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Best Audience Intelligence Platforms for Medium-Sized Businesses

Yukta Rustagi
YR
Researched and written by Yukta Rustagi

Products classified in the overall Audience Intelligence Platforms category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Audience Intelligence Platforms to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Audience Intelligence Platforms category.

In addition to qualifying for inclusion in the Audience Intelligence Platforms category, to qualify for inclusion in the Medium-Sized Business Audience Intelligence Platforms category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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11 Listings in Audience Intelligence Platforms Available
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    G2 Score
GWI
(165)4.4 out of 5
3rd Easiest To Use in Audience Intelligence Platforms software
View top Consulting Services for GWI
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    GWI is modernized consumer research – global, on-demand, and accessible to everyone, not just data experts. It’s a platform designed for companies that want fresh and insightful data. GWI provides ins

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Market Research
    Market Segment
    • 45% Mid-Market
    • 31% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • GWI Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    71
    Audience Analysis
    53
    Insights Discovery
    41
    Customer Support
    35
    Artificial Intelligence
    16
    Cons
    Inaccuracy
    10
    Limited Data
    10
    Search Functionality
    10
    Data Incompleteness
    8
    Filtering Issues
    8
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • GWI features and usability ratings that predict user satisfaction
    8.8
    Ease of Admin
    Average: 8.7
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    5.7
    Ad Integrations
    Average: 7.8
    8.8
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    GWI
    Company Website
    Year Founded
    2009
    HQ Location
    London, England
    Twitter
    @gwidotcom
    15,856 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    747 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

GWI is modernized consumer research – global, on-demand, and accessible to everyone, not just data experts. It’s a platform designed for companies that want fresh and insightful data. GWI provides ins

Users
No information available
Industries
  • Marketing and Advertising
  • Market Research
Market Segment
  • 45% Mid-Market
  • 31% Enterprise
GWI Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
71
Audience Analysis
53
Insights Discovery
41
Customer Support
35
Artificial Intelligence
16
Cons
Inaccuracy
10
Limited Data
10
Search Functionality
10
Data Incompleteness
8
Filtering Issues
8
View All Pros and Cons
GWI features and usability ratings that predict user satisfaction
8.8
Ease of Admin
Average: 8.7
9.1
Has the product been a good partner in doing business?
Average: 9.2
5.7
Ad Integrations
Average: 7.8
8.8
Ease of Setup
Average: 8.7
Seller Details
Seller
GWI
Company Website
Year Founded
2009
HQ Location
London, England
Twitter
@gwidotcom
15,856 Twitter followers
LinkedIn® Page
www.linkedin.com
747 employees on LinkedIn®
Meltwater
(2,380)4.0 out of 5
Optimized for quick response
5th Easiest To Use in Audience Intelligence Platforms software
View top Consulting Services for Meltwater
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Meltwater, a pioneer of media intelligence, gives PR, communications and marketing professionals the information advantage they need to stay ahead and a single, integrated solution to be efficient. As

    Users
    • Social Media Manager
    • Communications Manager
    Industries
    • Marketing and Advertising
    • Public Relations and Communications
    Market Segment
    • 42% Small-Business
    • 38% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Meltwater is a comprehensive platform used for media relations, data analysis, sentiment tracking, and social media management.
    • Users like the platform's versatility, advanced search function, customer service, and the ability to automate tasks involved in data analysis.
    • Users experienced issues with the platform's user-friendliness, slow loading times, and difficulties in configuring certain features.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Meltwater Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    142
    Helpful
    130
    Features
    117
    Customer Support
    86
    Helpfulness
    85
    Cons
    Improvement Needed
    51
    Learning Curve
    47
    Difficult Navigation
    39
    Search Functionality
    39
    Complexity
    38
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Meltwater features and usability ratings that predict user satisfaction
    8.1
    Ease of Admin
    Average: 8.7
    8.4
    Has the product been a good partner in doing business?
    Average: 9.2
    7.0
    Ad Integrations
    Average: 7.8
    7.9
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Meltwater
    Company Website
    Year Founded
    2001
    HQ Location
    San Francisco, CA
    Twitter
    @Meltwater
    25,081 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,561 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Meltwater, a pioneer of media intelligence, gives PR, communications and marketing professionals the information advantage they need to stay ahead and a single, integrated solution to be efficient. As

