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Compare the Top Ad Management Software in Africa as of October 2025

What is Ad Management Software in Africa?

Ad management software streamlines the creation, deployment, and tracking of digital advertising campaigns across multiple platforms. It provides tools for audience targeting, budget optimization, and performance analytics to maximize campaign effectiveness. These platforms often integrate with social media, search engines, and programmatic ad networks to centralize ad operations. Advanced features like A/B testing, real-time bidding, and ROI tracking empower marketers to refine strategies and achieve better results. Ad management software is essential for businesses seeking to efficiently manage their advertising efforts and achieve measurable marketing outcomes. Compare and read user reviews of the best Ad Management software in Africa currently available using the table below. This list is updated regularly.

  • 1
    6sense

    6sense

    6sense

    6sense Revenue AI™ eliminates guesswork and arms your revenue team with the data and visibility it needs to create and convert high-quality pipeline into revenue. 6sense Revenue AI™ drives predictable revenue growth by eliminating the expensive, time-consuming guesswork that’s plagued B2B revenue teams for decades. Make the most of every digital investment. Illuminate hidden buyer behavior. Analyze millions of data points to surface in-market accounts. Drive the right action at the right time — across every channel. Lots of companies want what you offer, but your martech systems can’t accurately detect buyer interest. This crucial, dormant data hides in what we call the Dark Funnel™. 6sense illuminates and analyzes these insights. Automate prospect follow up with AI-powered conversational emails. With AI-powered 6sense ® Conversational Email, sales and marketers can craft personalized emails at scale that qualify and convert accounts into sales meetings.
  • 2
    HubSpot Marketing Hub
    Grow your traffic, convert leads, and prove ROI with HubSpot Marketing Hub. An all-in-one inbound marketing software, HubSpot offers the tools that brands and marketing professionals need to build and launch effective campaigns that help their business get noticed. This includes search engine optimization (SEO), writing blogs & creating web content (CMS), leveraging social media like Facebook, LinkedIn & Twitter, and more. With Marketing Hub, we’ll help your team grow traffic, convert leads, and track your entire funnel in one place. Drag and drop your way to polished landing pages and email templates. Quickly publish blog posts that establish you as an authority on any subject and help you get found online. And you’ll be ready for visitors from any device because your content is responsive right out of the box. Get real-time SEO suggestions, and create a content strategy that adapts to the way modern search works. And much, much more.
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    Starting Price: $50 per month
  • 3
    AiHello

    AiHello

    AiHello

    Automate Amazon PPC For Your Business Amazon Ads Automation to help grow your revenues, reduce work hours spent on ads management and decrease your ad costs. Take complete control of your e-commerce marketing on Amazon. Grow your revenues and reduce work hours spent on Amazon ads management with automated keywords discovery & continuous bid modifications
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    Starting Price: $37 a month
  • 4
    AdRoll

    AdRoll

    AdRoll

    We level the playing field for e-commerce brands. Our AI works like a team of expert marketers who know your customers, fighting 24/7 to build your brand and grow your sales. Build a brand customers love, turn more visitors into customers, and grow customer loyalty with AdRoll’s growth marketing platform. Join over 37,000 bustling brands growing with AdRoll. Find more people who’ll fall in love with your brand. Our advanced audience targeting works together with our proprietary AI to create awareness and drive high-quality new site traffic. Inspire action across ads, email, and your online store. Unite what you know about your customers with our over 1.2 billion shopper profiles to surface items they’ll love—and buy. Go beyond customer acquisition, and use your customer relationships to drive growth. Increase loyalty—and lifetime value (LTV)—with relevant, personalized cross-channel experiences.
  • 5
    Adwisely

