Best Data Enrichment Tools
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Compare the Top Data Enrichment Tools as of October 2025
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What are Data Enrichment Tools?
Data enrichment tools are software used to improve the quality of data by adding additional information to existing records. These tools gather and combine disparate data sources from across an organization or a third-party provider, to provide complete and up-to-date insights into customer data, market trends, and other business operations. Data enrichment tools can be applied to any type of data, including structured as well as unstructured forms. They allow organizations to gain a deeper understanding of customers, processes and markets by linking together multiple datasets, discovering relationships between data points and creating detailed profiles for each customer or target segment. By automating the process of gathering and combining data from multiple sources, data enrichment tools can save time for businesses, reduce manual effort in managing records and improve accuracy in decision making. Compare and read user reviews of the best Data Enrichment tools currently available using the table below. This list is updated regularly.
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1
D&B Connect
Dun & Bradstreet
Realize the true potential of your first-party data. D&B Connect is a customizable, self-service master data management solution built to scale. Eliminate data silos across the organization and bring all your data together using the D&B Connect family of products. Benchmark, cleanse, and enrich your data using our database of hundreds of millions of records. The result is an interconnected, single source of truth that empowers your teams to make more confident business decisions. Drive growth and reduce risk with data you can trust. With a clean, complete data foundation, your sales and marketing teams can align territories with a full view of account relationships. Reduce internal conflict and confusion over incomplete or bad data. Strengthen segmentation and targeting. Increase personalization and the quality/quantity of marketing-sourced leads. Improve accuracy of reporting and ROI analysis. -
2
People Data Labs
People Data Labs
We build workforce data, so you don't have to. People Data Labs provides comprehensive workforce profiles built with quality, coverage, and depth in mind. We collect, standardize, and refresh data, so you can build innovative products.">
Starting Price: $0 for 100 API Calls -
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Lead411
Lead411
Lead411 provides the most comprehensive and accurate information about contacts and companies available in the marketplace. We currently have over 450M contacts, within 20M companies worldwide. Through targeted filters, and Growth Intent Data, customers are able to view complete contact data profiles and find growing companies that are more likely to be in a buying cycle for adding services/solutions. Our growth intent triggers are an easy way for you to filter for companies that make the most sense to reach out to. These companies are growing and have growth indicators such as: recently funded, IPO release, revenue growth, hiring growth, new locations, hiring plans, new executive hires and more. Fueled with this information, customers can reach out directly from the platform with the built-in sales engagement tool Reach, which allows sales to send email and SMS messaging cadences and keep track of the hottest prospects. Includes a search as you go Chrome extensionStarting Price: $99.00/month -
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CIENCE GO Data
CIENCE
Over 140M validated business contact records strong, with daily contact record validation. It's time to GO Data! The best way to validate the accuracy of a contact record is to actually use it. As one of the largest Outbound Services companies in the world, CIENCE consumes 10s of millions of records (emails, calls) annually. This produces: - Up-to-date records (reduces decayed data) - Broad Company / Account data points - Accurate Email Lists (real-world tested) - Actual Phone #’s (confirmed dials) The GO Data platform is built to help you configure audiences easily, creating what is known as an Ideal Customer Profile (ICP) to target. From there, GO Data offers a wide supply of contacts that match your ICP. The key to all B2B marketing lists is starting conversations with your ideal customers. CIENCE GO expertly helps identify the contacts and companies for sales to create customized business lists around.Starting Price: $600 -
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Reo.Dev
Reo.Dev
Reo.Dev helps Go-To-Market teams unlock and act on developer intent signals across the full funnel. It deanonymizes your pipeline by revealing the 80% of developers who engage with your product or docs without signing up and surfaces anonymous sign-ups (like Gmail or GitHub IDs) for better clarity. By tapping into third-party signals from GitHub, LinkedIn, StackOverflow, and Reddit, it identifies high-intent leads early in their journey. You can prioritize accounts based on Dev Funnel stage, build hyper-targeted lists at both the company and individual level (with access to 25M developers across 50K skill sets), and improve outreach effectiveness by surfacing key buying signals and personalizing messaging around high-value actions—ensuring your sales team focuses where it matters most.Reo.Dev is an AI-powered revenue intelligence platform designed specifically for developer-focused companies. It tracks developer activity across multiple platforms, identifying high-intent accounts that">
