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HubSpot Data Hub Reviews & Product Details

HubSpot Data Hub Product Details

Pricing

Pricing provided by HubSpot Data Hub.

Operations Hub Free

$0.00
Per Month

HubSpot Data Hub Integrations

(2)
Verified by HubSpot Data Hub

HubSpot Data Hub Media

HubSpot Data Hub Demo - Data Sync
Make it easier than ever for your systems to work together
HubSpot Data Hub Demo - Sync rules
Choose which records to sync
HubSpot Data Hub Demo - Field Mapping
Connect individual fields with matching information. We offer default field mapping, as well as custom field mapping
HubSpot Data Hub Demo - Set Lifecycle Stage
Assign a lifecycle stage to HubSpot contacts they're created or updated in another app
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HubSpot Data Hub Reviews (555)

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Reviews

HubSpot Data Hub Reviews (555)

View 1 Video Reviews
4.5
555 reviews

Pros & Cons

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Nitesh V.
NV
QA Engineer
Mid-Market (51-1000 emp.)
"Best and Unified solution for smarter data insights."
What do you like best about HubSpot Data Hub?

It seamlessly integrates data from multiple sources into one unified platform. It ensures data consistency, reduces duplication, and gives a real-time view of customer insights. The user-friendly interface and automation tools make managing and syncing data across systems incredibly efficient. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Data Hub?

The initial setup and data mapping process can feel a bit complex for new users. Some advanced customization options require technical expertise, and larger datasets may take time to sync. Additionally, the pricing can be slightly high for small teams. Review collected by and hosted on G2.com.

JORDAN J.
JJ
Manager Strategic Partnerships
Mid-Market (51-1000 emp.)
"Great is HubSpot Data Hub & how seamlessly it integrates data across different tools and platforms."
What do you like best about HubSpot Data Hub?

The real-time data syncing capability is incredibly valuable, as it guarantees that marketing, sales, and customer success teams always have access to accurate and current information. The automation features also play a crucial role in minimizing manual data entry and reducing the risk of human error, which ultimately saves a considerable amount of time and effort. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Data Hub?

There is a slight learning curve at the beginning, particularly when setting up more complex integrations. While I wish some of the advanced data mapping features offered greater customization, these issues are relatively minor when weighed against the overall advantages of the system. Review collected by and hosted on G2.com.

Joey B.
JB
Mid-Market (51-1000 emp.)
"Overall great experience"
What do you like best about HubSpot Data Hub?

The ease of use in creating workflows is a big upside. The interface does a good job of walking you through a workflow from start to finish. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Data Hub?

My main gripes about operations hub is the limitations within the workflows themselves. A lot of our workflows can be extremely complex with dozens of paths and branches. Unfortunately HubSpot doesn’t operate with a parallel function for paths and the go to action function is fine but very time consuming.

If workflows had a bit more conditional logic uses I think it could be much more user friendly.

Also a better interface for custom coded triggers would be fantastic Review collected by and hosted on G2.com.

Marcão A.
MA
Chief Strategy Officer (CSO)
Mid-Market (51-1000 emp.)
"The Backbone of Our RevOps Strategy”"
What do you like best about HubSpot Data Hub?

We’ve been using HubSpot Operations Hub to unify and clean our customer data, and the impact has been immediate. The platform makes it simple to connect different data sources, enrich records automatically, and maintain data quality without needing heavy IT involvement.

One of the biggest wins is how Operations Hub helps us keep context across marketing, sales, and service. Having clean, unified data means our teams can trust the CRM and move faster. Features like programmable automation and custom data sync have reduced manual work and saved us hours every week.

What I like the most is the balance between being powerful and easy to use. Most “ops” tools in the market are either too technical or too limited. HubSpot found a sweet spot: business users can actually take action without waiting for developers.

If you want a CRM that scales with your business and keeps your data reliable, Operations Hub is a must. It has become a key part of how we run RevOps. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Data Hub?

its perfect , its Charged , its the only problem =D Review collected by and hosted on G2.com.

Kristijan K.
KK
Chair of Cardano Budget Committee
Mid-Market (51-1000 emp.)
"Easy to use, effort to customize, great value"
What do you like best about HubSpot Data Hub?

I like ease of use and how deals can be seen in different views. There are a ton of filtering options which make hygiene less of a problem. Reports are also easy to produce. Connectivity with our email system (G-Suite) works without a hitch, enabling tracking of communication across the company. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Data Hub?

Creating reports and dashboards is too complicated, with too many options, and there should be sales-driven reports/dashboards already available as templates. There is an AI feature that is learning, and hopefully it will be better.

