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WO2018018193A1 - Video interest determining method and determining system - Google Patents

Video interest determining method and determining system Download PDF

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Publication number
WO2018018193A1
WO2018018193A1 PCT/CN2016/091110 CN2016091110W WO2018018193A1 WO 2018018193 A1 WO2018018193 A1 WO 2018018193A1 CN 2016091110 W CN2016091110 W CN 2016091110W WO 2018018193 A1 WO2018018193 A1 WO 2018018193A1
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Prior art keywords
video
user
interest
determining
data corresponding
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French (fr)
Chinese (zh)
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严映军
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Priority to PCT/CN2016/091110 priority Critical patent/WO2018018193A1/en
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data

Definitions

  • the invention belongs to the field of Internet, and in particular relates to a method and a judgment system for video interest judgment.
  • the system identifies information such as Song Xiaobao, two-person transfer, and essays as information of interest to the user, so as to recommend it to the user in subsequent updates and program recommendations.
  • Embodiments of the present invention provide a method for video interest judgment, which aims to For the current video type that is of interest to the user, the method of judging the inaccuracy and the poor user experience provides a method for judging the video of interest according to the user's video playing situation.
  • the present invention is implemented as follows: a method for video interest judgment, comprising the following steps:
  • the data corresponding to the video is not used as the user's interest data
  • the data corresponding to the video is used as the user's interest data.
  • the embodiment of the invention further provides a judgment system, comprising:
  • a recording unit configured to record a threshold of the number of video breakpoints to be resumed
  • a monitoring unit configured to monitor whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold
  • the storage unit is connected to the output end of the recording unit and the output end of the monitoring unit, and is configured to save the data corresponding to the video as the user's interest data.
  • the invention monitors the situation that the user resumes the breakpoint while watching the video, and judges whether it is interested in the video, thereby more accurately determining the type of the video that the user is interested in, and recommending the video to the user more accurately in the future. It can also reduce information noise and enhance the user experience.
  • FIG. 1 is a schematic flowchart diagram of a method for video interest judgment according to an embodiment of the present invention
  • FIG. 2 is a schematic structural diagram of a judging system according to an embodiment of the present invention.
  • figure 1 It is a schematic flowchart of a method for video interest judgment provided by the embodiment of the present invention. For the convenience of description, only parts related to the embodiment of the present invention are shown.
  • the threshold of the number of video breakpoints is recorded as 4 times.
  • step S102 it is monitored whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold.
  • user A Click and watch video C, the system monitors whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold.
  • step S103 If the video is monitored for the resume of the breakpoint and the number of occurrences of the breakpoint resume exceeds a preset threshold, the data corresponding to the video is not used as the user's interest data.
  • the system monitors that the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds the preset threshold 4, and the video C is not regarded as the video of interest of the user A.
  • step S104 if not, the data corresponding to the video is used as the user's interest data.
  • the system monitors that the video does not have a breakpoint resume, or there is a breakpoint resume broadcast but the number of occurrences of the breakpoint resume does not exceed the preset threshold 4, then the video C is regarded as the video of interest to the user A. .
  • the invention monitors the situation that the user resumes the breakpoint while watching the video, and judges whether it is interested in the video, thereby more accurately determining the type of the video that the user is interested in, and recommending the video to the user more accurately in the future. It can also reduce information noise and enhance the user experience.
  • FIG. 2 is a schematic structural diagram of a judging system according to an embodiment of the present invention, where the user recommendation system includes:
  • a recording unit 21 configured to record a threshold of the number of video breakpoints to be resumed
  • the monitoring unit 22 monitors whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold
  • Storage unit 23 The input end is respectively connected to the output end of the recording unit and the output end of the monitoring unit, and is used to save the data corresponding to the video as the user's interest data.
  • the working principle is: the recording unit 21 records the threshold of the number of video breakpoints to be resumed; the monitoring unit 22 And monitoring whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold; the saving unit 23 saves the data corresponding to the video as the user's interest data.
  • the invention monitors the situation that the user resumes the breakpoint while watching the video, and judges whether it is interested in the video, thereby more accurately determining the type of the video that the user is interested in, and recommending the video to the user more accurately in the future. It can also reduce information noise and enhance the user experience.

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Computer Graphics (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

The present invention relates to the field of Internet, and provides a video interest determining method and determining system. The method comprises: recording a threshold of the number of times of resumed playback of a video; monitoring whether resumed playback of the video exists and the number of times of resumed playback of the video exceeds a preset threshold; if yes, not using data corresponding to video as interest data of a user; and if not, using the data corresponding to the video as the interest data of the user. By monitoring the resumed playback state when a user is watching a video, and determining, according to the resumed playback state, whether the user is interested in the video, the invention can more accurately determine the type of video that the user is interested in, thereby more accurately recommending a video to the user in future. Moreover, the invention can reduce information noise and improve user experience.