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6
Outreach
Outreach
The Outreach Sales Execution Platform helps sales teams efficiently create pipeline and predictably close more deals. Outreach is the only complete platform that empowers the entire sales organization — from sellers to front-line managers, sales leadership, and ops — to create and close more pipeline. If you're looking to win more deals by personalizing, prioritizing, and analyzing sales activities, turn to Outreach. Outreach is the #1 sales engagement platform dedicated to make every sales team more effective at selling. From creating pipeline to optimizing sales workflows, Outreach helps to ensure that you achieve your sales goals. Top tools include sales sequences and dialer, sales email and tracking, outreach everywhere, sales intelligence, email and content templates, analytics and reporting, and coaching analytics. -
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DemandScience
DemandScience
Generate Leads for a Future-Proof Sales and Marketing Funnel DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live Data Factory uses innovative technologies to deliver accurate data with relevant intent signals, helping organizations accelerate the buyers' journey from top-of-funnel to conversion. Solutions offered: • PureSyndication • PureABM • PurePush -
8
Apollo.io
Apollo.io
Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 220M contacts and 30M companies with robust and accurate data. Teams leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, up-level your entire go-to-market processes with Apollo's Intelligence Engine with recommendations and analytics that help you close. Founded in 2015, Apollo.io is a leading data intelligence and sales engagement platform trusted by over 10,000 customers, from rapidly growing startups to global enterprises.Starting Price: $49 per user per month -
9
Adapt
Adapt.io
Adapt.io is a B2B lead intelligence platform designed to streamline prospecting and data enrichment for sales and marketing teams. With a comprehensive database of over 250 million contacts and 12 million company profiles, Adapt.io provides accurate and up-to-date information, including direct dials and email addresses, enabling users to connect confidently with decision-makers across more than 3,000 industries. The platform offers advanced filtering options, allowing users to build hyper-targeted lists based on specific criteria such as industry, job title, location, and company size. Additionally, Adapt.io integrates seamlessly with popular CRM systems and provides a Chrome extension for real-time data access while browsing LinkedIn or company websites. By ensuring data accuracy through robust verification processes, Adapt.io helps businesses enhance their outreach efforts, improve conversion rates, and drive revenue growth.Starting Price: $49 per month -
10
Datazapp
Datazapp
At Datazapp, we provide affordable, high-quality marketing data to help businesses reach the right audience. Our self-service platform delivers real-time data appends, targeted lists, and deep insights to maximize your marketing success. Marketing & Audience Lists: Charitable Donors, Pet Owners, Hispanic, Jewish & Indian-Origin Consumers, Voter Lists, Political Donors, Republican & Democrat Email Lists, Nurses, and Medical Practitioners Real Estate & Property Data: Homeowner & Recent Home Buyers Lists, Absentee & Vacant Homeowners, Solar & Roofing Prospects, Property Owner & Home Sell Score Predictions Data Appends & Enrichment Cell & Phone Append , Email & Reverse Email/Hash Matching, Demographic & DOB Append, Reverse Phone & IPStarting Price: $0.03 per data append -
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ZoomInfo Sales
ZoomInfo
Maximize productivity, accelerate pipeline and reach the revenue potential you didn’t imagine possible with ZoomInfo Sales. Build an account universe based on your Ideal Customer Profiles and reach decision makers with the largest B2B contact database of 65M+ direct dial phone numbers and 150M+verified email addresses. Identify and reach prospects at the beginning of their buyer’s journey by tracking companies researching solutions like yours across the web. Discover and connect with decision makers from companies exploring your business website. Analyze customer calls, meetings, and emails to drive process changes that impact your bottom line. Build and execute multi-touch sales cadences with our native phone dialer and email tool. Shorten your sales cycle with ZoomInfo Chat, an easy-to-use, data-driven chat bot tool. Set real-time lead alerts to engage best-fit buyers or automate lead-qualifying interactions to free up your internal team. -
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Supermetrics
Supermetrics
Supermetrics started with a bold idea: to make marketing data simple and accessible for businesses everywhere. Today, over 200K organizations, including Nestlé, Warner Bros, and Dyson, trust Supermetrics to streamline their marketing analytics. What began as a solution to connect data has evolved into a platform that extracts and consolidates data from 150+ marketing and sales platforms—like Google Analytics, Facebook Ads, and HubSpot—into preferred destinations. This has earned Supermetrics a spot on G2’s 2024 Top 50 Best EMEA Software Companies list. Driven by a commitment to innovation, transparency, and customer success, Supermetrics empowers marketers to use data to solve problems and create opportunities. With a collaborative culture fostering creativity, Supermetrics is dedicated to helping clients succeed in a competitive market. As marketing evolves, Supermetrics will continue to innovate, delivering powerful tools and a unified approach to marketing analytics worldwide.Starting Price: $29 per month -
