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Compare the Top Referral Software in Europe as of October 2025

What is Referral Software in Europe?

Referral software helps businesses create and manage referral programs that encourage existing customers or partners to refer new clients or customers in exchange for rewards or incentives. These platforms provide tools to track referral activity, automate reward distribution, and measure the effectiveness of referral campaigns. Referral software typically includes features for managing referral links, monitoring the status of referrals, integrating with CRM systems, and offering reporting and analytics. By using referral software, companies can leverage word-of-mouth marketing to expand their customer base, increase sales, and boost brand awareness in a cost-effective manner. Compare and read user reviews of the best Referral software in Europe currently available using the table below. This list is updated regularly.

  • 1
    Referral Factory

    Referral Factory

    Referral Factory

    The word "referral" refers to the act of directing someone to a person, business, or service, usually with a recommendation or endorsement. In a business context, it typically means when a satisfied customer or individual recommends a product, service, or company to someone else.
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    Starting Price: $95 per month
  • 2
    Extole

    Extole

    Extole

    Fight skyrocketing paid media costs by turning your customers into a primary vehicle for acquisition, awareness, and activation with Extole. Our enterprise referral platform and team of experts create customized advocacy and referral programs, enabling brands to drive engagement with existing customers, acquire new customers, and generate an essential and unique first-party data source. The platform's advanced capabilities ensure companies get the most out of their referral programs. Leverage custom events, profiles, and attributes to enable dynamic, audience-specific referral experiences. Use first-party data to tailor customer segment messaging, rewards, and engagement strategies. Use our flexible APIs to build management capabilities and consumer experiences–headlessly or hybrid. We have all the tools you need to build scalable, secure, and high-performing referral programs. Book a demo to see how Extole can unlock the full potential of your customer advocacy programs.
  • 3
    Birdeye

    Birdeye

    Birdeye

    irdeye is the #1 AI platform for Hyperlocal Marketing®, purpose-built for multi-location brands. Over 150,000 businesses rely on Birdeye’s intelligent AI agents to run marketing and drive business outcomes. Birdeye helps multi-location brands enhance online reputation, engage customers across social, search, and web, and gain real-time insights into consumers and competitors — all to boost leads & increase foot traffic, reduce costs, and grow revenue. Founded in 2012 and headquartered in Palo Alto, Birdeye is led by a team of innovators from Google, Amazon, Salesforce, and Yahoo and is backed by the who’s who of Silicon Valley, including Salesforce founder Marc Benioff, Yahoo co-founder Jerry Yang, Trinity Ventures, World Innovation Lab, and Accel-KKR.
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    Starting Price: $250/month
  • 4
    TrueLoyal

    TrueLoyal

    TrueLoyal

    Zinrelo's referral feature is a robust tool designed to amplify customer acquisition through word-of-mouth marketing. This feature empowers businesses to create and manage referral programs that incentivize customers to refer new clients, enhancing brand visibility and growth. Users can easily set up referral campaigns with customizable rewards, encouraging participation from customers and their social networks. Zinrelo provides seamless integration with e-commerce platforms and tracks the entire referral journey—from referral initiation to conversion—offering detailed analytics for optimizing campaign performance. The feature supports multi-tier reward structures, enabling businesses to reward both the referrer and the referee. Additionally, Zinrelo's referral feature is equipped with fraud detection mechanisms, ensuring the integrity of the program. The user-friendly interface allows for easy management and adjustment of campaigns, making it an ideal solution for businesses aiming to
  • 5
    Kangaroo Rewards

    Kangaroo Rewards

    Kangaroo Rewards

    Drive customer loyalty and growth with Kangaroo Rewards, a leading omnichannel loyalty engine trusted by thousands of SMBs and Fortune 500 companies. Craft hyper-personalized engagement with targeted rewards, automated marketing, and your own branded app. Witness average order values soar as customers feel valued, spend more, and return for more. Streamline operations with effortless setup and expert support. Our laser-focused data insights optimize your program, maximize ROI, and fuel pure profit. Kangaroo integrates with leading POS, eCommerce, and marketing platforms like Shopify, Lightspeed, Magento, and Mailchimp.
    Starting Price: $99/month
  • 6
    Kademi

