Audience
Mid-size and enterprise-level brands and agencies
About Improvado
Improvado is an AI-powered marketing intelligence platform that enables marketing and analytics teams to unlock the full potential of their data for impactful business decisions.
Designed for medium to large enterprises and agencies, Improvado seamlessly integrates, simplifies, governs, and attributes complex data from various sources, delivering a unified view of marketing ROI and performance. With 500+ ready-made connectors extracting over 40,000 data fields from virtually every marketing platform you use, Improvado seamlessly:
- Integrates all your marketing and sales data into a unified dashboard
- Normalizes disparate data structures into consistent, usable formats
- Generates instant reports that previously took days to compile manually
- Delivers real-time cross-channel performance insights
- Automatically updates your visualization tools like Tableau, Looker, or Power BI
Pricing
Integrations
Company Information
Product Details
Improvado Frequently Asked Questions
Improvado Product Features
Big Data
Continuous Integration
Data Analysis
Data Extraction
Data Preparation
Data Visualization
Data Warehouse
ETL
Integration
Marketing Analytics
Marketing Automation
Social Media Management
Improvado Additional Categories
Improvado Verified User Reviews
Write a Review-
Probability You Would Recommend?1 2 3 4 5 6 7 8 9 10
"A great all-in-one ETL platform" Edited 2021-07-19
Pros: Improvado has been a true game-changer for us ever since the integration. Previously, we’ve lacked data granularity and couldn’t find a scalable way to organize data from our advertising platforms. With Improvado, we streamline data to a dedicated data warehouse where all information is being organized and transformed automatically. I like the organizational level that we’ve managed to achieve with this product. Another thing we admire is reporting automation. With normalized data across our company, we’ve been able to automate marketing reporting. We share these reports with the sales department and board of directors to brainstorm and define areas of improvement. With the automation of routine processes, we can allocate more time to higher priority tasks.
Cons: I wish the UI interface was more comprehensive for new users. Some of my colleagues needed my explanations to realize how some features work. Otherwise, I can’t pinpoint any other drawbacks.
Overall: Overall, Improvado is amazing. We recommend it to anyone who deals with marketing data-related activities on a daily basis.
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