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Compare the Top Data Quality Software in the USA as of October 2025

What is Data Quality Software in the USA?

Data quality software helps organizations ensure that their data is accurate, consistent, complete, and reliable. These tools provide functionalities for data profiling, cleansing, validation, and enrichment, helping businesses identify and correct errors, duplicates, or inconsistencies in their datasets. Data quality software often includes features like automated data correction, real-time monitoring, and data governance to maintain high-quality data standards. It plays a critical role in ensuring that data is suitable for analysis, reporting, decision-making, and compliance purposes, particularly in industries that rely on data-driven insights. Compare and read user reviews of the best Data Quality software in the USA currently available using the table below. This list is updated regularly.

  • 1
    D&B Connect

    D&B Connect

    Dun & Bradstreet

    Realize the true potential of your first-party data. D&B Connect is a customizable, self-service master data management solution built to scale. Eliminate data silos across the organization and bring all your data together using the D&B Connect family of products. Benchmark, cleanse, and enrich your data using our database of hundreds of millions of records. The result is an interconnected, single source of truth that empowers your teams to make more confident business decisions. Drive growth and reduce risk with data you can trust. With a clean, complete data foundation, your sales and marketing teams can align territories with a full view of account relationships. Reduce internal conflict and confusion over incomplete or bad data. Strengthen segmentation and targeting. Increase personalization and the quality/quantity of marketing-sourced leads. Improve accuracy of reporting and ROI analysis.
  • 2
    BDEX

    BDEX

    BDEX

    BDEX’S Omni IQ helps you find more customers identical to your ideal clients using a proprietary extended audience AI technology. The BDEX Identity Graph helps companies identify consumers across all channels. We authenticate over 470 million hashed email-MAID-IP matches linked to 113M households cross the US each month from our expansive network of SDKs, app publishers, and primary data sources. Talk to us about identity resolution. Nominated as the top Identity Technology by AdExchanger, BDEX is the only Identity Platform that guarantees all IDs are linked to real people, removing all IDs linked to bots, click farms and other forms of ad fraud as well as all temporary IDs due to Apple's ATT/DoNotTrack.
    Starting Price: $250 per month
  • 3
    Segment

    Segment

    Twilio

    Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Per IDC, it’s the #1 CDP in worldwide market share four years in a row (2019-2022). Using Twilio Segment, companies can collect, unify and route their customer data into any system where it’s needed to better understand their customers and create seamless, compelling experiences in real-time. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.
    Starting Price: $120 per month
  • 4
    Email Hippo

    Email Hippo

    Email Hippo

    Email Hippo provides fast, accurate and secure email verification software, accessed via web app or API. The CORE product allows users to import lists of up to 500,000 emails and verify them directly within a self-service web app. MORE is an API product that can be used to check the validity of an email address in real time, looking at up to 74 data points for maximum accuracy. With ASSESS, users can check email addresses for common pre-fraud indicators. Email Hippo has provided email verification since 2000 and became ISO27001 certified in 2017.
    Starting Price: $10.00/one-time
  • 5
    Adverity

    Adverity

    Adverity GmbH

    Adverity is the fully-integrated data platform for automating the connectivity, transformation, governance and utilization of data at scale. The platform enables businesses to blend disparate datasets such as sales, finance, marketing, and advertising, to create a single source of truth over business performance. Through automated connectivity to hundreds of data sources and destinations, unrivaled data transformation options, and powerful data governance features, Adverity is the easiest way to get your data how you want it, where you want it, and when you need it. Adverity was founded in 2015 and is headquartered in Vienna with offices in London and New York, and currently works with leading brands and agencies including Unilever, Bosch, IKEA, Forbes, GroupM, Publicis, and Dentsu.
  • 6
    Convertr

    Convertr

    Convertr

    The Convertr platform gives marketers visibility and control over data processes and lead quality to create higher performing demand programs. __________ Data impacts every area of your business, but outdated processes and quality issues hinder growth. Bad leads and poor data quality lowers marketing performance, slows sales, increases costs and causes inaccurate reporting. With the Convertr platform, your entire organization benefits and can stay focused on revenue driving activities instead of slow, manual data tasks. - Connect Convertr to your lead channels through API or data imports - Automate data processing to remove bad data and update lead profiles to your quality and formatting requirements - Integrate with your platforms or select protected CSV files to securely deliver leads - Improve reporting with Convertr analytics or through clean, consistent data sets across your tech stack - Enable your teams with globally compliant data processes
  • 7
    Snowplow Analytics

