Data & AI for Retail
Transforming and creating value for Retailers through the power of data & AI.
Impact of Data & AI in the Retail Sector
Enhanced Customer Personalization
Enhanced Customer Personalization
  • Retailers use AI to analyze customer data and provide personalized shopping experiences. For instance, AI-driven platforms like StitchFix offer real-time personalized clothing recommendations, which boosts customer satisfaction and loyalty​ (The Future of Commerce)​.

Optimized Inventory Management
Optimized Inventory Management
  • AI helps retailers optimize inventory by predicting demand and managing stock levels more efficiently. This reduces costs and ensures that popular products are always available, thus preventing stockouts and overstock issues​​.

Improved Customer Engagement
Improved Customer Engagement
  • AI technologies enable retailers to engage customers more effectively through personalized marketing and targeted promotions. By analyzing customer data, AI can predict customer preferences and behavior, allowing for more relevant and timely interactions​ (The Future of Commerce)​.

Client case FNAC DARTY
Enrique Martinez, Group CEO of FNAC DARTY, at the Adopt AI Summit.
Client Cases in Retail

LAGARDÈRE TRAVEL RETAIL Deployment of Lumina, a custom-built Gen AI...

GHD (Goog Hair Day) From Awareness to Action with AI:...

ADEO Improving product referencing speed and quality with AI

CARREFOUR GROUP How to reduce food waste in the Bakery-Pastry...

UNILEVER How does Artefact support UNILEVER on Retail Media use...

CARREFOUR GROUP How Data & AI can accelerate sustainable business...

CONFORAMA AI支持的个性化提高了Conforama CRM活动的收入

ba&sh 领航电子商务转型

零售业的数据和AI报告
Articles by our business & tech experts and client cases.
零售业的数据和AI报告
Our expert contents about Retail

We are data, AI and digital experts sharing our insights and latest market updates about the retail sector.

  • Rethinking Travel Retail: How leaders are scaling Travel Retail with pragmatic data-driven solutions

    Rethinking Travel Retail: How leaders are scaling Travel Retail with pragmatic data-driven solutions

  • From Retail Cost to Competitive Advantage: 9 Metrics That Drive Loyalty

    From Retail Cost to Competitive Advantage: 9 Metrics That Drive Loyalty

  • Retail’s future: Powered by data, built on collaboration

    Retail’s future: Powered by data, built on collaboration

  • Turning distributor data into a growth engine

    Turning distributor data into a growth engine

Our Artefact Leaders in Retail
Jérôme PETIT

Édouard DE MÉZERAC

Group CEO – Global Lead Retail

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Vincent BLACARD

Vincent BLACARD

Managing Partner – France Retail Lead

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Elina ASHKINAZI-ILDIS

Elina ASHKINAZI-ILDIS

Partner

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Guillaume LÉGER

Guillaume LÉGER

Partner

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Elina ASHKINAZI-ILDIS

Antoine AUBAY

Director

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Chris DE GRUBEN

Chris DE GRUBEN

Director

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Alizee HARDY

Alizee HARDY

Director

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Florian MULLER

Florian MULLER

Director

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