Kady Srinivasan

People ask me what the highest level of Executive Ecosystem Maturity looks like… Satya Nadella is a great example. He is talking about partnering in every breath, even in the heat of the moment, he knows partners are a Strategic asset to Microsoft’s competitive strategy. Satya Nadella has multiple horses in the AI race because of the deep partner strategy they have enacted. They have very strong odds to win. If you’re interested in benchmarking your Exec Ecosystem Maturity, here is the framework: Level 0: Nascent The executive team has no defined goals or expectations for partnerships, viewing them as irrelevant or non-existent in the company’s strategy. Level 1: Transactional The executive team expects partnerships to focus on a single objective, typically driving sourced revenue, treating them as a tactical tool rather than a broader lever. Level 2: Integrated The executive team recognizes that partnerships support multiple growth and efficiency objectives, such as driving new revenue, increasing close rates on influenced deals, enhancing product engagement, and improving retention metrics. Level 3: Strategic The executive team views the partner ecosystem as a core strategic asset, enabling the company to dominate its category by positioning itself at the center of industry developers, technology companies, service providers, and influencers.

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Flashback to 2014: Fresh out of college, I landed at Amazon just in time for India’s first Great India Festival vs Big Billion Day—a fireworks show of chaos and opportunity. Servers crashed, carts emptied in seconds, and war rooms buzzed all night as we smashed $100M GMV targets amid glitches and a social media storm. That frenzy flipped the script. By 2015, multi-day mega sales with rock-solid tech and seller ecosystems became the new norm. But the real magic? The whole e-commerce ecosystem exploded. Nykaa, Myntra, Meesho—these giants burst onto the scene, fueling a tidal wave of online shoppers. Suddenly, D2C brands started popping up like mushrooms after rain, as customers got hooked on buying everything online. Today, India’s digital retail is a $60B beast, roaring toward $190B—powered by 270M+ shoppers from every corner of the country, with quick-commerce delivering essentials faster than ever. From wild flash sales to a trillion-dollar industry in the making—we've seen e-commerce transform India’s retail story. #Ecommerce #Amazon #IndiaRetail #BigBillionDay #StartupEcosystem #D2C #DigitalRevolution

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In 2025, core business functions are being reshaped by AI, and the pressure on CEOs to navigate confidently through this transformation is growing. But here's the paradox: you're expected to lead across areas you may not fully understand. And that’s okay. Being a CEO isn’t about having all the answers. It’s about aligning experts and creating an environment where people can do their best work. In my latest article for Fast Company, I share how I'm thinking about leading through complexity, from breaking down silos to building alignment and knowing when (and how) to ask the right questions. https://lnkd.in/geJMz2x8

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From MBB to Big Four, we have helped many of our clients deliver data-driven, credibility-building perspectives across their domains. Thought leadership isn’t about publishing reports, it’s about shaping the conversations that move industries forward. • AlixPartners: Quantified a £70B revenue opportunity in payment accessibility • Roland Berger: Set the global benchmark for EV charging with 12,000 drivers, 33 countries • Stax: Mapped how U.S. tariffs are reshaping PE healthcare deal flow • KPMG France: Uncovered untapped strategies in luxury to help strengthen ties with brands etc. At Potloc, our approach to Thought Leadership insights for consulting firms hinges on one thing: there’s no margin for error when it comes to reputation. See more of these Thought Leadership reports here: https://lnkd.in/e2ihu8jb 

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🚀🚀 AI is rewriting the rules of startup success. In our latest Crunchbase piece, Noah Lin and I dive into how we @ defy.vc have seen AI-first companies scale smarter with value model tactics—leveraging predictive power and network effects to reshape industries. From defying traditional metrics to building data moats, these strategies are a game-changer for founders. 💡 Stay tuned for a deeper follow-up where we’ll share actionable tactics for founders to scale their AI ventures! Full article 👇 #AI #Startups #Innovation #VentureCapital

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🏅 Women’s sports are having a moment—but how do we turn that moment into a movement? In our latest HumanizeHer episode, we sat down with Leela Srinivasan, CEO of PARITY | A Group 1001 Company, to explore the powerful shifts happening in the world of women’s athletics—and what it’s really going to take to drive lasting change. Leela and I go way back to our LinkedIn days, and it’s incredible to see how aligned we still are in our passion to advance equity for women across every industry. This conversation was full of laughs, real talk, and deep insight into: ⚽️ The business behind women’s sports 💪 The hustle it takes to close the gap 💡 The leadership moves that inspire lasting impact You’ll leave this one smarter, more fired up, and ready to play your part. 🎧 👉 Listen and watch here: 👀YouTube: https://lnkd.in/d8EWaHjU 🎧Spotify: https://lnkd.in/d4zTRaCa 🍎Apple: https://lnkd.in/dFy6amJP #HumanizeHer #Podcast #WomenInSports #ParityNow #GenderEquity #WomenInBusiness #PurposeDrivenWork #FemaleLeadership #LinkedInAlumni

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