    Adwisely

    Ad Intelligence Inc

    Adwisely is an app that helps e-commerce stores create and manage efficient ads on Facebook, Instagram & Google. Adwisely is available on Shopify, BigCommerce, and WooCommerce. The app helps online store owners & digital marketing managers drive more sales with fully automated retargeting & prospecting ads. On average, Adwisely users get 6x ROAS and invest significantly less time & effort in ad management. Services of a Personal Advertising Manager are available for all Adwisely users who invest at least $400 in app-powered ads. The manager provides personalized tips on ad management and suggest additional ad tactics that will help the business achieve its marketing goals. Adwisely fee starts at $19/month. Adwisely offers a 14-day free trial to let the users see all the benefits of the app.
    Starting Price: $19.00/month
  • 6
    Bïrch

    Bïrch

    Bïrch

    Bïrch helps to simplify the automation of your ad campaigns running on the most popular platforms: Meta, Google, Snapchat, and TikTok. With Bïrch, you can automate ad management tasks, set up flexible rules to optimize and scale ad campaigns, launch dozens of ad variations, reveal top-performing ads and audiences, generate look-alike audiences based on top-performing ads, and build & schedule reports for both your team and clients. Benefits: - Create automated rules with advanced rule builder for every channel and manage all of them in one place - Launch dozens of different variations of ads for Meta in just a few clicks - Analyze results and optimize your automations with historical log reports. - Use ready-to-use strategies based on time, ROAS and CPA to easily reach your goals - Run rules as often as every 15 minutes for quick ad optimization. - Get alerts via email/ Slack when a rule is triggered or when a specific benchmark is achieved
    Starting Price: $99.00 per month
  • 7
    Madgicx

    Madgicx

    Madgicx

    Madgicx is a super app for Meta ads that helps E-commerce businesses run ads using predictive AI, scale creative production with generative AI, and maximize ad ROI.
    Starting Price: $72.00/month
  • 8
    AdPlugg

    AdPlugg

    AdPlugg

    AdPlugg, a cloud-based ad manager and ad server software, allows users to track, manage, rotate, and schedule all of the ads on their websites or blogs. Using prepared code snippets, users are able to add AdPlugg to any site's source code. AdPlugg is available for WordPress-based websites. With AdPlugg's Analytics, users can view graphs and charts that show the performance of their ads. Users can also configure the ad manager to rotate which banner is displayed in a single spot.
    Starting Price: $10.00/month
  • 9
    Optmyzr

    Optmyzr

    Optmyzr

    Designed specifically to manage Bing Ads and AdWords accounts, Optmyzr provides relevant insights through analytics and reporting to help organizations be more efficient. Equipped with enterprise-level search marketing tools, workflows, and scripts, Optmyzr enables users to make quick improvements to their PCC accounts and create successful campaigns. Core features include One-Click Optimizations, data insights, reporting, enhanced scripts, shopping add tools, and bid management.
    Starting Price: $116.00/month
  • 10
    SplitMetrics Acquire
    SplitMetrics Acquire provides mobile marketers with better control over the Apple Search Ads management process, helps improve the decision-making process on investment and grow ROAS. The platform delivers a variety of tools for time and cost-effective Apple Search Ads management and scaling: ​1) Get a full-funnel view with MMP integration. Analyze and manage performance across all levels, including ad variations based on custom product pages, custom metrics, and even micro-conversions — in an all-in-one dashboard for proactive optimization. 2) Speed up the whole process and cut the routine of managing your Apple Search Ads account. With a set of 200+ automation rules, bulk management and 24/7 optimization, a UA manager can get a 4X productivity boost. 3) Navigate the competitive landscape and spot opportunities for growth with the best-in-class Apple Search Ads Insights, and get in-time alerting or bid changes with SoV in automation rules.
    Starting Price: $800 per month
  • 11
    TheOptimizer.io

    TheOptimizer.io

    TheOptimizer.io

    Designed by industry veterans with more than a decade of experience, TheOptimizer was born to deliver centralized automated campaign management. Boost your ROI, Save Time and Make more Money by automating your campaigns optimization process now! Completely automate your campaigns optimization process based on accurate campaign analytics, using flexible automatic rules, smart lists and more. Safeguard your adspent using 24/7 rules on campaign, widgets and creatives level. Change bids and budgets automatically based on how your campaign is performing. Clones your native campaigns with just a click without having to recreate everything from scratch. Totally automate your optimization process based on accurate campaign analytics, using rule based optimization actions and more. Quickly update and set camapign and/or publisher bids without having to log to your traffic source. Use createive level rules to automatically monitor and pause low performing/saturated creatives.
    Starting Price: $199 per month
  • 12
    CompanionLabs

