory, RAM) etc..
The above description is merely a specific embodiment, but scope of protection of the present invention is not limited thereto, any In the technical scope disclosed by the present invention, any changes or substitutions that can be easily thought of by those familiar with the art, all answers It is included within the scope of the present invention.Therefore, protection scope of the present invention should be subject to the protection scope in claims.

Claims (11)

1. a kind of implementation method of video shopping characterized by comprising
When playing video, the phonetic order including person names and Item Title that user issues is received;
Obtain face head portrait corresponding with the person names;
It is searched and the face head portrait and the matched images of items of the Item Title in currently playing video;
Obtain items list corresponding with the images of items and purchase information;
The items list and purchase information are shown.
2. the method according to claim 1, wherein described obtain face head portrait corresponding with the person names It include: to be searched corresponding with the person names according to the mapping table between the person names pre-saved and face head portrait Face head portrait.
3. according to the method described in claim 2, it is characterized in that, obtaining face head corresponding with the person names described Before picture, the method also includes:
The mapping table between person names and face head portrait is obtained by network;
Mapping table between the person names and face head portrait is saved.
4. according to the method in any one of claims 1 to 3, which is characterized in that described to be looked into currently playing video It looks for and includes: with the face head portrait and the matched images of items of the Item Title
It is searched and the matched video area of face head portrait in currently playing video;
It is searched and the matched images of items of the Item Title in the video area.
5. according to the method in any one of claims 1 to 3, which is characterized in that the acquisition and the images of items phase Corresponding items list and purchase information include:
Background server is sent by the images of items, so that background server lookup is corresponding with the images of items Commodity;
Receive the items list and purchase information that the background server returns.
6. a kind of realization device of video shopping characterized by comprising
Receiving unit, for when playing video, receiving the phonetic order including person names and Item Title that user issues;
First acquisition unit, for obtaining face head portrait corresponding with the person names;
Searching unit, for being searched and the face head portrait and the matched article of the Item Title in currently playing video Image;
Second acquisition unit, for obtaining items list corresponding with the images of items and purchase information;
Display unit, for being shown to the items list and purchase information.
7. device according to claim 6, which is characterized in that the first acquisition unit is pre-saved for basis Mapping table between person names and face head portrait searches face head portrait corresponding with the person names.
8. device according to claim 7, which is characterized in that described device further include:
Third acquiring unit is used for before the first acquisition unit obtains face head portrait corresponding with the person names, The mapping table between person names and face head portrait is obtained by network;
Storage unit, for saving the mapping table between the person names and face head portrait.
9. the device according to any one of claim 6 to 8, which is characterized in that the searching unit includes:
First searching module, for being searched and the matched video area of face head portrait in currently playing video;
Second searching module, for being searched and the matched images of items of the Item Title in the video area.
10. the device according to any one of claim 6 to 8, which is characterized in that the second acquisition unit includes:
Sending module, for sending background server for the images of items so that the background server search with it is described The corresponding commodity of images of items;
Receiving module, for receiving the items list and purchase information that the background server returns.
11. a kind of terminal device, which is characterized in that the terminal device includes as described in any one of claim 6 to 10 The realization device of video shopping.
CN201710826963.0A 2017-09-14 2017-09-14 Implementation method, device and the terminal device of video shopping Pending CN109509046A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201710826963.0A CN109509046A (en) 2017-09-14 2017-09-14 Implementation method, device and the terminal device of video shopping

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201710826963.0A CN109509046A (en) 2017-09-14 2017-09-14 Implementation method, device and the terminal device of video shopping

Publications (1)

Publication Number Publication Date
CN109509046A true CN109509046A (en) 2019-03-22

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* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20070101351A1 (en) * 2005-10-31 2007-05-03 Sbc Knowledge Ventures,L.P. System and method of service product offer management
CN105611410A (en) * 2014-11-21 2016-05-25 Tcl集团股份有限公司 Method and device for pushing information
CN106210873A (en) * 2016-07-28 2016-12-07 王赵玉 The most instant a kind of purchase system
CN106488332A (en) * 2016-10-25 2017-03-08 华为软件技术有限公司 TV shopping method and apparatus
CN107105340A (en) * 2017-03-21 2017-08-29 百度在线网络技术(北京)有限公司 People information methods, devices and systems are shown in video based on artificial intelligence

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20070101351A1 (en) * 2005-10-31 2007-05-03 Sbc Knowledge Ventures,L.P. System and method of service product offer management
CN105611410A (en) * 2014-11-21 2016-05-25 Tcl集团股份有限公司 Method and device for pushing information
CN106210873A (en) * 2016-07-28 2016-12-07 王赵玉 The most instant a kind of purchase system
CN106488332A (en) * 2016-10-25 2017-03-08 华为软件技术有限公司 TV shopping method and apparatus
CN107105340A (en) * 2017-03-21 2017-08-29 百度在线网络技术(北京)有限公司 People information methods, devices and systems are shown in video based on artificial intelligence

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Application publication date: 20190322