Best Market Intelligence Software
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Compare the Top Market Intelligence Software as of October 2025
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What is Market Intelligence Software?
Market intelligence software enables organizations to access a variety of data points about people, companies, and other organizations. Market intelligence software provides comprehensive data about individuals and companies that can be used for sales, marketing, business development, lead generation, strategy, research, and more. Compare and read user reviews of the best Market Intelligence software currently available using the table below. This list is updated regularly.
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1
D&B Hoovers
Dun & Bradstreet
Create a faster path from prospect to profitable relationship with D&B Hoovers. Find key sales prospects and opportunities for growth. D&B Hoovers is a sales acceleration solution that provides a faster path from prospect to profitable relationship by leveraging data and analytics. B2B sales professionals can engage faster with customers to grow their business. Access comprehensive intelligence on more than 120 million business records. Deliver intelligence and insight into the tools where your sellers and marketers work every day. Intuitive interface and automated workflow features including triggers, alerts, smart lists and conceptual search. D&B Hoovers combines the world’s largest commercial database from Dun & Bradstreet with sophisticated analytics to deliver a sales intelligence solution packed with insight. D&B Hoovers offers dynamic search and list-building capabilities, realtime trigger alerts, comprehensive company profiles, and valuable research reports.">
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Visual Visitor
Visual Visitor
AI Sales Rep with Person-Level Website Identification Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Lower Funnel, Higher Value Leads Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. - 40 points of data about each prospect, including first name, last name, email address, and more. - Engaged, But Anonymous: These prospects are conducting online research but haven’t met with your sales team yet. - These visitors are deep in your sales funnel, spending time on your key ‘buying pages’ but remaining unknown to you. - Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. This is 100% automated. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly.">
Starting Price: $299.00/month -
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6sense
6sense
6sense Revenue AI™ eliminates guesswork and arms your revenue team with the data and visibility it needs to create and convert high-quality pipeline into revenue. 6sense Revenue AI™ drives predictable revenue growth by eliminating the expensive, time-consuming guesswork that’s plagued B2B revenue teams for decades. Make the most of every digital investment. Illuminate hidden buyer behavior. Analyze millions of data points to surface in-market accounts. Drive the right action at the right time — across every channel. Lots of companies want what you offer, but your martech systems can’t accurately detect buyer interest. This crucial, dormant data hides in what we call the Dark Funnel™. 6sense illuminates and analyzes these insights. Automate prospect follow up with AI-powered conversational emails. With AI-powered 6sense ® Conversational Email, sales and marketers can craft personalized emails at scale that qualify and convert accounts into sales meetings. -
4
People Data Labs
People Data Labs
We build workforce data, so you don't have to. People Data Labs provides comprehensive workforce profiles built with quality, coverage, and depth in mind. We collect, standardize, and refresh data, so you can build innovative products.Starting Price: $0 for 100 API Calls -
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Lead411
Lead411
Lead411 provides the most comprehensive and accurate information about contacts and companies available in the marketplace. We currently have over 450M contacts, within 20M companies worldwide. Through targeted filters, and Growth Intent Data, customers are able to view complete contact data profiles and find growing companies that are more likely to be in a buying cycle for adding services/solutions. Our growth intent triggers are an easy way for you to filter for companies that make the most sense to reach out to. These companies are growing and have growth indicators such as: recently funded, IPO release, revenue growth, hiring growth, new locations, hiring plans, new executive hires and more. Fueled with this information, customers can reach out directly from the platform with the built-in sales engagement tool Reach, which allows sales to send email and SMS messaging cadences and keep track of the hottest prospects. Includes a search as you go Chrome extensionStarting Price: $99.00/month -
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DealSignal
DealSignal
DealSignal provides fresh, accurate, verified B2B data that helps sales & marketing teams maximize their efficiency, performance and results. Precisely target the right buyers, personalize your outreach, and drive more conversions. The DealSignal platform provides access to 600M+ global companies and contacts with over 100 data points, including detailed account profiles, contact profiles, verified emails, corporate & direct phones, social URLs, and mailing addresses – all with 97%+ accuracy and a 100% data guarantee. Optimize your lead scoring and routing, accelerate sales follow-up, personalize conversations, and maximize conversion rates. Better sales and marketing performance starts with better data. Refresh, enrich & reverify your data automatically, on a schedule. Eliminate time wasted on manual data research. Build precise decision-maker lists that enable multi-touch, multichannel campaigns and cadences that deliver higher conversions and build more pipeline faster.Starting Price: $399 per month -