Users
  • Social Media Manager
  • Communications Manager
Industries
  • Marketing and Advertising
  • Public Relations and Communications
Market Segment
  • 42% Small-Business
  • 38% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Meltwater is a comprehensive platform used for media relations, data analysis, sentiment tracking, and social media management.
  • Users like the platform's versatility, advanced search function, customer service, and the ability to automate tasks involved in data analysis.
  • Users experienced issues with the platform's user-friendliness, slow loading times, and difficulties in configuring certain features.
Meltwater Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
142
Helpful
130
Features
117
Customer Support
86
Helpfulness
85
Cons
Improvement Needed
51
Learning Curve
47
Difficult Navigation
39
Search Functionality
39
Complexity
38
View All Pros and Cons
Meltwater features and usability ratings that predict user satisfaction
8.1
Ease of Admin
Average: 8.7
8.4
Has the product been a good partner in doing business?
Average: 9.2
7.0
Ad Integrations
Average: 7.8
7.9
Ease of Setup
Average: 8.7
Seller Details
Seller
Meltwater
Company Website
Year Founded
2001
HQ Location
San Francisco, CA
Twitter
@Meltwater
25,081 Twitter followers
LinkedIn® Page
www.linkedin.com
2,561 employees on LinkedIn®

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YouScan
(257)4.8 out of 5
Optimized for quick response
2nd Easiest To Use in Audience Intelligence Platforms software
View top Consulting Services for YouScan
Save to My Lists
Entry Level Price:$299.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    YouScan is a next-generation, AI-powered social listening platform designed to help users gain deep insights into customer behavior and sentiment. This innovative solution caters specifically to marke

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Public Relations and Communications
    Market Segment
    • 47% Small-Business
    • 37% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • YouScan Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    75
    Helpful
    74
    Customer Support
    70
    User Interface
    48
    Intuitive
    45
    Cons
    Learning Curve
    17
    Data Inaccuracy
    13
    Slow Performance
    12
    Difficult Learning
    11
    Missing Features
    11
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • YouScan features and usability ratings that predict user satisfaction
    9.0
    Ease of Admin
    Average: 8.7
    9.4
    Has the product been a good partner in doing business?
    Average: 9.2
    7.9
    Ad Integrations
    Average: 7.8
    8.7
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    YouScan
    Company Website
    Year Founded
    2010
    HQ Location
    Kyiv, Kyiv City
    Twitter
    @YouScan_io
    437 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    85 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

YouScan is a next-generation, AI-powered social listening platform designed to help users gain deep insights into customer behavior and sentiment. This innovative solution caters specifically to marke

Users
No information available
Industries
  • Marketing and Advertising
  • Public Relations and Communications
Market Segment
  • 47% Small-Business
  • 37% Mid-Market
YouScan Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
75
Helpful
74
Customer Support
70
User Interface
48
Intuitive
45
Cons
Learning Curve
17
Data Inaccuracy
13
Slow Performance
12
Difficult Learning
11
Missing Features
11
View All Pros and Cons
YouScan features and usability ratings that predict user satisfaction
9.0
Ease of Admin
Average: 8.7
9.4
Has the product been a good partner in doing business?
Average: 9.2
7.9
Ad Integrations
Average: 7.8
8.7
Ease of Setup
Average: 8.7
Seller Details
Seller
YouScan
Company Website
Year Founded
2010
HQ Location
Kyiv, Kyiv City
Twitter
@YouScan_io
437 Twitter followers
LinkedIn® Page
www.linkedin.com
85 employees on LinkedIn®
Brandwatch Consumer Intelligence
(665)4.4 out of 5
10th Easiest To Use in Audience Intelligence Platforms software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Brandwatch empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from ove

