Compare Facebook and X (Twitter) 
- Users report that Facebook's "Ad Manager" offers a more comprehensive set of targeting options compared to X (Twitter), allowing for more precise audience segmentation, which is crucial for small businesses looking to maximize their advertising ROI.
- Reviewers mention that the "User Interface" of X (Twitter) is more intuitive and easier to navigate, which contributes to its higher score in "Ease of Setup" compared to Facebook, where users have noted a steeper learning curve.
- G2 users highlight that Facebook's "Business Suite" provides a more integrated experience for managing multiple social media accounts, while users on G2 have pointed out that X (Twitter) lacks similar comprehensive management tools, making it less efficient for businesses with a multi-platform strategy.
- Users say that Facebook's "Analytics" features are more robust, offering deeper insights into user engagement and ad performance, which is essential for small businesses to refine their marketing strategies, whereas X (Twitter) analytics are seen as more basic and less actionable.
- Reviewers mention that the "Customer Support" for X (Twitter) is rated higher, with users appreciating quicker response times and more helpful resources, while Facebook's support has been criticized for being less responsive and harder to navigate.
- Users report that Facebook's "Community Building" features, such as Groups and Events, are significantly more effective for fostering customer engagement and loyalty, while X (Twitter) is often viewed as more of a broadcasting platform, lacking in community-oriented tools.
900 million users WW/global reach Viral support Can be leveraged for campaigns / coupons, esp for consumers
I've grown very tired of seeing information that under normal circumstances no one would think of announcing to the world much less their friends. You had a meatball sub for lunch? You want me to like your friend's heating and cooling company despite the...
I've been using Twitter to follow trends, people, and business interests. I have made so many to virtual "friends" who I have had the pleasure to work with and meet offline too. It's a great interactive tool that provides a quick solution for customer...
There is a LOT of spam flying around. There should be a rule against folks who say anything about buying Twitter followers. I can't tell you how many spambots add me each day and I just have to shake my head.
900 million users WW/global reach Viral support Can be leveraged for campaigns / coupons, esp for consumers
I've been using Twitter to follow trends, people, and business interests. I have made so many to virtual "friends" who I have had the pleasure to work with and meet offline too. It's a great interactive tool that provides a quick solution for customer...
I've grown very tired of seeing information that under normal circumstances no one would think of announcing to the world much less their friends. You had a meatball sub for lunch? You want me to like your friend's heating and cooling company despite the...
There is a LOT of spam flying around. There should be a rule against folks who say anything about buying Twitter followers. I can't tell you how many spambots add me each day and I just have to shake my head.