7
UpLead
UpLead
UpLead is a B2B prospecting platform that provides the highest quality B2B contact & company data. Features include real-time email verification, worldwide contacts in over 200 countries, 50+ search criteria, technology tracking, account-based marketing, competitor intelligence, email pattern intelligence, social profile links, Salesforce & 12 other CRM integrations, robust API and more.Starting Price: $99 per month -
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Adobe Campaign
Adobe
With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want, through email, mobile, offline channels, and more. Improve the speed and scale of every aspect of your marketing campaigns, from creating segments and preparing messages to delivery. Communicating with your customers through multiple marketing channels can work for you or against you. When the different channels aren’t working together, there’s only noise and confusion. When they’re synchronized, they combine to give your customers a powerful and complementary experience with your brand. Today, your brand experience matters more than ever. Your customers are aware of when a business is catering directly to them, or simply throwing some generic experience at them. To add to this challenge, you need to show this understanding of your customer across multiple channels, both online and offline. -
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Clearbit
HubSpot
Data to power your entire business. Clearbit is the marketing data engine for all of your customer interactions. Deeply understand your customers, identify future prospects, and personalize every single marketing and sales interaction. Rely on fresh, accurate data with our proprietary real-time lookups. Then act on new information immediately, with sales alerting and job change notifications. Get company attributes like employee count, technologies used, and industry classification—and get employee details like role, seniority, and even job change notifications, right at your fingertips. With our dataset and machine learning algorithms, you’ll have all of the information you need to convert leads and grow your business. Get the right data directly into the tools you already use. We built Clearbit from the ground up to integrate right into your existing stack, providing uniform, seamless data across your sales, marketing, and analytics teams. -
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Charm.io
Charm
Use Charm to find and analyze 5 million ecommerce brands worldwide. Get the in-depth ecommerce data you need for lead generation, merchandising, and sourcing. With Charm you can: -Build the perfect pipeline of qualified ecommerce brands & TikTok Shops: Prospect for ecommerce brands and TikTok Shops. Search for leads across key metrics including the Charm Growth Score, Charm Success Score, ad count, tech stack, marketplace, social media metrics, and more. Reach out to them using Charm's verified contact information. -Discover fast-growing brands to sell at your retail organization: Discover up-and-coming brands selling online or on TikTok Shop. Search within target product categories to find brands that are a good fit to sell on your store, and make informed, data-backed merchandising decisions. -Get in-depth data to source and diligence your next investment. Charm Growth Score helped us identify rising brands like Allbirds, Caraway, and others before they became household names -
11
Similarweb
Similarweb
Similarweb is the leading AI-powered digital data platform committed to unlocking the full potential of the digital landscape. Trusted by startups, Fortune 500 companies, and top global brands, we provide actionable market insights that empower businesses to understand competitors, consumer behavior, and emerging trends. Our solutions span the entire digital funnel - covering marketing, SEO, sales operations, eCommerce, and research - with comprehensive analytics across websites, apps, products, and industries. With Similarweb, businesses gain access to extensive data coverage, including over 1 billion websites, 8 million apps, and 3 million brands. Our platform delivers real-time insights with data on 5 billion search terms, 250 million display ads, and 10 billion content pages, enabling companies to stay ahead of the curve. With global reach across 190 countries and 210 industries, Similarweb helps teams benchmark performance, optimize strategies, and drive growth.Starting Price: 199$ -
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Owler
Owler
Track the companies that matter to you. Access exclusive information on over 13M public and private businesses, curated from the Owler community. Discover companies that could boost your business. Filter by industry, geography, revenue, employee count, and more. Explore over 40 million competitive relationships and identify the companies to watch. Follow the companies that matter to you, and get news and customizable real-time alerts about them. You’ve got your eye on a few companies, for one reason or another. Track them with Owler news alerts, and gain insight into changes that could impact your next move. Monitor what people are saying about your brand, keep tabs on your competitors, and track the industry news that impacts your business. Work smarter, eliminate noise, and spend more of your time selling with actionable insights about the companies in your pipeline.Starting Price: $11.99 per month -
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Adapt