Description

一种视频兴趣判断的方法和判断系统  Method and judgment system for video interest judgment 技术领域Technical field

本发明属于互联网领域,尤其是涉及 一种视频兴趣判断的方法以及判断系统 。  The invention belongs to the field of Internet, and in particular relates to a method and a judgment system for video interest judgment.

背景技术Background technique

目前各大视频网站、网络电视网站,在用户浏览其网站页面的时候,均会给用户推荐其可能感兴趣的内容,该内容是根据用户的浏览历史而确定。At present, major video websites and online TV websites, when users browse their website pages, recommend content that may be of interest to users, and the content is determined according to the browsing history of the user.

比如在一位用户在youku视频网站上,点击过宋小宝的视频,系统就将宋小宝、二人转、小品等信息认定为用户感兴趣的信息,从而在后续的更新、节目推荐时向用户推荐。For example, when a user clicks on Song Xiaobao's video on the Youku video website, the system identifies information such as Song Xiaobao, two-person transfer, and essays as information of interest to the user, so as to recommend it to the user in subsequent updates and program recommendations.

这种的不合理之处在于,用户点了一个资源,但是看了三分钟后,就因为不感兴趣而关闭了,但在系统则仍旧因为客户曾经点击就认为其对此类视频感兴趣,在以后客户浏览网页时,继续推荐该类视频,从而就形成了信息噪音。The unreasonable thing is that the user clicked on a resource, but after three minutes of watching, it was closed because it was not interested, but the system still thought that it was interested in such video because the customer clicked. When the customer browses the webpage, the video will continue to be recommended, which will result in information noise.

同时也会存在一种情况,当用户观看一个视频的时候,用户并不太感兴趣,因此边看视频边在网聊或者浏览网页,视频播放也会因此断断续续,就算用户观看完整的视频,那么该视频其实也并非用户的兴趣点,后续该网站可以不再向用户推送相似的视频资源。At the same time, there will be a situation where the user is not very interested when watching a video. Therefore, while watching a video while chatting or browsing the web, the video playback will be intermittent, even if the user watches the complete video, then The video is actually not the user's point of interest, and the website can no longer push similar video resources to the user.

因此单凭用户的点击历史一个维度去判断用户感兴趣内容容易得出不合理的结果,不合理结果导致推荐的内容用户不感兴趣,长此以往还会影响该网站的用户粘性,导致网站日均浏览人次减少。Therefore, it is easy to obtain unreasonable results by simply determining the user's interest content by one dimension of the user's click history. Unreasonable results result in the user of the recommended content being uninterested. In the long run, the user's stickiness of the website will be affected, resulting in the average daily browsing time of the website. cut back.

综上,针对于当前用户兴趣确定办法不准确、资源推荐投放不精确以及用户体验不佳的缺陷,需要提供一种结合用户播放时间判断兴趣的方法。In summary, in view of the inaccuracy of current user interest determination methods, inaccurate resource recommendation delivery, and poor user experience, it is necessary to provide a method for judging interest in combination with user playback time.

技术问题technical problem

本发明实施例提供了一种视频兴趣判断的方法 , 目的在于 针对当前判断用户感兴趣的视频类型时,判断方法不精确、用户体验不佳的缺陷,提供一种根据用户视频播放情况判断其感兴趣的视频的方法。  Embodiments of the present invention provide a method for video interest judgment, which aims to For the current video type that is of interest to the user, the method of judging the inaccuracy and the poor user experience provides a method for judging the video of interest according to the user's video playing situation.

技术解决方案Technical solution

本发明是这样实现的:一种视频兴趣判断的方法,包括以下步骤: The present invention is implemented as follows: a method for video interest judgment, comprising the following steps:

记录视频断点续播次数的阈值; Record the threshold of the number of video breakpoints to be resumed;

监控所述视频是否存在断点续播,且其断点续播的出现次数超过预设的阈值; Monitoring whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold;

若是,不将该视频对应的数据作为用户的兴趣数据; If yes, the data corresponding to the video is not used as the user's interest data;

若否,将该视频对应的数据作为用户的兴趣数据。 If not, the data corresponding to the video is used as the user's interest data.

