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Best Marketing Software in Australia

Compare the Top Marketing Software in Australia as of October 2025

What is Marketing Software in Australia?

Marketing software is used to help businesses manage their marketing activities more effectively. It includes tools such as analytics, automation, and customer relationship management. This type of software is used by many businesses in order to organize and analyze their customer data, as well as to improve customer engagement. Marketing software can be tailored to the specific needs of each business and offers a range of features from basic tracking to advanced reporting capabilities. Compare and read user reviews of the best Marketing software in Australia currently available using the table below. This list is updated regularly.

  • 1
    AthenaHQ

    AthenaHQ

    AthenaHQ

    AthenaHQ is a cutting-edge platform for Generative Engine Optimization (GEO), designed to help brands optimize their visibility and performance across AI-driven search platforms like ChatGPT, Gemini, Perplexity, DeepSeek, Google's AI Overviews, and more. With Athena, companies can monitor AI perception, identify content gaps, and adjust strategies for better AI-driven discovery. AthenaHQ offers features like competitor analysis, sentiment analysis, and AI search volume tracking, making it easier for companies to align with the evolving search ecosystem. By understanding AI’s role in brand discovery, AthenaHQ empowers brands to stay ahead in the rapidly changing AI landscape.
    Starting Price: $295/month
  • 2
    OptiSigns

    OptiSigns

    OptiSigns

    OptiSigns is all about making it easy for you to connect with your audience. We're top-notch at what we do - providing digital signage that catches people's attention. For just $10/month per screen, use any display to capture your audiences attention! Remotely manage it all from one central portal. Indulge in features, images, videos, playlists, and schedules. Jazz it up with apps like Google Slides, Weather, Instagram, Facebook, Twitter, and more. Oh, and did we mention? We play nice with the most hardware and operating systems in the market like Fire TV Stick, Android, Chrome, Raspberry Pi, Roku, Windows, Linux, and MacOS. Time to unleash your business potential!
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    Starting Price: $10.00/month
  • 3
    Twilio Messaging
    Twilio's Messaging API is a powerful tool that enables businesses to integrate messaging capabilities into their applications seamlessly. It offers a stable RESTful API that allows developers to send and receive SMS, MMS, and WhatsApp messages globally. With Twilio's Messaging API, businesses can automate and scale their communications, ensuring messages are delivered over the preferred channels of their customers. The API supports a variety of sender types, including long codes, short codes, toll-free numbers, and alphanumeric sender IDs, providing flexibility in how messages are sent. Additionally, Twilio's Messaging Services feature allows companies to group global senders and enable intelligent sending, automating sender selection, and handling compliance regulations. The API also supports inbound webhooks, allowing businesses to handle responses programmatically and engage in two-way conversations with their customers.
    Starting Price: $0.0079 per message
  • 4
    viewneo

    viewneo

    Adversign Media

    Unlock the potential of viewneo, a premier digital signage software solution designed for every scale of business, from small retail locations to global enterprises. Our powerful digital signage platform integrates effortlessly with essential tools like RFID readers and the sophisticated viewneo Butler smart device gateway, setting a new standard in visual communication technology. Elevate your digital signage network with over 20 plugins from viewneo. These plugins enhance functionalities such as real-time weather, interactive video walls, and seamless integration of social media displays from platforms like Instagram and Facebook. This extensive plugin library allows businesses to craft customized, impactful digital signage content that engages and captivates audiences. Streamline your digital signage management with viewneo’s robust Content Management System (CMS). This user-friendly system simplifies the scheduling and distribution of content across various location.
    Starting Price: $21/month
  • 5
    Act!

    Act!

    Act!

    Act! Advantage is a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform to help you stay organized, attract new customers, and turn relationships into results. Act! Advantage includes Interactive Quotes, Website Chat, Accounting Integration, Appointment Scheduling, Project Management, Web Forms, Online Surveys, and more, broadening Act!'s footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you. For 38 years, Act! has partnered with small and midsize businesses - listening, learning, and building alongside them and Act! Advantage is the culmination of nearly four decades of their feedback. Every feature is designed to reflect how today’s SMBs run their businesses.
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    Starting Price: $30.00/month/user
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  • 6
    Odoo

    Odoo

    Odoo

    Odoo is a fully integrated, customizable, open-source software packed with hundreds of expertly designed business applications. Odoo’s intuitive database is able to meet a majority of business needs, such as: CRM, Sales, Project, Manufacturing, Inventory, and Accounting, just to name a few. Odoo is an all-in-one software solution designed to meet the needs of companies, regardless of their size (or budget). The unbeatable, seamless nature of Odoo helps businesses become more efficient by reducing redundant manual processes, which helps companies save countless hours of labor. Every module is interconnected to provide a fully-integrated experience from app to app, and users can automate many processes that would’ve otherwise required manual inputs into multiple applications. Odoo keeps all business functions in one place, allowing teams to collaborate with other departments from one unified platform in the most efficient way possible.
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    Starting Price: $25.00/month/user
  • 7
    EventsAir