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Attio
Attio
CRM is the most-used B2B technology on the planet. It’s also the most backwards — running on a software model that was built over 20 years ago and hasn’t changed since. The status quo of the CRM market is unacceptable. Millions of businesses across the world are stuck with software that is inflexible, hard to use, or extremely expensive and time consuming to customize. Attio’s mission is to reinvent CRM from the ground up for the next generation of business. We’re building a new platform, built on real-time customer data, that allows companies to build the exact CRM that they need — a platform that is extremely powerful but also intuitive and easy-to-use.Starting Price: $0 -
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Oracle Analytics Cloud
Oracle
Oracle Analytics is a complete platform for every analytics user role. AI and ML are embedded throughout the platform to accelerate productivity and power better business decisions. Choose either Oracle Analytics Cloud, our cloud native service, or our on-premises solution, Oracle Analytics Server, both of which help you avoid compromising security and governance. Oracle Analytic addresses all needs of business users from data to decision. Oracle Analytics can help you solve your business problems with built in data preparation and enrichment, no-code machine learning and industry leading data visualization.Starting Price: $16 User Per Month - Oracle An -
15
WhiteBridge
WhiteBridge AI
WhiteBridge AI is an advanced digital identity research platform that leverages proprietary AI to find, verify, and analyze publicly available data about individuals. In just minutes, it transforms scattered online information into comprehensive, actionable reports—empowering users to safeguard reputations, prepare for meetings, vet hires, and personalize sales outreach. WhiteBridge AI aggregates data from over 100 live public sources, including professional networks, social media, and public records, ensuring unmatched depth and reliability. Designed for both individuals and businesses, it offers blazing speed, cost-effective pricing, and a decentralized, privacy-focused approach. Sales teams benefit from rich prospect insights, enabling more effective pitches and higher conversion rates. With flexible plans and API access, WhiteBridge AI is the go-to solution for digital identity verification, sales intelligence, and online reputation management.Starting Price: $6 per rpeort -
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BetterContact
BetterContact
BetterContact is the only AI-powered waterfall enrichment tool. Connected to 15+ data sources to find & verify any email. Any unfound email from your ICP leads is a missed opportunity. Don't waste 40% of your pipeline due to poor enrichment. Reach out to leads your competitors can't. Subscribing to multiple providers yourself will skyrocket your cost/lead. With BetterContact, you get access to 15+ data sources at a fraction of the price. A complete and accurate dataset can increase your enrichment success by up to 70%. Depending on factors like industry and geography, data providers are different. BetterAI uses the most relevant ones. We only charge for valid emails. BetterContact offers a single tool giving you access to 15+ data sources. We can offer that at a fraction of the price through partnerships and bulk discounts with the providers.Starting Price: $15 per month -
17
LeadMagic
LeadMagic
Unlock the power of accurate emails and mobile numbers, and validate your data seamlessly. Transform your B2B prospecting into a customer-converting machine. Instantly flag valuable prospects in your data. Easily let our live data enrichment clean your data with the most up-to-date information. Push to your favorite spreadsheet application and take action. Launch the highest converting campaigns and acquire your target customers. Push to Clay, SmartLead, or other automation tools with our push-to-webhook functionality. Never struggle with incomplete records, incorrect addresses, and stale contact information again. Never struggle with incomplete records, incorrect addresses, and stale contact information again. Say goodbye to partial records and outdated contact information. Empower your team with on-demand data that's accurate, and up-to-the-minute. Add verified data points to every account in your database at the push of a button.Starting Price: $99.99 per month -
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Findymail
Findymail
Reach more targets without destroying your reputation with built-in email verification and exceptional data coverage. Enrich your lists with verified B2B emails and phone numbers (non-EU only). Ensure your email lists are clean and deliverable with our advanced email verification technology. Save time during your prospecting with automated data exports from Linkedin, Sales Navigator, and Apollo. Keep your CRM clean and up to date on autopilot (separate product). Our unique proprietary algorithms, give you more valid emails than the top five alternative providers combined. Standard email verification tools can't validate up to 30% of your audience. That's a lot of deals to lose. Give your sender reputation the strongest protection possible, valid contact data. We guarantee a bounce rate of less than 5%. Time spent browsing profiles, flipping pages, and building lists is time you don't spend closing. Let Findymail do the heavy lifting.Starting Price: $49 per month -