本发明实施例还提供了一种判断系统,包括: The embodiment of the invention further provides a judgment system, comprising:

记录单元,监控单元,保存单元,其中 : Recording unit, monitoring unit, saving unit, wherein:

记录单元,用于记录视频断点续播次数的阈值; a recording unit, configured to record a threshold of the number of video breakpoints to be resumed;

监控单元,用于监控所述视频是否存在断点续播,且其断点续播的出现次数超过预设的阈值; a monitoring unit, configured to monitor whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold;

保存单元,其输入端分别与所述记录单元的输出端以及所述监控单元的输出端连接,用于将该视频对应的数据保存为用户的兴趣数据。 The storage unit is connected to the output end of the recording unit and the output end of the monitoring unit, and is configured to save the data corresponding to the video as the user's interest data.

有益效果Beneficial effect

该发明通过监控用户在观看视频时断点续播的情况,并以此为依据判断其是否对该视频感兴趣,从而更加精准的判断用户感兴趣的视频类型,将来向用户推荐视频更加精准,也可以降低信息噪音,提升用户体验。 The invention monitors the situation that the user resumes the breakpoint while watching the video, and judges whether it is interested in the video, thereby more accurately determining the type of the video that the user is interested in, and recommending the video to the user more accurately in the future. It can also reduce information noise and enhance the user experience.

附图说明DRAWINGS

图 1 是本发明实施例提供的一种视频兴趣判断的方法 的流程示意图 ; FIG. 1 is a schematic flowchart diagram of a method for video interest judgment according to an embodiment of the present invention;

图 2 是本发明实施例提供的判断系统的结构示意图。 FIG. 2 is a schematic structural diagram of a judging system according to an embodiment of the present invention.

本发明的实施方式Embodiments of the invention

为了使本发明的目的、技术方案及优点更加清楚明白,以下结合附图及实施例,对本发明进行进一步详细说明。应当理解,此处所描述的具体实施例仅仅用以解释本发明,并不用于限定本发明。 The present invention will be further described in detail below with reference to the accompanying drawings and embodiments. It is understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention.

图 1 是发明实施例提供的一种视频兴趣判断的方法的流程示意图,为了便于说明,只示出了与本发明实施例相关的部分。 figure 1 It is a schematic flowchart of a method for video interest judgment provided by the embodiment of the present invention. For the convenience of description, only parts related to the embodiment of the present invention are shown.

在步骤 S101 中记录视频断点续播次数的阈值; Recording a threshold of the number of video breakpoints to be resumed in step S101;

在本实施例中,将视频断点续播次数的阈值记录为 4 次。 In this embodiment, the threshold of the number of video breakpoints is recorded as 4 times.

在步骤 S102 中,监控所述视频是否存在断点续播,且其断点续播的出现次数超过预设的阈值。 In step S102, it is monitored whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold.

本步骤中,用户 A 点击并观看视频C,系统监控所述视频是否存在断点续播,且其断点续播的出现次数超过预设的阈值。 In this step, user A Click and watch video C, the system monitors whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold.

在步骤 S103 中,若监控所述视频存在断点续播,且其断点续播的出现次数超过预设的阈值,不将该视频对应的数据作为用户的兴趣数据。 In step S103 If the video is monitored for the resume of the breakpoint and the number of occurrences of the breakpoint resume exceeds a preset threshold, the data corresponding to the video is not used as the user's interest data.

本步骤中,用户 A 点击并观看视频C,系统监控所述视频存在断点续播,且其断点续播的出现次数超过预设的阈值 4 ,则不将视频 C 视作用户 A 感兴趣的视频。 In this step, user A Clicking and watching video C, the system monitors that the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds the preset threshold 4, and the video C is not regarded as the video of interest of the user A.

在步骤 S104 中,若否,将该视频对应的数据作为用户的兴趣数据。 In step S104, if not, the data corresponding to the video is used as the user's interest data.

本步骤中,用户 A 观看视频C,系统监控所述视频不存在断点续播,或者存在断点续播但其断点续播的出现次数不超过预设的阈值 4 ,则将视频 C 视作用户 A 感兴趣的视频。 In this step, user A Watching video C, the system monitors that the video does not have a breakpoint resume, or there is a breakpoint resume broadcast but the number of occurrences of the breakpoint resume does not exceed the preset threshold 4, then the video C is regarded as the video of interest to the user A. .

该发明通过监控用户在观看视频时断点续播的情况,并以此为依据判断其是否对该视频感兴趣,从而更加精准的判断用户感兴趣的视频类型,将来向用户推荐视频更加精准,也可以降低信息噪音,提升用户体验。 The invention monitors the situation that the user resumes the breakpoint while watching the video, and judges whether it is interested in the video, thereby more accurately determining the type of the video that the user is interested in, and recommending the video to the user more accurately in the future. It can also reduce information noise and enhance the user experience.