    Kademi

    Kademi

    Kademi helps companies turn transactional relationships into long-term valued partnerships by onboarding partners, incentivizing sales growth, and rewarding loyalty. Explore the powerful features behind Kademi’s all-in-one PRM Software that customers use to build highly successful channel partner solutions. Manage the entire lifecycle of partners from onboarding, automating engagement, targeting, and managing data. Tools to incentivize partners to achieve sales targets, calculate payouts, and reward sales growth and loyalty. Sell product online using Kademi’s eCommerce capabilities and set up workflows to collect payments. Share enablement resources, launch targeted online training courses, and certify and reward training outcomes. Discover the reasons why companies worldwide are turning to Kademi’s partner management software to deliver their B2B solutions.
    Starting Price: $800/month
  • 7
    Post Affiliate Pro
    PostAffiliatePro is the Most Reviewed and #1 Rated Affiliate Software. Manage multiple affiliate programs, track affiliate partner performance, assign commissions and issue payouts on one platform. It is a trusted affiliate software for tracking leads, clicks, and signups. This intuitive, expandable, and scalable affiliate tracking system empowers organizations by giving them the ability to control and manage their affiliates, setups, and commissions. Post Affiliate Pro is easy to setup and connects well with virtually any payment gateway or website. With Post Affiliate Pro, you can improve your search engine optimization (SEO) and Page Rank by having affiliate link back to your company website.
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    Starting Price: $129.00/month
  • 8
    Influitive

    Influitive

    Influitive

    Influitive allows you to build a community of advocates and invite your customers, developers, partners, and employees to complete challenges, referrals, product reviews, social media posts, and more. As they complete these personalized challenges—which can be targeted to groups or individuals—they automatically earn points, badges, and levels to redeem professional perks and privileges. Easily visualize and report on all activities completed and the ROI of those activities, while integrating with your CRM and marketing automation platform to guide members through the entire customer journey.
  • 9
    Everflow

    Everflow

    Everflow

    Want faster growth? Choose a Partner Marketing platform that goes beyond managing affiliates: Track every performance channel, integrate your tech stack and drill down into what delivers ROI. Start driving more performance from affiliates, influencers, referral partners, and your media buying channels. Use Everflow to: 1) Track every channel, consolidate your reporting, and amplify your performance. 2) Quickly understand what delivers ROI, block bad placements, and accelerate your growth. 3) Connect all of your data, activate built-in integrations, and start automating away tedious processes.
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    Starting Price: Customer
  • 10
    Tracknow

    Tracknow

    Tracknow

    Tracknow is an advanced affiliate software solution for affiliate tracking, eCommerce, services, networks, IB, and iGaming. Our features include automated affiliate payouts, MLM, lifetime payments, an API, fraud detection, offline tracking, and more! Our Affiliate Network software delivers a cutting-edge performance marketing platform tailored to foster robust brand partnerships. It supports a range of commission models, such as CPA, CPS, Lifetime Payments, Lead Management Distribution, and others ✓ Enjoy a 14-day free trial. No Credit Card Required. ✓ No setup fee ✓ Customer Service 24/7 ✓ Cancel Anytime
    Starting Price: $116 per month
  • 11
    Tapfiliate

    Tapfiliate

    Tapfiliate

    Grow your business with Tapfiliate, an all-in-one cloud-based affiliate, referral, and influencer marketing platform. With over 30 plug-and-play integrations, Tapfiliate is an affiliate and referral tracking platform that allows businesses within the eCommerce and SaaS industries to create affiliate marketing programs that integrate seamlessly with any site. In just minutes, businesses can set-up and integrate Tapfiliate on any site by adding pre-formatted code into any website codebase. Features include brand management with white-labeling capabilities, custom referral links and coupons, automated commissions and payout functionality, performance management, workflow automation, an all-access REST API, and more.
    Starting Price: $89.00 per month
  • 12
    PartnerStack