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crowd.dev
crowd.dev
Crowd.dev is an open source developer data platform designed to help companies unify community, product, and customer data, providing actionable insights for go-to-market teams. By integrating with platforms such as GitHub, Discord, Slack, and LinkedIn, crowd.dev consolidates developer interactions across various touchpoints, offering a comprehensive view of the customer journey, even before formal engagement. The platform features AI-powered data enrichment, enhancing contact and organization profiles with over 25 attributes, including emails, social profiles, work experience, and technical skills, as well as more than 50 organization attributes like industry, headcount, and revenue. Advanced analytics and reporting tools enable users to identify trends, perform sentiment analysis, and access opinionated reports on topics like product-market fit and open-source community activity.Starting Price: Free -
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Enrich CRM
Enrich CRM
Enrich-CRM is a real-time CRM enrichment platform designed to keep contact and company data accurate, complete, and actionable. It automatically enriches CRM records with up to 100 contact data points, including job title, seniority, location, email, and LinkedIn profile, and up to 200 company data points like firmographics, financials, technologies used, and web traffic. It detects job changes by monitoring LinkedIn updates, automatically updating contact records, and triggering workflows to re-engage former customers or prevent churn. Enrich-CRM integrates natively with HubSpot and connects to over 3,000 tools via Zapier, Make, and n8n, with a custom API for advanced use cases. Its proprietary algorithms perform real-time web crawls to deliver fresh, standardized data without relying on static databases, ensuring GDPR compliance.Starting Price: €125 per month -
21
Openprise
Openprise
Openprise is a single, no-code platform that lets you automate hundreds of sales and marketing processes to realize the value you were promised from all your RevTech investments. To fix that, you could cobble together dozens of point solutions in an unmaintainable “Frankentecture.” You could punt the problem offshore knowing quality and SLAs suffer with folks that aren’t any more excited about mind-numbing manual tasks than you are. Openprise is a single, no-code platform that combines the best practices, business rules, and data you need to orchestrate hundreds of processes like data cleansing, account scoring, lead routing, attribution, and many more. Using that clean data, Openprise automates all the processes currently done manually, or just poorly, by sales and marketing automation platforms, like lead routing and attribution. -
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ZoomInfo Operations
ZoomInfo
Get the best B2B commercial data delivered on your terms, accessible, flexible, and primed to accelerate your business. Our best-in-class match rates, match accuracy, fill rate, and fill accuracy combine for data reliability that’s 10x better than the alternatives. Identify customers across channels and infuse your CRM, MAP, cloud data warehouse, or other systems of record with the most accurate and actionable data. Tap into our global database of companies from the smallest ‘mom and pop’ to the global enterprise covering firmographics, hierarchies, and technographic, all built using our patented technology. Go beyond just company data to get the full customer picture with the world’s best contact data, streaming intent, and scoops, all from one platform. Integrate comprehensive B2B data into any system or workflow, in the format of your choice through cloud data shares, APIs, flat files, or orchestration apps. -
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Scribble Data
Scribble Data
Scribble Data empowers organizations to enrich their raw data and easily transform it to enable reliable and fast decision-making for persistent business problems. Data-driven decision support for your business. A data-to-decision platform that helps you generate high-fidelity insights to automate decision-making. Solve your persistent business decision-making problems instantly with advanced analytics powered by machine learning. Rest easy and focus your energy on critical tasks, while Enrich does the heavy lifting to ensure the availability of reliable and trustworthy data for decision-making. Leverage customized data-driven workflows for easy consumption of data, and reduce your dependence on data science and machine learning engineering teams. Go from concept to operational data product in a few weeks, not months with feature engineering capabilities that can prepare high volume and high complexity data at scale. -
24
Plauti
Plauti
A complete data management platform native to Salesforce and Microsoft Dynamics. Verify, deduplicate, and unify siloed data. Execute smart single-click actions and intelligently assign any record, all within your CRM. Plauti is a Salesforce-native data management platform designed to ensure your customer data is accurate, complete, and actionable. It offers a seamless integration with Salesforce to verify, deduplicate, manipulate, and assign records automatically, empowering your teams to make faster, smarter decisions. Plauti’s end-to-end data orchestration ensures that your records are validated and routed correctly, enabling businesses to trust their CRM data at every stage of the record’s lifecycle. With Plauti, you can automate processes, maintain data integrity, and deliver better results without relying on external tools. -