    EventsAir

    EventsAir

    EventsAir is a comprehensive, all-in-one event management platform. With over 30 years of expertise, EventsAir has powered 350,000+ successful, complex events, earning the trust of the industry's best to deliver seamless, standout experiences. Our feature-packed, cloud-based platform provides all the tools and technology event planners need to execute engaging in-person, virtual, and hybrid events from start to finish.  Flexibility is at the heart of EventsAir's design, ensuring it scales and transforms effortlessly to cater to the diverse needs of events, delivering an experience that's tailor-made for everyone involved. From built-in budgeting and accounting tools to breathtaking on-brand event sites, seamless registration experiences, and even mobile event apps that can be published in minutes, EventsAir truly makes event planning a breath of fresh...air.   At EventsAir, we stand as a dedicated technology partner.
  • 8
    Twilio

    Twilio

    Twilio

    Design and deploy your ideal customer engagement experience. Twilio is a single fully-programmable platform with flexible APIs for any channel and over 400+ integrations, backed by a community of over 9 million developers. Build accurate and personalized experiences for your customers, easily and at scale, using SMS and WhatsApp messaging, voice, video, email, and more. Browse documentation and SDKs in multiple coding languages, including Ruby, Python, PHP, Node.js, java, and C#, or jumpstart your first project with our open source code templates to quickly build production-ready communications apps. Sign up and start building today.
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    Starting Price: $0.0085 per min
  • 9
    Red Points

    Red Points

    Red Points

    Red Points is the most widely used solution to combat online fraud. Over 1,300 companies rely on our AI-led technology to fight online counterfeits, piracy, and impersonation. They leverage Red Points to recover their digital revenue, maintain control, and improve their brand's value. The solution gives brands full visibility of their online presence. With offices in New York, Barcelona, Beijing, and Salt Lake City, Red Points has disrupted an industry traditionally led by service providers with a scalable, cost-effective solution. We serve leading global brands across a variety of sectors, from sports, cosmetics, fashion, entertainment, and many more. The key to our success is our investment in technology and product to make our solution incredibly intuitive, effectiv,e and easy to use.
  • 10
    Rise Vision

    Rise Vision

    Rise Vision

    Since 1992, Rise Vision has been empowering organizations worldwide to communicate, teach, and collaborate better. Trusted in over 100 countries, our all-in-one platform offers easy-to-use digital signage, seamless screen sharing, powerful emergency alerts, and support for a wide range of devices. Whether you use our recommended media player and displays or bring your own hardware, Rise Vision ensures you’re up and running in minutes with 600+ professionally designed templates and world-class support. Rise Vision is the all-in-one platform for digital signage, screen sharing, and emergency alerts. Rise Vision helps you communicate, teach, collaborate, and improve safety affordably with easy cloud-based digital signage, screen sharing, and emergency alerts—all backed by world-class support and flexible hardware options.
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    Starting Price: $11/month per display
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  • 11
    Kubit

    Kubit

    Kubit

    Your data, your insights—no third-party ownership or black-box analytics. Kubit is the leading Customer Journey Analytics platform for enterprises, enabling self-service insights, rapid decisions, and full transparency—without engineering dependencies or vendor lock-in. Unlike traditional tools, Kubit eliminates data silos, letting teams analyze customer behavior directly from Snowflake, BigQuery, or Databricks—no ETL or forced extraction needed. With built-in funnel, path, retention, and cohort analysis, Kubit empowers product teams with fast, exploratory analytics to detect anomalies, surface trends, and drive engagement—without compromise. Enterprises like Paramount, TelevisaUnivision, and Miro trust Kubit for its agility, reliability, and customer-first approach. Learn more at kubit.ai.
  • 12
    4ALLPORTAL

    4ALLPORTAL

    4ALLPORTAL GmbH

    Unlock the full potential of your product data with 4ALLPORTAL, a scalable, modular platform that seamlessly integrates PIM and DAM to meet the dynamic needs of marketing teams across industries. Whether you choose On-Prem or Cloud, we offer the flexibility to match your unique business requirements. Centralize all assets – images, videos, documents, and product information – for unmatched consistency Update once, publish everywhere – ensure your product content is automatically synchronized across websites, online stores, and marketplaces Scale with ease – adapt and expand the platform as your business grows and evolves We don’t just provide software – we provide a team dedicated to optimizing your workflows and driving results. With 4ALLPORTAL, you get personalized support at every step. Tell us your requirements in a short consultation now!
  • 13
    Robin