    Users
    • Analyst
    • Consultant
    Industries
    • Marketing and Advertising
    • Public Relations and Communications
    Market Segment
    • 36% Enterprise
    • 33% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Brandwatch Consumer Intelligence Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    19
    Features
    12
    Trend Analysis
    11
    Dashboards
    10
    Helpful
    10
    Cons
    Data Limitations
    6
    Learning Curve
    5
    Difficult Navigation
    4
    Improvement Needed
    4
    Inaccurate Sentiment Analysis
    4
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Brandwatch Consumer Intelligence features and usability ratings that predict user satisfaction
    8.3
    Ease of Admin
    Average: 8.7
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    6.9
    Ad Integrations
    Average: 7.8
    8.0
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Brandwatch
    Company Website
    Year Founded
    2007
    HQ Location
    Brighton, East Sussex
    Twitter
    @Brandwatch
    34,532 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,005 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Brandwatch empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from ove

Users
  • Analyst
  • Consultant
Industries
  • Marketing and Advertising
  • Public Relations and Communications
Market Segment
  • 36% Enterprise
  • 33% Mid-Market
Brandwatch Consumer Intelligence Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
19
Features
12
Trend Analysis
11
Dashboards
10
Helpful
10
Cons
Data Limitations
6
Learning Curve
5
Difficult Navigation
4
Improvement Needed
4
Inaccurate Sentiment Analysis
4
View All Pros and Cons
Brandwatch Consumer Intelligence features and usability ratings that predict user satisfaction
8.3
Ease of Admin
Average: 8.7
8.8
Has the product been a good partner in doing business?
Average: 9.2
6.9
Ad Integrations
Average: 7.8
8.0
Ease of Setup
Average: 8.7
Seller Details
Seller
Brandwatch
Company Website
Year Founded
2007
HQ Location
Brighton, East Sussex
Twitter
@Brandwatch
34,532 Twitter followers
LinkedIn® Page
www.linkedin.com
1,005 employees on LinkedIn®
Salesforce Data Cloud
(196)4.2 out of 5
Optimized for quick response
7th Easiest To Use in Audience Intelligence Platforms software
View top Consulting Services for Salesforce Data Cloud
Save to My Lists
Entry Level Price:$500.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Salesforce Data Cloud unlocks the full value of your enterprise data by powering Customer 360 apps, Agentforce, and enhancing your existing data lake and warehouse investments with real-time insights

    Users
    • Salesforce Developer
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 40% Mid-Market
    • 36% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Salesforce Data Cloud Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    20
    Integrations
    14
    Easy Integration
    11
    Platform Integration
    9
    Data Segmentation
    8
    Cons
    Expensive
    10
    Learning Curve
    10
    Difficult Learning
    8
    Complexity
    6
    Complex Setup
    6
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Salesforce Data Cloud features and usability ratings that predict user satisfaction
    8.6
    Ease of Admin
    Average: 8.7
    9.3
    Has the product been a good partner in doing business?
    Average: 9.2
    9.3
    Ad Integrations
    Average: 7.8
    7.3
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Salesforce
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    584,802 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    84,574 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Salesforce Data Cloud unlocks the full value of your enterprise data by powering Customer 360 apps, Agentforce, and enhancing your existing data lake and warehouse investments with real-time insights

Users
  • Salesforce Developer
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 40% Mid-Market
  • 36% Enterprise
Salesforce Data Cloud Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
20
Integrations
14
Easy Integration
11
Platform Integration
9
Data Segmentation
8
Cons
Expensive
10
Learning Curve
10
Difficult Learning
8
Complexity
6
Complex Setup
6
View All Pros and Cons
Salesforce Data Cloud features and usability ratings that predict user satisfaction
8.6
Ease of Admin
Average: 8.7
9.3
Has the product been a good partner in doing business?
Average: 9.2
9.3
Ad Integrations
Average: 7.8
7.3
Ease of Setup
Average: 8.7
Seller Details
Seller
Salesforce
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
584,802 Twitter followers
LinkedIn® Page
www.linkedin.com
84,574 employees on LinkedIn®
Adobe Analytics
(1,091)4.1 out of 5
Optimized for quick response
View top Consulting Services for Adobe Analytics
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services. From di