    Snowplow Analytics

    Snowplow Analytics

    Snowplow is a best-in-class data collection platform built for Data Teams. With Snowplow you can collect rich, high-quality event data from all your platforms and products. Your data is available in real-time and is delivered to your data warehouse of choice where it can easily be joined with other data sets and used to power BI tools, custom reports or machine learning models. The Snowplow pipeline runs in your cloud account (AWS and/or GCP), giving you complete ownership of your data. Snowplow frees you to ask and answer any questions relevant to your business and use case, using your preferred tools and technologies.
  • 8
    ebCard

    ebCard

    ebCard

    Your lead data management platform. Capture, qualify and synchronize lead data with your systems. Capture, qualify, nurture and convert faster, better, and cheaper. Capture any source of lead data and get more data points with the minimum effort and highest quality. Qualify leads with your notes and questions before you send them to your marketing and sales tools. Synch all contact data with your sales and marketing platform and trigger your conversion processes.
    Starting Price: $1975 per year
  • 9
    LeadAngel

    LeadAngel

    LeadAngel

    LeadAngel smart-matches incoming leads with existing accounts and distributes leads among your sales team using the most powerful & flexible lead routing and lead matching algorithm available. We as a team helps your business to drive sales with the automated lead management. The application offers data standardization, fuzzy matching, lead segmentation, Contact Routing and Account Routing and lead to account matching in a user-friendly interface with smart drag or drop options. The solutions are built with API's to help you leverage everything our platform has to offer. Eliminating duplicate leads, merge with existing contacts, and removing redundant accounts with LeadAngel’s powerful data cleanup engine and track the entire procedure with LeadAngel's reporting where each and every step is visible. Further optimize your sales funnel with tools such as auto conversion of leads into contacts if a matching account is found.
  • 10
    Trackingplan

    Trackingplan

    Trackingplan

    Trackingplan is a marketing observability tool designed to save analysts and tagging specialists time. It continuously monitors both web and app traffic to automatically notify you before problems have a significant impact, helping you debug them to identify the problem’s origin and ensure its quick resolution. Trackingplan is plug and play: easy to install, it auto-detects all your analytics, product, and marketing stack, and starts monitoring after just a few days of learning. Moreover, every day, Trackingplan provides you with a summary report on the status of your websites and apps at the beginning of your workday. This includes everything from traffic tagged in campaigns to the behavior of data sent to marketing pixels.
    Starting Price: $299
  • 11
    Easyence

    Easyence

    Easyence

    Easyence is the only Customer Infastructure dedicated to data-driven retailers. Join 240+ businesses that use Easyence Customer Data Platform and Apps to deliver memorable customer experience. Easyence collects customer events (products, stores, etc.), leverages your current models with smart algorithmes to serve your business, and provides a complete toolkit of applications to your marketing team. Know more about our Saas products • Easyence Data Platform : collect and unify your customers' events across every platform • Easyence Audience App : build audiences and create campaigns, measure your uplift without relying on other teams • Easyence E-Merchandising App : expose the right product to the right customer at right time. • Easyence Attribution App : unify your customer’s touch points across all platforms and channels. • Easyence Insight App: measure and analyze the value generated by omnicanality to understand consumers’ behaviors.
  • 12
    mediarithmics

    mediarithmics

    mediarithmics

    mediarithmics is the modern Customer Data Platform that helps enterprise players revolutionize growth by re-architecting consumer engagement at scale. We power real-time marketing personalization, cookie-less audience monetization, and agile data collaboration within a single technology solution. By de-siloing data across your business, we enable marketing, monetization, product, and data teams to action insights to create more compelling customer experiences.
  • 13
    Claravine

    Claravine

    Claravine

    Claravine is redefining data integrity for the global enterprise. The Data Standards Cloud makes it easy for teams to standardize, connect, and control data collaboratively, across the organization. Leading brands use Claravine to take greater ownership and control of their data from the start, for better decisions, stickier consumer experiences, and increased ROI.
  • 14
    Data Ladder

    Data Ladder

    Data Ladder

    Data Ladder is a data quality and cleansing company dedicated to helping you "get the most out of your data" through data matching, profiling, deduplication, and enrichment. We strive to keep things simple and understandable in our product offerings to give our customers the best solution and customer service at an excellent price. Our products are in use across the Fortune 500 and we are proud of our reputation of listening to our customers and rapidly improving our products. Our user-friendly, powerful software helps business users across industries manage data more effectively and drive their bottom line. Our data quality software suite, DataMatch Enterprise, was proven to find approximately 12% to 300% more matches than leading software companies IBM and SAS in 15 different studies. With over 10 years of R&D and counting, we are constantly improving our data quality software solutions. This ongoing dedication has led to more than 4000 installations worldwide.
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