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CUFinder
CUFinder
Unlock a world of premium leads with CUFinder and elevate your marketing strategy with a league of exceptional, high-quality prospects. Experience the game-changing power of CUFinder's accurate data, a valuable asset that drives your marketing success. Effortlessly connect with targeted companies and their employees using our trusted and up-to-date information. Don't settle for anything less than excellence, embrace the reliability of our data for outstanding results. Experience the fastest and easiest lead generation and data enrichment solution with CUFinder. Unlock the full potential of your business by unveiling hidden opportunities to showcase your products or services before competitors can make their moves. Stay one step ahead in the game with CUFinder's lightning-fast data access. CUFinder revolutionizes academic lead generation, connecting you with potential partners, collaborators, and customers. Our vast database and customizable search criteria save you time.Starting Price: $34 per month -
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Enrich.so
Enrich Labs
Enrich.so is an advanced data enrichment tool designed to provide comprehensive insights about individuals and companies. Enrich offers a range of powerful features, including reverse email lookup, email finder, LinkedIn email finder, Twitter email finder, catch-all email verification and company data enrichment, making it an invaluable asset for businesses seeking to enhance their data analysis capabilities.Starting Price: $20/month/user -
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Tapistro
Tapistro
Tapistro is re-imagining GTM Orchestration in the AI era. - Tapistro's AI Agents unify signal data from multiple sources, enrich it with AI, create unified profiles and execute real-time personalized outreach campaigns at scale. - Scale your research by deploying TapAI agents to extract insights about your target accounts and persons using publicly available data. - Orchestrate buying group expansion with multiple waterfall databases and unify account views across intent and engagement channels. - Keep your CRM up to date with real-time enrichment on past accounts & persons Tapistro also automatically creates your own Prospect Data Platform with 360 profiles for all your accounts and persons. Centralize your TAM with Tapistro.Starting Price: $199/month/user -
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Habu
Habu
Connect to data wherever it lives, even across a disparate universe. Data and model enrichment is the #1 way to increase and enhance acquisition and retention. Through machine learning, you will unlock new insights by bringing proprietary models, like propensity models, and data together in a protected way to supercharge your customer profiles and models and scale rapidly. It’s not enough to enrich the data. Your team must seamlessly go from insight to activation. Automate audience segmentation and immediately push your campaigns across disparate channels. Be smarter about who you target to save on budget and churn. Know where to target and when. Have the tools to act on data at the moment. Identifying the entire customer journey, including different types of data, has always been a challenge. As privacy regulations get stricter and data becomes more distributed, secure and easy access to those intent signals is more critical than ever. -
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LexisNexis Business Data Enrichment Suite
LexisNexis Risk Solutions
Updating your business relationships is essential to sound risk management. LexisNexis® Business Data Enrichment Suite facilitates that process. Drawing from an unparalleled reach of fresh data filtered by sophisticated analytics, you can quickly update customer profiles, fill in gaps and stay in the loop on developments that impact your risk. It is also a useful tool for identifying ways to better match your services to customers’ profiles. Specially tailored batch packs identify/clarify details of the business’s associated executives, owners and representatives, as well as the company address, phone and estimated size in order to quantify annual revenue and employment figures. Easily classify and profile your customers with SIC and NAICS codes and descriptions to help limit risk exposure, improve regulatory compliance and conform to internal policies. -
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Openmart
Openmart
Openmart is an AI-powered sales intelligence platform designed to help businesses find and qualify local business leads in seconds. By leveraging AI technology, Openmart streamlines the prospecting process, allowing users to easily find businesses based on custom criteria such as annual revenue and geographic location. The platform provides in-depth insights into over 1 million businesses globally, including decision-maker contacts, and integrates seamlessly with CRM systems to enrich lead data and ensure accuracy. Trusted by SMB tech companies like Clipboard Health and Snackpass, Openmart helps sales teams optimize their outreach efforts, save time on research, and boost efficiency with targeted leads and real-time data.