    Robin

    Robin Powered

    Robin’s workplace platform is built with hybrid work in mind and has specialized tools for visitor management, meeting room management and flexible desk booking. Get everything you need to help people find coworkers, conference rooms, and welcome guests to the office. Robin’s visitor management makes it easy for teams to invite and coordinate people visiting the office. Gain actionable insights around office capacity trends, team-by-team stats and meeting room usage. Need more in-depth reporting? Exports from Robin can be uploaded into PowerBI, Excel, or other tools for more granular analytics.
    Starting Price: Free
  • 14
    Filecamp

    Filecamp

    Filecamp

    Filecamp is a cloud-based Digital Asset Management system that allows marketing professionals to organize, share, tag, and distribute their digital assets. All from their own custom-branded, password-protected, easy-to-use, space in the cloud. Filecamp is used by over 1,600 brands from more than 60 countries around the world. Thousands of brand managers, marketers, and creatives from global organizations like The Wall Street Journal, Unilever, FSC, and Lego use Filecamp to organize company files; review, comment and approve projects in real-time; distribute brand materials, and make the right content available to others at the click of a button. Even small companies and freelancers are using Filecamp to share files and collaborate with their clients and partners.
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    Starting Price: $29.00/month (unlimited users)
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  • 15
    kama DEI

    kama DEI

    kama.ai

    kama.ai is a Responsible AI Agent platform that blends knowledge graph AI with advanced generative models for trustworthy Hybrid AI Agents. It empowers industries such as finance, education, healthcare, and Indigenous services with culturally aware, ethical, and accurate AI. By incorporating human governed-in-advance processes and information, kama.ai lowers the barriers for enterprise AI Agent adoption, making sure organizations gain efficiency without risking reliability and reputation. Our Virtual Agents support your organization over website chat interfaces, Facebook Messenger, smart speakers, or from within mobile applications. Ultimately, we get the right information, to the right people, at the right time. That increases client engagement, 24x7, and builds your brand's credibility, trust, and loyalty. When it’s got be right, it’s got to be kama.ai.
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    Starting Price: $399 per month (plus setup)
  • 16
    Yodeck

    Yodeck

    Flipnode

    Next-generation technology for professional Digital Signage. Yodeck is an unbeatably easy cloud-based digital signage platform that powers your screen with dynamic content which instantly engages your target viewers. With Yodeck you can create, design and schedule content easily from the web, no matter how far away you are from your screens. Use attention-grabbing media like videos, images, PDF files, Office docs, data dashboards and social media to get your message across to the people that matter most to your business. It offers enterprise-grade security & control. Yodeck also features a drag-and-drop zone editing feature that enables users to get creative in organizing content in interesting layouts. Yodeck prides itself on providing an exceptional digital signage solution to businesses of all sizes, from local diners to global leaders who already trust us, including Delta Airlines, Autodesk, Adobe, Domino’s, Deloitte and Swissport.
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    Starting Price: $7.99/month
  • 17
    Quaeris

    Quaeris

    Quaeris, Inc.

    Align analytics to your everyday business workflows. Your business relies on people, data and documents, but the process of using them is broken. QuaerisAI enables seamless downstream workflows across your People, Documents and Data Assets. Use natural language search on data, documents and collaborate in private or within Communities - all in one platform! QuaerisAI offers time savings of at-least 30 minutes to an hour/day/resource - imagine the productivity enhancements you give your users without the expense of buying and consolidating a bunch of AI tools. Quaeris can be rolled out to team of 10s or 1000s of users seamlessly within a matter of days - without much need of IT, and that is why IT & data teams love us!
    Starting Price: $100 per month
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  • 18
    TelemetryTV

    TelemetryTV

    TelemetryTV

    TelemetryTV is a powerful digital signage platform built for the modern organization who needs to engage audiences, generate awareness, and give their teams and communities a voice.   TelemetryTV allows users to broadcast dynamic content easily by streaming video, images, social feeds, turnkey and custom apps, and data-driven dashboards to all of your displays wherever they are. TelemetryTV powers marketing and internal communications at Starbucks, Amazon, Stanford University, and more. The backbone of our success stems from being agile, open to communication, and collaborative. We believe in constant learning, challenging the status quo, and listening to our customers. We’re moving towards a world where, eventually, our walls will talk. This begs the question, what do you want them to say?  
    Starting Price: $8 per device /month
  • 19
    Veloxy

