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PR.co Reviews & Product Details

PR.co Product Details

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PR.co Media

PR.co Demo - Online newsroom
PR is so much more than earned media these days, owned channels have become just as important. With PR.co's branded online newsrooms you’re equipped to inform your various stakeholders and get found by a broader audience.
PR.co Demo - AI Agent for PR
AI is a powerful technology, but without the proper context and guidance it will generate meaningless slop. Our AI Agent knows your brand by heart and operates according to proven PR methods to help you succeed.
PR.co Demo - PR CRM
Building relationships is key to PR success. Choose a CRM system that was designed specifically for you, so you can say goodbye to lost contacts, scattered information, and outdated spreadsheets.
PR.co Demo - Online media monitoring
Most media monitoring solutions have become too complex and costly for most brands. PR pros need a straightforward way to keep track of their brand mentions without having to spend hours filtering data.
PR.co Demo - PR Analytics and reporting
The value of good PR reporting is not just in having a good understanding of your impact. Over 60% of PR budgets are linked to measurable business outcomes such as leads, sales, or web traffic.
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PR.co Reviews (39)

Reviews

PR.co Reviews (39)

4.7
39 reviews

Pros & Cons

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Julia A.
JA
Project Manager Communicatie
Small-Business (50 or fewer emp.)
"The PR platform for our big events"
What do you like best about PR.co?

As the organizers of a high-profile international event, we needed a platform that could support fast-paced, large-scale media operations—and PR.co has delivered on all fronts. It was easy to implement and intuitive to use from day one. The platform’s smart structure allowed our team to get up and running quickly without a steep learning curve, even during a demanding lead-up to race week.

We use PR.co to publish press releases, manage media assets, and centralize all key information for journalists in one accessible, well-designed newsroom. It keeps everything organized and ensures consistency across every touchpoint. The built-in reporting tools help us track media coverage and measure performance at a glance—saving time and making our work more visible to partners and stakeholders.

From press materials to accreditation info, everything is in one place. The integrations work smoothly, and the level of customer support has been excellent: fast, knowledgeable, and proactive. PR.co allows us to scale our communications without losing control, and to deliver a reliable, professional experience for media before, during, and after the event. Review collected by and hosted on G2.com.

What do you dislike about PR.co?

We’ve spotted some small errors/bugs but the support team was quick to fix any issues.

Next to that we are not able to search in a database for contactpersons for specific pressmailings. Review collected by and hosted on G2.com.

Aaron C.
AC
Director of Communications
Mid-Market (51-1000 emp.)
"Elegant, intuitive PR hub with stellar support"
What do you like best about PR.co?

pr.co is a joy to use. The interface is clean, modern, and incredibly intuitive—everything from creating content to organizing assets feels obvious and fast. The design polish makes everyday work pleasant, and the workflow encourages consistency without getting in the way. Their customer support is outstanding: quick, friendly, and genuinely helpful whenever I have a question. Review collected by and hosted on G2.com.

What do you dislike about PR.co?

I've yet to hit any real downsides. Even implementation was smooth and straightforward. Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Mid-Market (51-1000 emp.)
"PR.CO for your News Room"
What do you like best about PR.co?

I love dealing with Naomi, she is always helpful and will go above and beyond to understand what the client needs and try to see how to translate it into the interface. It's always been incredibly smooth to solve any issue / doubt I have had and she is incredibly responsive, you never feel on your own!

I use the platform more than once a week and it's very intuitive + features are exactly what I need and they are uncomplicated to figure out Review collected by and hosted on G2.com.

What do you dislike about PR.co?

Nothing much so far! Although of course you don't have full creative power when it comes to personalization of the news room, Naomi has always been great in trying to find common ground in the realm of possibilities Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
AP
Small-Business (50 or fewer emp.)
"The Most User-Friendly PR Platform"
What do you like best about PR.co?

Working with pr.co has been an outstanding experience. Their platform combines intuitive design with functionality, making it easy to create, publish, and share press releases that truly stand out. What sets pr.co apart is the balance between technology and customer support: the interface is user-friendly and efficient, while their team is always responsive and genuinely committed to helping clients succeed.