Adapt.io
Adapt.io is a B2B lead intelligence platform designed to streamline prospecting and data enrichment for sales and marketing teams. With a comprehensive database of over 250 million contacts and 12 million company profiles, Adapt.io provides accurate and up-to-date information, including direct dials and email addresses, enabling users to connect confidently with decision-makers across more than 3,000 industries. The platform offers advanced filtering options, allowing users to build hyper-targeted lists based on specific criteria such as industry, job title, location, and company size. Additionally, Adapt.io integrates seamlessly with popular CRM systems and provides a Chrome extension for real-time data access while browsing LinkedIn or company websites. By ensuring data accuracy through robust verification processes, Adapt.io helps businesses enhance their outreach efforts, improve conversion rates, and drive revenue growth.Starting Price: $49 per month -
14
ZoomInfo Sales
ZoomInfo
Maximize productivity, accelerate pipeline and reach the revenue potential you didn’t imagine possible with ZoomInfo Sales. Build an account universe based on your Ideal Customer Profiles and reach decision makers with the largest B2B contact database of 65M+ direct dial phone numbers and 150M+verified email addresses. Identify and reach prospects at the beginning of their buyer’s journey by tracking companies researching solutions like yours across the web. Discover and connect with decision makers from companies exploring your business website. Analyze customer calls, meetings, and emails to drive process changes that impact your bottom line. Build and execute multi-touch sales cadences with our native phone dialer and email tool. Shorten your sales cycle with ZoomInfo Chat, an easy-to-use, data-driven chat bot tool. Set real-time lead alerts to engage best-fit buyers or automate lead-qualifying interactions to free up your internal team. -
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LeadSift
LeadSift
LeadSift is a B2B intent data provider that helps organizations identify and prioritize the prospects and accounts they should be targeting. We collect data from millions of Unstructured Public Web Data to identify when prospects are showing an increased interest in competitors and relevant topics. Once we identify a signal, we go through a sophisticated mapping process to understand who these prospects are and where they work to determine if the signal is relevant. The end output is a contact enriched with company details and contact information that has been actively researching a relevant company or topic. With LeadSift data, organizations can optimize ad spend, marketing nurture campaigns, and sales outreach.Starting Price: $1500/Month -
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Crunchbase
Crunchbase
Crunchbase is the leading platform for professionals to discover innovative companies, connect with the people behind them, and pursue new opportunities. Over 55 million professionals—including entrepreneurs, investors, market researchers, and salespeople—trust Crunchbase to inform their business decisions. And companies all over the world rely on us to power their applications, making over a billion calls to our API each year. We believe that diversity fosters the discovery of new solutions and surfaces old problems that need answers. We want to democratize access to opportunities so that people and companies with different perspectives can accelerate innovation for a better future. Crunchbase Pro: For individuals who want to access company, investor, and funding data via our web interface. Includes features like advanced search, custom lists, personalized alerts, and CSV exports. Great for sales professionals, entrepreneurs, market researchers, and investors.Starting Price: $29 per user per month -
17
Diffbot
Diffbot
Diffbot provides a suite of products to turn unstructured data from across the web into structured, contextual databases. Our products are built off of cutting-edge machine vision and natural language processing software that's able to parse billions of web pages every day. Our Knowledge Graph product is the world's largest contextual database comprised of over 10 billion entities including organizations, people, products, articles, and more. Knowledge Graph's innovative scraping and fact parsing technologies link up entities into contextual databases, incorporating over 1 trillion "facts" from across the web in nearly live time. Our Enhance product provides information about organizations and people you already hold some information on. Enhance let's users build robust data profiles about opportunities they already hold some data on. Our Extraction APIs can be pointed to a page you want data extracted from. This can be product, people, article, organization page, or more.Starting Price: $299.00/month -
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Versium REACH
Versium
Versium transforms data into a strategic asset that improves marketing performance. Versium’s all-in-one data technology platform helps teams cleanse, enrich and action their data through easy-to-use tools, a robust set of APIs and the richest identity graph and insights engine that includes over 2 billion contact points. Versium supports businesses at every step of their data journey, thereby increasing audience reach by up to 5X and engagement by up to 10X for thousands of customers. Versium REACH is a full suite of data tools, tailored to be an easy-to-use platform for marketers with advanced API solutions for developers. Tools within Versium REACH include: List Insights, Data Prep, Business Online Audience Append, Consumer Online Audience Append, Persona-based List Generation, Account-based Marketing List Generation, Look-alike List Generation, Firmographic Append, IP to Domain, C2B Append, Contact Append Plus, Demographic Append, and Consumer List Generation.Starting Price: $3,600/year -
