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Salesforce

HubSpot Certified App

An automatic, bi-directional sync between HubSpot and Salesforce.

Built by
HubSpot
Installs
18K installs
Rating

2.9(54)

Sign in to installRequires Salesforce subscription

Requirements

HubSpot Plan
HubSpot Account permissions
No permissions required
Salesforce Subscription
Professional or Enterprise plans

Overview

Here’s what you’ll get with the HubSpot app for Salesforce:

  • Easy to get started - no technical work required
  • Fast app your whole team can rely on
  • Bi-directional sync that automatically updates changes from one system to the other
  • Choose which new records sync from HubSpot to Salesforce and when
  • Automatically send lead data like email opens, form submissions, website activity, and more
  • Send lead scores from HubSpot to Salesforce
  • Use details from Salesforce contacts or accounts in HubSpot
  • Send revenue data from closed-won opportunities right into HubSpot

...with all of these features and more, your sales team will be more productive than ever. With this app, you’ll empower your sales team with valuable data to help them prioritize their outreach, save time, build more meaningful relationships, and close more deals.

Plus, HubSpot employs a team of engineers and support staff dedicated to maintaining and improving your app.

Features

Get set up in minutes – no technical knowledge required

Getting started with the HubSpot-Salesforce integration is easy and requires no technical work – just a straightforward setup process.

Send valuable lead intelligence to your sales team

Choose which new records sync from HubSpot to Salesforce and when, and automatically send important lead intelligence like email opens, form submissions, website activity, and more to your sales team so they have valuable lead data to help them close more deals.

HubSpot embedded in Salesforce

Utilize HubSpot tools without leaving Salesforce. The HubSpot embed feature provides insights into HubSpot contact, company, and deal records and lets you enroll these records in workflows from right within Salesforce.

Close the loop between marketing and sales

Use details from Salesforce contacts/accounts to personalize marketing emails, segment your database, or send emails on behalf of a lead’s sales rep. As sales reps close leads, Salesforce sends revenue data from closed-won opportunities to HubSpot to tie each marketing campaign to real revenue.

Two-way data sync

Keep both systems updated by syncing new and existing records as well as updates between HubSpot and Salesforce. Sync Salesforce leads, contacts, accounts, opportunities, cases and more to HubSpot. Create your own custom field mappings or make changes to your default ones.

App Functionality

Shared Data
Data Source
Sync Direction
In HubSpot
In HubSpot

Accounts

Companies

Companies

Cases

Tickets

Tickets

Custom Objects

Custom Objects

Custom Objects

Leads/ Contacts

Contacts

Contacts

Opportunties

Deals

Deals

Tasks

Tasks

Tasks

Reviews

2.9

Based on 54 ratings

Total reviews

54

Number of reviews all-time

Overall rating

19% complete
18% complete
17% complete
26% complete
20% complete

Average rating

2.9

Based on 54 ratings

Total reviews

54

Number of reviews all-time

Overall rating

19% complete
18% complete
17% complete
26% complete
20% complete

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2/5
    Jul 28, 2025

Poor sync

As I migrated to a new account, I have re-install Salesforce integration to resync my data but it is poor. When I update an old company in HubSpot, it still attempts to create a duplicated account in Salesforce even that account already exists

What do you like?

Easy to use

What do you dislike?

Many limitations

  • Nguyen, H.

2/5
    Jul 10, 2025

Salesforce last modified date

All contacts and accounts last modified date are updated as soon as sync is turned on without being on inclusion list and not reproduced on sandbox and neither Salesforce nor HubSpot can clarify why

  • Kobeissi, R.

This app requires one of the following Salesforce subscription plans.

Professional

$75

/month

Complete CRM for any size team

  • Everything in Essentials, plus

  • Lead Registration and Rules-Based Lead Scoring

  • Collaborative Forecasting

Professional

$75

/month

Complete CRM for any size team

  • Everything in Essentials, plus

  • Lead Registration and Rules-Based Lead Scoring

  • Collaborative Forecasting

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 09/04/2025

More info

Built by
HubSpot
Installs
18K installs
Categories
Languages this app is available in
English, French, German, Italian, Japanese, Portuguese, Spanish, and Swedish

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