    CompanionLabs

    CompanionLabs

    Make every dollar count with the CompanionLabs app to analyze, optimize, and automate your ad performance. Democratized data science means actionable information without the cost of a data science team. Easily understand statistically significant performance within your ad account. Boost performance with predictive budget, bidding and creative recommendations. 100% plug-n-play apps. Nothing to learn. Works seamlessly with Ads Manager. Plug-in and go! You'll use the tools you use today to manage Facebook campaigns! Try CompanionLabs free for 14 days, there's no risk and it's easy to get started. After your trial, pay one simple price to take advantage of CompanionLabs for all your Facebook ad accounts. When an ad set reaches a statistically significant level of performance, we grade it with a simple A though F grading scale. All ad sets are categorized by funnel stage (prospecting versus retargeting), and optimization goal, and then assigned a grade within that category.
    Starting Price: $179 per month
  • 13
    Chase Software

    Chase Software

    Chase Software

    Leaders in advertising management. Chase software's distinctive line of agency management software deliver cutting-edge tools and best practices for agencies across the globe. Creative, media and finance software From small to large, companies use Chase to manage projects, capture time, buy media, bill, collect payments and increase profitability. Manage you team remotely with Chase collaboration tools. Real-time systems managing jobs, media, documents, engagements, traffic, time, workflows, archiving and costing with minimum input and maximum efficiency. The world’s biggest groups trust Chase to manage their agencies’ end-to-end operations. Corporate Departments. Leading businesses depend on Chase to get the most from their advertising budgets. Small Agencies. Hundreds of small agencies are busy becoming big names using Chase’s core features. Chase Software's distinctive line of agency management software and support services deliver cutting-edge tools and expertise.
    Starting Price: $17.50 per user, per month
  • 14
    CampaignHero

    CampaignHero

    CampaignHero

    CampaignHero is the software arm of the award-winning digital marketing agency, Broadplace, designed to help SMEs grow their business online. The CampaignHero App makes managing online advertising accounts on Google, Microsoft and Facebook easy, simple, optimized and effective. The app provides real, actionable and beneficial tips, tools and recommendations that will help boost your campaigns to aid business growth. Our award-winning technology helps uncover optimizations for your Google, Microsoft and Facebook campaigns that won’t be spotted by any other ad tech tool. Get expert support for your advertising via the in-app live chat. Our app enables multi-channel ad management & reporting. Tutorials, articles, videos and webinars to help you build your business online. 100s of personalized optimizations & improvement recommendations uncovered by our smart technology.
  • 15
    Meta Ads Manager
    Meta Ads Manager is the starting point for circulating your ads on Facebook, Instagram, Messenger, or Audience Network. With this tool, you can create ads, manage when and where they are published, and track campaign performance against your marketing goals in one place. With the ad manager app for iOS and Android, you can monitor your campaign wherever you are. You can create and edit ads, track their performance, and manage your advertising calendar and budget from anywhere. Select the parameters of your campaign (for example, an advertising objective) to suit your business objectives. You can also manage content-related tasks, that is, upload content, write displayed text, and review how ads will appear on different devices. Define the public for smarter ad segmentation. You can define a target audience as wide or limited as you want. Set up the general budget of your campaigns and determine if it applies to each day or the entire period of circulation of the campaign.
  • 16
    Celtra

    Celtra

    Celtra

    Celtra is redefining digital advertising by making it faster, smarter, and more effective. Our software solutions automate creative production, optimize performance with AI-driven insights, and simplify media activation. Marketers can personalize ads at scale, adapt them for any channel, and leverage real-time data to drive better results. Top brands like Spotify, Adidas, Unilever, Hearst, and Bloomberg trust Celtra to boost engagement, streamline workflows, and maximize ad impact.
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