One thing I dislike is the lack of a cloning option for tickets. When you have to recreate multiple tickets, there is no option to clone/copy, which can take hours from your week. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Enterprise (> 1000 emp.)
"Great Tool for keeping Data and Processes Aligned"
What do you like best about HubSpot Data Hub?

The best part about the Operations hub is how easy it makes and syncing and cleaning data across different systems. The interface is straightforward and implementation was smooth. I really like the automation features because they save a lot of time on repetitive task. It also integrates very well with CRMs, marketing platform, and other tool we use daily which keeps everything connected. its easy to use and easily integrate with our tools, Review collected by and hosted on G2.com.

What do you dislike about HubSpot Data Hub?

Its been working fine overall. some of the advanced customization require extra setup, but the documentation and customer support team are helpful in getting things right. Review collected by and hosted on G2.com.

Ayushi D.
AD
Freelance BPO Recruiter
Small-Business (50 or fewer emp.)
"Amazing experience using hubspot"
What do you like best about HubSpot Data Hub?

We can view our customers' deals by accessing their names and contact information, which makes it easy to email queries and respond with all the necessary data readily available. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Data Hub?

A bit slow , sometimes buffers a lot. It cause problem sometimes needs to refresh a lot . Rest all is good Review collected by and hosted on G2.com.

Verified User in Education Management
EE
Mid-Market (51-1000 emp.)
"Did not get what we paid for"
What do you like best about HubSpot Data Hub?

Has some elements that could help with our data transformation needs. The logging feature allows for verification that the process is running as expected. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Data Hub?

We built a solution using some features from Operations Hub during the sales process. After we closed the deal, all the features were shut off. They said, those features are not included in the price of what you paid for, you'll need to pay more. I'm very frustrated by how this played out. We don't have extra budget for what I consider pretty basic features, like editing contact fields.

Maybe it's lucky though... after building the automations I find they are more difficult to use or limited than other similar products. Edits to contact records happen async, and can take several seconds each (which doesn't work well for our application). Standard functions are very limited which means most solutions would need to built in javascript.

Compare this to salesforce field editing... nobody would say salesforce is easy to use, but at least there are many options available to transform data values in real time. And it's all included. Review collected by and hosted on G2.com.

Response from Jordan Montgomery of HubSpot Data Hub

Thank you for your candid feedback. We are sorry to hear that the pricing and features did not align with the value you expected. We would love to learn more about what felt off with your experience. If you are open to sharing, please reach out at customer-reviews@hubspot.com.

Deepak R.
DR
Technical Team Lead
Computer Software
Mid-Market (51-1000 emp.)
"A Comprehensive Look at Its CRM, Marketing, Sales, and Service Hubs"
What do you like best about HubSpot Data Hub?

I like HubSpot Operations Hub best for its powerful data sync and automation features, which streamline business processes by connecting apps and ensuring consistent, up-to-date customer data across platforms. Its ability to automate routine tasks, like data cleansing and payment workflows, frees up teams to focus on strategic growth. The seamless integration with HubSpot’s CRM and other hubs creates a unified view of customer interactions, enhancing efficiency. The customizable integrations, such as with Google Contacts and Mailchimp, make it adaptable for various business needs. Plus, the user-friendly interface reduces reliance on developers, empowering teams to manage data effortlessly. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Data Hub?

One drawback of HubSpot Operations Hub is that its advanced automation and data sync features can be overwhelming for smaller teams without technical expertise. The pricing for higher tiers may also feel steep, especially when only a few features are needed. Custom integrations, while powerful, sometimes lack flexibility compared to dedicated integration platforms. Additionally, real-time data syncing may occasionally lag with certain external systems. The learning curve can be steep for users new to workflow automation. Review collected by and hosted on G2.com.

Haley K.
HK
Customer Marketing Manager
Small-Business (50 or fewer emp.)
"Automating the messy stuff behind the scenes"
What do you like best about HubSpot Data Hub?

The data sync and automation tools are game changers. I love how easily we can clean up properties, keep records aligned, and build custom workflows without needing dev time. The built-in flexibility is huge. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Data Hub?

Some of the more advanced features (like custom code actions) can feel intimidating if you’re not technical, and a few things are locked behind higher-tier plans. But once you get the hang of it, it’s super powerful. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by HubSpot Data Hub.

Operations Hub Free

$0.00
Per Month

Operations Hub Starter

$20.00
1 Core Seat Per Month

Operations Hub Professional

$800.00
1 Core Seat Per Month
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HubSpot Data Hub Features
Integration Variety
Data Migration
Real-Time Integration
Revenue History
Pipeline Management
Dashboard Analytics
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