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AroundDeal
AroundDeal
Technology Empowering Potential At AroundDeal, we are proud to be the leading sales and marketing intelligence and engagement platform. We provide comprehensive and accurate data on business contacts and company information from all over the world, boasting over 110 million records, with a particular focus on emerging markets. Our cutting-edge technology allows us to crowdsource data, ensuring maximum coverage and accuracy. Our mission at AroundDeal is dedicated to being a customer-centric and technology-driven company. Empower our customers, users, and partners in all industries to work less, achieve more, and sell smarter, guiding them toward success beyond their imagination. We provide comprehensive & accurate data on business contacts and company information from all over the world, boasting over 110M records, with a particular focus on emerging markets.Starting Price: $0 -
20
LeadIQ
LeadIQ
Helping sales reps win. LeadIQ makes prospecting easy, fast and most of all... fun! Our mission at LeadIQ is to empower sales teams to prospect smarter. Build lead lists in minutes, not days. Ditch the old database and research prospects first to build a more meaningful connection and close more deals. Our flagship product, the LeadIQ Chrome Extension makes prospecting outside the CRM super easy, while eliminating data entry for reps. Research your prospects, get up to date contact data, and push it into your favorite sales tools. Built for developers, access one of the world's largest B2B datasets of prospects via our business intelligence API. Add contact data, company info and social media info into any technology with a few lines of code. An entrepreneur's best friend. Use Scout if you work in sales, run your own startup, or are trying to reach out to anyone. Our free extension gives you access to millions of people's email addresses as you browse company websites.Starting Price: $45 per user per month -
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KickFire
KickFire
Today’s B2B organizations rely on accurate data to power their sales and marketing strategies – KickFire's IP address intelligence™ translates IP addresses to companies and provides account-level firmographic data, such as industry, revenue, employee count, and more. B2B marketers can leverage this data to identify website visitors, personalize content, target ads, enrich forms, append CRM data, and other account-based marketing strategies. KickFire’s IP address intelligence and B2B firmographic data are available through its LIVE Leads platform, API, and integrations with today’s leading technologies. Captivate your website visitors with personalized experiences. Target with personalized messaging. Prioritize leads based on intent signals. Retarget and optimize ad spend across campaigns. Enrich every aspect of your technology stack. Infuse KickFire data across your sales and marketing platforms. Streamline your team's workflow. -
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Coglide
Coglide
Coglide helps marketers automatically build and manage buyer personas so they can run personal, engaging, high-performance campaigns. Good marketing starts with good buyer personas. Personas enable us to understand who we are trying to market and sell to. Without them, we would be running campaigns and creating content with no idea of who we are targeting. Buyer personas represent a set of characteristics your business needs to understand about your ideal customers. It's that simple really. Increase the focus and quality of your decision making with data-driven insights on how best to engage your audiences and what to include in messaging and content marketing. Dynamic persona mapping quickly uncovers who your audience is and where they are in the journey to determine the optimal number of touchpoints for nurturing your sales funnel for better results.Starting Price: $99 per month -
23
Connectbase
Connectbase
Connectbase's Industry Growth Cloud for connectivity is a system of intelligence around location to enable buyers and sellers to drive growth for connectivity providers. Combining location intelligence, workflow including planning, prospecting, pricing and market participation, along with the award winning ecosystem within The Connected World. Over 600 million locations are being managed to drive growth across 150+ service providers globally. -
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Evolution360 B2B Leads
Evolution360
Sign up for Evolution360, put in our script, and begin tracking quality B2B leads within 2 minutes. We provide you with detailed company information, including address, industry, number of employees, and web address. Obtain access to public SoMe profile pages of companies. We offer links to Facebook, LinkedIn, Twitter, Pinterest, YouTube, and Instagram. Find contact persons in your personal LinkedIn Network. See visitor statistics, time spent, channels, and the specific pages they visited. In a matter of seconds, you can download reports in Excel, PDF, or CSV, export them to other systems, or send them to a colleague. You can also schedule reports to be sent at specific time intervals to one or more recipients, depending on your needs. The Evolution360 marketing platform seeks to provide companies with transparency and a better overview of a vast sea of marketing data gathered and presented in one place in a keep-it-simple format.Starting Price: $36 per month -
25
Goava
Goava