    Veloxy

    Veloxy

    VeloxyIO Inc. makes AI-powered sales enablement and predictive forecasting software for Salesforce CRM. Our mission is to help Sales Reps engage in Salesforce and get more out of it than they put in, while giving Sales Management better forecasts and the analytics to see which actions truly drive the pipeline. The right data at the right time! Veloxy Mobile and Inbox automatically log actions like calls, emails sent, opens and replies, and make it painless to add and maintain information on the go, as a natural step in the sales workflow. These tools feed Sales Reps the right data at the right time based on their context, location and upcoming events, so they focus on priorities without having to look for anything. See which actions truly drive pipeline! Veloxy Analytics gives Sales Managers and Ops more accurate forecasts based on historical analysis of biases, plus the analytics tools to examine how different sales activities correlate to pipeline growth.
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    Starting Price: $49 user/month
  • 20
    ProHoster

    ProHoster

    ProHoster

    ProHoster.Info - Hosting is a service to provide resources for publishing information on a server, which is always on the Internet. The websites are hosted and stored on our servers which provide with the necessary technology in order to view the website on the internet. By purchasing the website hosting from us, you are also provided with a free domain name, DDoS protection, and an SSL certificate. Fast and reliable unlimited hosting with DDOS protection and free chips, such as the website builder, SSL certificate, and domain. For projects, where regular hosting is not enough, and you need a larger amount of resources and functionality. Virtualization such as KVM and OVZ is available. An excellent solution for non-standard projects with increased requirements for power and full root access. Professional DDoS protection against any type of attack. Immediate response and display of the threats. Huge channel handling capacity.
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    Starting Price: $2.50 per month
  • 21
    EventTitans

    EventTitans

    EventTitans

    EventTitans is an all-in-one event management and engagement platform with 150+ features that enable event professionals & marketers to maximize their business growth and ROI when hosting events- either a hybrid, in-person or virtual event. EventTitans’ intuitively designed platform enable brands to amplify their reach through integrated marketing tools. It offers a plethora of networking and engagement features to nurture a community of loyal customers. Further, the platform helps brands in lead qualification, converts visitors into prospects, and improves engagement via 10+ features to reduce the effort of event organizers by automating the process. Host a wide variety of events ranging from business/corporate events, fundraisers, Galas, Social events, Auctions, Tradeshows, and more. We provide exceptional on-the-day attendee engagement and a smooth pre-event self-onboarding and cancellation process to attendees, sponsors, and speakers, reducing administrative work and expense
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    Starting Price: $ 5000
  • 22
    FireDrum Email Marketing

    FireDrum Email Marketing

    FireDrum Email Marketing

    FireDrum provides powerful email marketing solutions for businesses & organizations of any size, from do-it-yourself to white label or fully managed services. Our platform combines our easy-to-use Email Studio to create email templates, intuitive campaign automation tools, and industry best customer support. FireDrum is scalable and features automation, contact management, engagement tools, and more. Customers rave about our exceptional personal one on one support that you can't get from the megacorp email providers. Choose Chat, Email or Phone communication with your own dedicated account manager. Easily import and export your contact lists. We offer unlimited custom fields and lists. Use our built in contact capture forms or one of the many integrated options. We support email signup forms for WordPress, Privy, WooCommerce and many others. Unique to FireDrum you can view and sort your Contacts by Opens and Clicks. Instantly see what contacts are the most engaged.
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    Starting Price: $4.00/month
  • 23
    VirtualPBX

    VirtualPBX

    VirtualPBX

    VirtualPBX stands as an acclaimed Business Phone System Provider, renowned for its award-winning services. Offering industry-leading features, boasting 99.999% reliability, and competitive pricing, VirtualPBX equips businesses with top-tier communication tools for seamless unified communications. Catering to a diverse range of enterprises, from entrepreneurs to contact centers seeking a complete contact center solution. VirtualPBX serves as the ultimate destination for modern business VoIP needs. With plans starting at just $15 per month, VirtualPBX ensures accessibility and excellence in communication solutions. Get a free demo today!
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    Starting Price: $15/month
  • 24
    Qomon

    Qomon

    Qomon

    Qomon is the go-to Volunteer App & Action Platform for Politics & Nonprofits to mobilize volunteers and drive action. Supercharge, scale, and simplify how you organize volunteers, manage your database, and engage donors & members - all in one place. You bring the mission, we provide the tools to turn collective energy into real results. Whether you're leading advocacy efforts, running a campaign or managing a people-powered movement, Qomon is here for you. Who We Serve & How We Help - For Political Organizations Leaders: Easily recruit, onboard, and coordinate volunteers to drive campaign efforts and increase voter engagement. - For Nonprofits & Community Leaders: Foster stronger relationships with your supporters, donors, and members through personalized communication and targeted engagement. - For Data-Driven Decision Makers: Access actionable data to refine strategies, understand your supporters better. Qomon is a certified B Corp, Paris & DC based.
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    Starting Price: $39 per month
  • 25
    YetiForce CRM

    YetiForce CRM

    YetiForce Sp. z o.o.