图 2 是本发明实施例提供的一种判断系统的结构示意图,该用户推荐系统包括: 2 is a schematic structural diagram of a judging system according to an embodiment of the present invention, where the user recommendation system includes:

记录单元 21 ,监控单元 22 ,保存单元 23 ,其中 : a recording unit 21, a monitoring unit 22, and a saving unit 23, wherein:

记录单元 21 ,用于记录视频断点续播次数的阈值; a recording unit 21, configured to record a threshold of the number of video breakpoints to be resumed;

监控单元 22 ,监控所述视频是否存在断点续播,且其断点续播的出现次数超过预设的阈值; The monitoring unit 22 monitors whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold;

保存单元 23 ,其输入端分别与所述记录单元的输出端以及所述监控单元的输出端连接,用于将该视频对应的数据保存为用户的兴趣数据。 Storage unit 23 The input end is respectively connected to the output end of the recording unit and the output end of the monitoring unit, and is used to save the data corresponding to the video as the user's interest data.

其工作原理是:记录单元 21 ,记录视频断点续播次数的阈值;监控单元 22 ,监控所述视频是否存在断点续播,且其断点续播的出现次数超过预设的阈值;保存单元 23 ,将该视频对应的数据保存为用户的兴趣数据。 The working principle is: the recording unit 21 records the threshold of the number of video breakpoints to be resumed; the monitoring unit 22 And monitoring whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold; the saving unit 23 saves the data corresponding to the video as the user's interest data.

该发明通过监控用户在观看视频时断点续播的情况,并以此为依据判断其是否对该视频感兴趣,从而更加精准的判断用户感兴趣的视频类型,将来向用户推荐视频更加精准,也可以降低信息噪音,提升用户体验。 The invention monitors the situation that the user resumes the breakpoint while watching the video, and judges whether it is interested in the video, thereby more accurately determining the type of the video that the user is interested in, and recommending the video to the user more accurately in the future. It can also reduce information noise and enhance the user experience.

以上仅为本发明的较佳实施例而已,并不用以限制本发明,凡在本发明的精神和原则之内所作的任何修改、等同替换和改进等,均应包含在本发明的保护范围之内。 The above are only the preferred embodiments of the present invention, and are not intended to limit the present invention. Any modifications, equivalents, and improvements made within the spirit and scope of the present invention should be included in the scope of the present invention. Inside.

Claims (2)

一种视频兴趣判断的方法,其特征在于,所述方法包括如下步骤: A method for video interest judgment, characterized in that the method comprises the following steps: 记录视频断点续播次数的阈值;Record the threshold of the number of video breakpoints to be resumed; 监控所述视频是否存在断点续播,且其断点续播的出现次数超过预设的阈值;Monitoring whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold; 若是,不将该视频对应的数据作为用户的兴趣数据;If yes, the data corresponding to the video is not used as the user's interest data; 若否,将该视频对应的数据作为用户的兴趣数据。If not, the data corresponding to the video is used as the user's interest data. 一种判断系统,其特征在于,所述判断系统包括:A judging system, wherein the judging system comprises: 记录单元,监控单元,保存单元,其中 :Recording unit, monitoring unit, saving unit, wherein: 记录单元,用于记录视频断点续播次数的阈值;a recording unit, configured to record a threshold of the number of video breakpoints to be resumed; 监控单元,用于监控所述视频是否存在断点续播,且其断点续播的出现次数超过预设的阈值;a monitoring unit, configured to monitor whether the video has a breakpoint resume, and the number of occurrences of the breakpoint resume exceeds a preset threshold; 保存单元,其输入端分别与所述记录单元的输出端以及所述监控单元的输出端连接,用于将该视频对应的数据保存为用户的兴趣数据。The storage unit is connected to the output end of the recording unit and the output end of the monitoring unit, and is configured to save the data corresponding to the video as the user's interest data.
PCT/CN2016/091110 2016-07-24 2016-07-24 Video interest determining method and determining system Ceased WO2018018193A1 (en)

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CN103491394A (en) * 2013-09-30 2014-01-01 深圳市九洲电器有限公司 Method and device for recording television programs
CN103997662A (en) * 2014-05-27 2014-08-20 深圳创维-Rgb电子有限公司 Program pushing method and system

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2009009184A (en) * 2007-06-26 2009-01-15 Sony Corp Information processor and processing method, and program
CN102723087A (en) * 2012-05-31 2012-10-10 宇龙计算机通信科技(深圳)有限公司 Multimedia play method and device
CN103491394A (en) * 2013-09-30 2014-01-01 深圳市九洲电器有限公司 Method and device for recording television programs
CN103997662A (en) * 2014-05-27 2014-08-20 深圳创维-Rgb电子有限公司 Program pushing method and system

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