The platform not only streamlines PR workflows but also elevates brand storytelling, thanks to customizable newsroom features and clear analytics.

If you are looking for a reliable partner to strengthen your communications, simplify processes, and present your brand in the best possible light, I can highly recommend pr.co. Review collected by and hosted on G2.com.

What do you dislike about PR.co?

Nothing, everything is perfectly fine for us. Review collected by and hosted on G2.com.

Omar S.
OS
"User-Friendly Platform with Outstanding Support"
What do you like best about PR.co?

I appreciate PR.co's user-friendly and intuitive publishing workflow that guides me through the process. The customer support is incredibly helpful and responsive whenever I've encounter issues (huge shoutout to Naomi Chalmers who is so helpful!). Having an all-in-one platform for managing our newsroom, including scheduling press releases and integrating media kits was valuable. Review collected by and hosted on G2.com.

What do you dislike about PR.co?

I find some aspects of the backend platform organization to be less user-friendly. Improving this aspect could make the platform more intuitive. Review collected by and hosted on G2.com.

Verified User in Museums and Institutions
UM
Small-Business (50 or fewer emp.)
"Latest project went smooth and perfectly!"
What do you like best about PR.co?

The way of communicating, fast responses and professional attitude! Review collected by and hosted on G2.com.

What do you dislike about PR.co?

Not found yet so it would be wrong to leave a negative point. Review collected by and hosted on G2.com.

Altynay S.
AS
Marketing Team Member
Mid-Market (51-1000 emp.)
"Effortless Newsroom Management with PR.co"
What do you like best about PR.co?

It simplifies our PR workflow by providing a centralized hub where we can efficiently manage our PR strategy. The user-friendly interface and intuitive features make it a breeze to create and distribute press releases, while the connectivity to our website ensures a cohesive online presence. One standout aspect is the exceptional support we receive from our dedicated account manager, who consistently goes above and beyond to ensure our needs are met. Review collected by and hosted on G2.com.

What do you dislike about PR.co?

Our journey with PR.co has been overwhelmingly positive, and we have encountered no major issues or drawbacks. Review collected by and hosted on G2.com.

Nederlands F.
NF
Hoofd Marketing & Communicatie
Small-Business (50 or fewer emp.)
"Most valuable for non-profits"
What do you like best about PR.co?

PR.co simplifies the news publishing and distribution process. With their services, we can publish news and send it to journalists or other interested parties—all at once. This streamlined approach saves time and ensures that our story reaches the right audience promptly.

Managing media contacts and emails is very easy with PR.co's comprehensive CRM system. We keep track of all our important connections and ensure efficient communication and collaboration with journalists and interested parties.

The Media Kits of PR.co help you to organize different themes and stories and can be used both externally and internally. Review collected by and hosted on G2.com.

What do you dislike about PR.co?

The backend doesn't let you scroll down when a pop-up is opened. This means you have to minimize your screen in order to save i.e. a password for a Media Kit. Also, HR images are not scaled automatically within campaigns and are therefore available for download to all. However, the account managers are very open minded and willing to find a solution that suits your needs. Review collected by and hosted on G2.com.

Verified User in Sporting Goods
AS
Enterprise (> 1000 emp.)
"Great team, helpful tool"
What do you like best about PR.co?

The team at PR.co make it a super easy set up process and they're on hand to guide you through every step of the way. I use the tool on a daily basis and it's significantly improved media relations and media intelligence for us. Review collected by and hosted on G2.com.

What do you dislike about PR.co?

The CMS could do with an upgrade but the team are aware and hoping to implement some changes in the near future. Review collected by and hosted on G2.com.

Verified User in Electrical/Electronic Manufacturing
UE
Mid-Market (51-1000 emp.)
"Everything in one place"
What do you like best about PR.co?

PR.co has a lot of really useful resources online, that not only help with day-to-day PR strategy but for getting internal buy-in to use the software and to make the onboarding process easy. Review collected by and hosted on G2.com.

What do you dislike about PR.co?

Some of the tools aren't super intuitive, for example, you can't change the file name of a photo once it's already uploaded to a media kit. Review collected by and hosted on G2.com.

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