    PartnerStack

    PartnerStack

    PartnerStack is the only partnerships platform built for SaaS, designed to deliver predictable revenue and accelerate growth for software businesses and their partners. Companies like Intercom, Webflow and monday.com use PartnerStack to manage and scale their partner programs, automating partner onboarding, training, payments and more to empower their partners' success. In the past year alone, partners in the PartnerStack Network have generated over $100 million in revenue for programs on PartnerStack. Fully support your partner marketing, referral, and reseller channel needs, from a single platform. Take the admin work out of your program, and focus on partner success and scale by automating partner onboarding, attribution, engagement, payouts, and compliance. Tap Into the only global B2B partner network supporting over half a million partnerships globally, and counting. Get in touch with us today to learn more.
  • 13
    Kiflo PRM
    Build and grow your partner ecosystem fast with Kiflo, a modern PRM software designed to suit your business needs. Enhance your brand awareness, extend your sales footprint, and grow your customer base by creating affiliate, referral, or sales partner programs with our intuitive, easy-to-use software. Give your partners access to a secure and customizable portal that shows you care about their experience. Kiflo allows you to manage and optimize all your partnerships in one place, giving you the all-in-one solution you need to get the most out of your partners.
    Starting Price: $149 per month
  • 14
    Referral Rocket

    Referral Rocket

    Referral Rocket

    Referral Rocket offers a platform for businesses to launch and manage highly effective referral program campaigns. Our user-friendly platform empowers businesses to tap into the immense potential of customer advocacy, driving exponential growth and increased customer acquisition. 💡 Unleash Growth: Propel your business with seamless referral programs, tailored campaigns, and insightful analytics. 🚀 Skyrocket Conversions: Harness the power of word-of-mouth marketing. Referral Rocket turns satisfied customers into your best advocates. 📊 Data-Driven Success: Dive into our intuitive dashboard for a 360° view of your program's performance. Track, analyze, and optimize effortlessly. Why Referral Rocket? 🌟 It's more than a tool; it's your growth companion. Referral Rocket amplifies your customer base and turns referrals into revenue at a fraction of cost.
    Starting Price: 0
  • 15
    Talon.One

    Talon.One

    Talon.One

    Talon.One is an API-first promotion platform that enables businesses to manage coupons, referrals, discounts, loyalty programs, bundling, wallets and gift cards all in one place. Leveraging the fully equipped and easily customizable rule-based engine, brands can connect with their customers through endless touchpoints to deliver contextual promotion campaigns, create automated workflows and fine-tune everything anytime anywhere, without relying on in-house development or maintenance.
  • 16
    Genius Referrals

    Genius Referrals

    Genius Referrals

    Unlock the Power of Referral Marketing with Genius Referrals! Are you tired of the time-consuming and frustrating process of managing referrals? Look no further than Genius Referrals, your ultimate solution for automating referral processes, creating brand advocates, and supercharging your business growth. With Genius Referrals, you'll save valuable time, reduce costs, and eliminate the hassle associated with referrals. Why Genius Referrals? - Seamless Integration: We seamlessly integrate with the platforms you already use, making implementation a breeze. - Automated Excellence: Say goodbye to manual referral tracking and management. Our cutting-edge automation technology handles it all for you. - Advocate Transformation: We don't just track referrals; we transform your satisfied customers into enthusiastic brand advocates. - Dynamic Solutions: Perfect for brands that demand dynamic, flexible referral solutions, Genius Referrals caters to B2B, B2C, SaaS, and Enterprise.
    Starting Price: $89.00/month
  • 17
    Refersion

    Refersion

    Refersion by Pantastic

    Refersion is a leading affiliate marketing platform that helps brands manage, track, and grow their affiliate, influencer, and ambassador programs. Refersion offers simple campaign management, multiple payment and commission options, reliable first-party tracking, and integrates with all the top ecommerce platforms (like Shopify, BigCommerce, WooCommerce, and more). More than 60,000 ecommerce brands–including Amika, Osea, ColourPop, Skinny Mixes, and Recess–trust us to scale their programs, expand their affiliate networks, and earn more affiliate-driven revenue. In the ever-evolving digital landscape, reliable tracking is paramount. Refersion's first-party tracking technology delivers precise and transparent monitoring of affiliate performance. With a comprehensive merchant dashboard, you can track program activity including clicks, conversions, and sales, ensuring accurate commission payments and providing valuable insights into your program's effectiveness.
    Starting Price: $119.00/mo
  • 18
    Voucherify