Target the right company, follow your customers in real-time, and do effective research. Goava's Sales Intelligence platform recommends companies to B2B salespeople in Sweden, Finland, Denmark, and Norway. B2B salespeople spend an average of 33% of their time on research. With Goava, they can spend more time selling instead. We collect all company data in one place for effective research. Goava’s recommendation engine helps you focus on your most likely customers. This allows you to spend your time on the right company and maintain relevant and interesting dialogues with your new customers. By working data-driven you can sell both smart and data-driven. You will have more time to sell and better quality of your dialogues with the target group. Goava’s Sales Intelligence platform recommends which companies you and the entire sales team should process next. Instead of wasting time finding interesting companies, Goava helps you prioritize.Starting Price: $350.88 per month -
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ExactBuyer
ExactBuyer
ExactBuyer provides real-time job updates and verification for every prospect list you export to ensure you never pay for out-of-date data again. Data-driven workflows like lead scoring, routing, segmentation and personalization are supported with accurate and actionable ExactBuyer data. With ExactBuyer, you can enhance data quality and usefulness from the moment a record is created within your CRM. Set it, forget it, and automatically capture, append, and standardize high-quality data on existing and new records. Integrate the richest B2B data into your existing sales & marketing tech stack and take advantage of ExactBuyer's fully-loaded suite of applications to reach your buyers faster. Build tailor-made B2B audiences for new and existing digital advertising campaigns across Facebook, Twitter, LinkedIn & Google Display Network.Starting Price: $99 per month -
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TAMI
TAMI
TAMI provides the most complete and accurate picture of your market and gives you direct access to 130M companies and over 532M verified business contacts. Fully GDPR compliant. We specialise in European data and have a patent technology in Europe. Streamline your sales strategy and improve the efficiency of your teams' prospecting efforts: • Uncover new companies and decision makers that fit your ideal customer profile and use target specific filters to reach and convert these prospects into net new business • Enrich existing inbound records from incomplete lead capture forms • Export data directly to your CRM with custom field mapping tailored to campaign and reporting requirements • Enjoy the most qualified and accurate data in your CRM with real-time alerts that inform you when a prospect changes job role/company -
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Kompyte
Semrush
Enable your teams to drive more proactive sales engagement, informing product roadmaps, and identifying trends to drive corporate strategy. In order to compete, you first need to know your competitors and know them well. Kompyte competitive tools gather intelligence for you so you can move beyond data, to insights you can act on. It’s more than simple web tracking, it’s competitor intelligence. Get notified of every pricing, feature, promotion, or messaging change. Attract high-value traffic with keyword recommendations. Benchmark your rank in organic results against your competitors. Monitor follower count and engagement rates to assess relevancy and pivot as needed. In order to compete, you first need to know your competitors and know them well. Kompyte competitive tools gather intelligence for you so you can move beyond data, to insights you can act on. It’s more than simple web tracking, it’s competitor intelligence. -
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Contify
Contify
A comprehensive market and competitive intelligence platform that helps businesses track information on competitors, customers, partners and industry segments by enabling users and teams to collect, curate and share actionable intelligence across their organization. Contify helps businesses drive informed decision-making by enabling them to keep track of what’s important in a world brimming with ‘digital noise’. Hundreds of enterprises rely on Contify’s platform for noise-free, actionable intelligence, and the company has 15+ years of experience deploying market and competitive intelligence solutions. Additionally, Contify enables organizations to: • Leverage global, multilingual intelligence presented in English, ensuring accessibility and relevance across geographies. • Gain historical context with access to out-of-the-box historical data, allowing you to identify trends and anticipate future movements with confidence. -
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Altosight
Altosight
The most accurate, AI-backed, price monitoring tool for manufacturers & eCommerce stores to track your competitors’ prices and your retail price violations. You can monitor any eCommerce store or marketplace you want, our software can track even the most difficult websites. We automatically find new products and replace expired product links. For brands, we automatically monitor the prices of your products in any eCommerce store that you want and highlight any retail price violations. For eCommerce stores, we track your competitors’ product prices from their sites or other marketplaces, compare them with yours and calculate the difference. Receive reports at least once per day, so you can know your brand’s and competitor's prices any time. You can also import the information into your ERP or other systems. Get weekly averages for your brand and your competition to stay in the know of where the market is going.