    Are you looking for a system to boost your sales? Do you want to improve your relationships with customers? Do you want to contribute to the fastest growing open source project on GitHub? You can use YetiForce completely free of charge. With YetiForce’s help you will manage 12 business processes in your company, no matter the size. YetiForce’s open source code was released under a very flexible and liberal license, which gathers a large and active community around the project. You too can contribute to it no matter if you are a professional programmer or software development is just your hobby. Download YetiForce for free and find out why you should become one of more than 250,000 people who already use it.
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    Starting Price: Free
  • 26
    1CRM

    1CRM

    1CRM Systems Corp.

    1CRM is the All-in-One CRM solution for your business. Available on the Cloud or On-Premise, with quote and orders management, calendar/email, project management, product catalogs, marketing automation, customer service, inventory management and more! Highly customizable to suit the unique needs of your business, including a free Mobile Client App 1CRM has got you (and your customers) covered, whether you are in the office, or on-the-go! A complimentary guided tour of the system, with a 30-day free trial offered to every client, you are sure to hit the ground running from day 1 of your 1CRM experience, with professional services and training available, onboarding could not be simpler.
    Starting Price: $13.00/month/user
  • 27
    Driftrock

    Driftrock

    Driftrock

    Capture 3x more leads. Track and convert leads from 20+ sources. 1. Connect or create 20+ lead sources, Driftrock forms and chatbots. 2. Track every lead from source, ad or keyword through to the conversion, lead validation and campaign optimization to increase lead quality. 3. Increase list conversion rate with segmentation and automated audience nurturing. 4. Keep your CRM in sync with Facebook, Google and LinkedIn Custom Audiences. 5. Use Driftrock customer segments to create better lookalikes and automatically exclude existing customers or conversions from your ads. Browse our lead gen library to connect or create Facebook, LinkedIn, Quora, TikTok and more!
    Starting Price: $49
  • 28
    CSS HTML Validator

    CSS HTML Validator

    AI Internet Solutions LLC

    CSS HTML Validator for Windows, Mac, and Linux is a fast, powerful, highly user configurable, and easy to use web development tool that checks HTML, CSS, SEO, spelling, accessibility (including WCAG 2.0/2.1/2.2), PHP, XHTML, JavaScript, htmx, and links. CSS HTML Validator includes batch processing (in the Pro edition), integrated HTML/CSS editing, and much more. It works offline so it's super-fast and your privacy is protected because your documents are not uploaded to a server for checking. CSS HTML Validator Pro has superior customization features so you can configure the validation to your liking. You can even add your own validator messages, recognize your own HTML elements and attributes, and much more. Try CSS HTML Validator Pro for Windows free for 200 validations or 30 days, whichever comes first. A FREE limited version of htmlval for Mac and Linux is also available.
    Starting Price: $79 (one time)
  • 29
    hyper Digital Asset Management Server

    hyper Digital Asset Management Server

    hyperCMS Content Management Solutions

    The hyper Content & Digital Asset Management Server helps organizations to have full control over all their digital assets, to automate processes and cut costs. Access all your rich rich content directly by conveniently integrating it into the creative workflow of internal/external teams and programs like Adobe CS, MS Office, and OpenOffice. Ensure process control with collaborative approval. Share the content directly on Social Media Networks. Create customized Brand Portals to promote and meassure the success of various rich content.
    Starting Price: $21.00/mo (SaaS) $0 On-Premise
  • 30
    Hitsteps

    Hitsteps

    Hitsteps

    Track visitors and convert them to customers. We do much more than classic web analytics when it comes to your statistics. Watch your visitors as they come from referrals, browse through pages, Trigger your specified actions and goals in funnel, and convert to paid customer. All of your visitors informations and profiles are provided you in a searchable daterange-enabled report. Using Profile Aliasing, If same user login via another device, we identify and attach visits to first and original visitor profile. Knowledge is power. Know what they click on. Stop wasting money with advertisement until you try this! Like classic heatmaps where it show heatmap of most clicked areas of your pages? You're going to love Page Analysis. Identify low performing elements and buttons, see exactly which element in your pages get most and least clicks, pivot until your conversion rate reach to roof.
    Starting Price: $4.99 per month
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