    Voucherify

    Voucherify

    Voucherify is an API-first, cloud-based promotion and loyalty management platform for digital teams. It assists in growing customer loyalty, acquiring new customers, and boosting revenue with targeted incentives and contextual rewards. We help companies of all sizes launch, distribute and track customized coupon, gift card, referral, discount, loyalty programs, and giveaway campaigns and landing pages like e-commerce giants do, but at a fraction of the cost. As of today, Voucherify has earned the trust of over 300 customers (among them Clorox, Pomelo, ABInBev, OVO Energy, SIG Combibloc, DB Schenker, Woowa Brothers, Bellroy, or Bloomberg) and serves millions of consumers through thousands of promo campaigns around the globe.
    Starting Price: 0
  • 19
    Impartner PRM

    Impartner PRM

    Impartner

    Impartner unlocks the potential of your partner ecosystem by helping you manage, optimize, and accelerate every step of the partner journey. Everything you need to transform your partners into your most strategic assets. Impartner's Partner Relationship Management (PRM) platform brings insight and manageability to your partner channel. Impartner customers see proven ROI because we help you centralize your channel data along with managing and optimizing every step of the partner journey, including generating more leads through partners with our Partner Marketing Automation (PMA) application. Impartner clients range from small and medium sized businesses to Fortune 500 companies.
    Starting Price: $2000.00/month
  • 20
    AppVirality

    AppVirality

    AppVirality

    Leverage the power of word-of-mouth by creating and automating referral marketing campaigns for mobile apps and SaaS. Boost customer acquisition at a reduced CPA. AppVirality's powerful referral marketing solution helps you customize, launch and automate referral campaigns. Fully loaded Referral Marketing program with the power of analytics, personalization and optimization capabilities; available for web and mobile. Quickly integrate with a simple snippet of JavaScript or an easy to install SDK's without the hassle of coding. Available for iOS and Android. Setup rules to reward users for referring friends. Configure reward types, events, sharing channels, notifications and more. Easy-to-implement referral programs that complement your B2B SaaS Business. Use a simple snippet of JavaScript or an easy to install SDK's to get started, without the hassle of coding. Setup rules to reward users for giving leads.
    Starting Price: $199 per month
  • 21
    Rewardful

    Rewardful

    Rewardful

    The All-in-One Affiliate Management Software for SaaS - Install the Stripe App, and set up your first campaign with ease. - Track referred customers, affiliates, campaigns, and commissions. Built For SaaS Founders, Indie Hackers, Digital Creators, and Marketers - Simply select from recurring or one-time payments, choose between percentage-based or fixed amounts, and set minimum payout thresholds. - Rewardful automatically adjusts commissions for downgrades, upgrades, free trials, cancellations, and refunds. Scale Your Program with Seamless Affiliate Payouts with PayPal and Wise - Simplify affiliate payouts with our PayPal and Wise mass payment features. - Avoid time-consuming and manual processes by handling payments in a few clicks. - Save time, and ensure accurate and on-time payouts. - Full tracking and reporting keep you organized and compliant while scaling your program. Trusted by 2,600+ teams at companies like HeyGen, Clay, Taplio, beehiiv and OpusClip.
    Starting Price: $49 per month
  • 22
    Go4Clients

    Go4Clients

    Go4Clients

    Automate customer engagement with our Drips technology. Go4Clients latest Drips feature uses a combination of SMS, Voice, Email, and Mobile Landing Pages to interact with your customers. Map out the customer journey and let consumers flow down your sales funnel automatically. Trigger messages with different channels based on a user's actions or no actions. Want to BOOST YOUR SALES? Easy. Integrate your current forms to Go4Clients and automate your communications in just a few minutes. Go4Clients allows you to automatically pass data to and from other web services without writing a single line of code. DRIPS make omnichannel and automation simple. Just pick your message and choose the most relevant channel for the very right time. Let’s start connecting with customers anywhere in the globe. Go4Clients has worked across many Industries.
    Starting Price: $50 per month
  • 23
    Orca

    Orca

    Orca by Cortez Labs

    Orca is a 100% native Salesforce application built to enable your sales, marketing, and customer success teams to efficiently manage and engage your best advocates directly in Salesforce. We work to balance the capabilities of Salesforce with the end-user experience to deliver a powerful yet mindful advocacy application. Orca opens the door for companies and users to leverage existing relationships and data to accelerate business growth. Orca helps existing champion customers, improve deal momentum & minimize sales cycle, and track analytics on reference while reducing advocate fatigue. Orca is a groundbreaking multi-feature tool that helps teams increase revenue, customer success teams retain clients, and marketing teams to track advocacy impact/influence on the company. Our user-friendly and 100% Salesforce native interface promotes quick adoption and implementation for new customers as well as a streamlined workflow that aligns with a traditional sales cycle.
    Starting Price: $10,000 Annually
  • 24
    CXONCLOUD

    CXONCLOUD

    UNLOC Ltd.

    CXONCLOUD is a B2B SaaS built to create, manage & measure the end-end customer experience in simple clicks. One solution that offers unlimited customer feedback, booking, loyalty, awards, rewards, referral marketing, email automation and helps businesses deliver a consistent seamless experience on all customer touchpoints. CXONCLOUD not only improves search but also simplifies customer engagement may it be a booking or feedback. It understands customer sentiments, immediately acknowledges customer concerns automatically & alert the impending negative word of mouth. The all-in-one app automatically measures the loyalty factor of customers & has readymade loyalty campaigns to engage customers on email & social media. The inbuilt referral marketing campaigns can help small business get new referrals from existing loyal customers in simple clicks. The loyal customers can be rewarded with promo codes & QR codes with automatic list generations & rewards management modules.
    Starting Price: $39.00/month
  • 25
    CloudSponge

    CloudSponge

    CloudSponge

    CloudSponge is a contact picker that imports all the major address books. Most websites use our product so that their users don’t have to type email addresses into their referral forms when they want to send an invitation, greeting card or coupon to someone they know.
    Starting Price: $50/month
  • 26
    Rocket Referrals

    Rocket Referrals

    Rocket Referrals

    With Rocket Referrals, your clients stay longer, buy more and refer their friends. No contracts or setup fees. Find your happy clients and those who are likely to leave. Get notified when clients are unhappy and save those relationships. Collect feedback regularly to measure client sentiment overtime with NPS. Watch our AI categorize client feedback to help you improve. Automate what you send to your clients and when. Have as much control as you’d like—automate it all or approve messages before they go. Quickly create custom communications and e-mail campaigns. Cross-sell insurance with ready-to-go automations and templates. Send handwritten cards like grandma does. Stay connected in an entirely new way with Rocket Connect. Text your clients easily, TCPA ready. Respond to clients and prospects quickly via web chat.
    Starting Price: $2 per employee per month
  • 27
    Affiliatly

    Affiliatly

    Affiliatly

    Log as admin and control every aspect of the affiliate programme. Upload image banners for your affiliates to use in their promotions. You can see the stats for each affiliate and manage their account. Affiliatly can generate links for your affiliates, so they are immediately ready to go. With Affiliatly you can pay your affiliates with gift cards for your store. Track the activity and performance of your affiliates. Leave marketing to others and just do the things you love.
    Starting Price: $16 per month
  • 28
    Vouch

    Vouch

    Vouch

    Vouch is a video communication product that helps teams create, collaborate and communicate with short-form video. From recording/requesting video to managing/editing and sharing, Vouch brings the full video creation experience into a single browser tab. Perfect for screen recordings, capturing powerful testimonials and sharing team updates, Vouch empowers you to create impactful video at scale
    Starting Price: $0.00
  • 29
    ReferralCandy

    ReferralCandy

    ReferralCandy.com

    Grow your sales through word-of-mouth marketing! Reward your customers for referrals and watch the sales and shares roll in. ReferralCandy connects instantly with popular ecommerce platforms (Shopify, WooCommerce, BigCommerce, Magento) or choose custom API and advanced integrations. ReferralCandy also integrates with other marketing tools such as AdRoll, Mailchimp, Google Analytics, ReCharge, Fomo or Chargebee and many others.
    Starting Price: $49/month + commission on referral sales
  • 30
    Sessionly

    Sessionly

    Sessionly

    Onsite loyalty and referrals program for Shopware & Shopify merchants. Fast growing B2C online retailers choose Sessionly for their referral marketing and loyalty program. Reward your customers for every successful referral. Each of your regular customers receives their own "Unique Referral Link" which you can share with your friends and family. As a reward, both sides receive attractive "discounts and vouchers" for the next purchase in your company. Offer your customers various attractive discounts to recommend your company. Convert your first-time customers into loyal brand ambassadors and easily reward their loyalty & referrals via our online loyalty program.
    Starting Price: €199
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