    Users
    • Data Analyst
    • Analyst
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 43% Enterprise
    • 30% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Adobe Analytics Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    32
    Insights
    30
    Features
    25
    Analytics
    24
    Insights Discovery
    16
    Cons
    Learning Curve
    13
    Slow Performance
    11
    Slow Loading
    9
    Usability Issues
    7
    Expensive
    6
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Adobe Analytics features and usability ratings that predict user satisfaction
    7.6
    Ease of Admin
    Average: 8.7
    8.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.1
    Ad Integrations
    Average: 7.8
    7.0
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    974,052 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,094 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services. From di

Users
  • Data Analyst
  • Analyst
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 43% Enterprise
  • 30% Mid-Market
Adobe Analytics Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
32
Insights
30
Features
25
Analytics
24
Insights Discovery
16
Cons
Learning Curve
13
Slow Performance
11
Slow Loading
9
Usability Issues
7
Expensive
6
View All Pros and Cons
Adobe Analytics features and usability ratings that predict user satisfaction
7.6
Ease of Admin
Average: 8.7
8.0
Has the product been a good partner in doing business?
Average: 9.2
8.1
Ad Integrations
Average: 7.8
7.0
Ease of Setup
Average: 8.7
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
974,052 Twitter followers
LinkedIn® Page
www.linkedin.com
41,094 employees on LinkedIn®
Dstillery
(116)4.3 out of 5
15th Easiest To Use in Audience Intelligence Platforms software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dstillery is the leading AI ad targeting company. We empower brands and agencies to target their best prospects for high-performing programmatic advertising campaigns. Backed by our award-winning Data

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Online Media
    Market Segment
    • 57% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Dstillery Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    3
    Artificial Intelligence
    2
    Audience Analysis
    2
    Customer Engagement
    2
    Data Quality
    2
    Cons
    Poor Customer Support
    2
    Aggressive Sales Tactics
    1
    Audience Management
    1
    Data Management Issues
    1
    Inaccuracy
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Dstillery features and usability ratings that predict user satisfaction
    9.0
    Ease of Admin
    Average: 8.7
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    7.9
    Ad Integrations
    Average: 7.8
    9.0
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Dstillery
    Year Founded
    2008
    HQ Location
    New York
    Twitter
    @Dstillery
    3,859 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    94 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dstillery is the leading AI ad targeting company. We empower brands and agencies to target their best prospects for high-performing programmatic advertising campaigns. Backed by our award-winning Data

Users
No information available
Industries
  • Marketing and Advertising
  • Online Media
Market Segment
  • 57% Mid-Market
  • 28% Small-Business
Dstillery Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
3
Artificial Intelligence
2
Audience Analysis
2
Customer Engagement
2
Data Quality
2
Cons
Poor Customer Support
2
Aggressive Sales Tactics
1
Audience Management
1
Data Management Issues
1
Inaccuracy
1
View All Pros and Cons
Dstillery features and usability ratings that predict user satisfaction
9.0
Ease of Admin
Average: 8.7
9.2
Has the product been a good partner in doing business?
Average: 9.2
7.9
Ad Integrations
Average: 7.8
9.0
Ease of Setup
Average: 8.7
Seller Details
Seller
Dstillery
Year Founded
2008
HQ Location
New York
Twitter
@Dstillery
3,859 Twitter followers
LinkedIn® Page
www.linkedin.com
94 employees on LinkedIn®
StatSocial
(97)4.3 out of 5
Optimized for quick response
9th Easiest To Use in Audience Intelligence Platforms software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    StatSocial is the industry’s only cross-platform social audience insights platform built to provide a holistic understanding of any consumer, brand or social audience. We go beyond traditional social

    Users
    No information available
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 45% Mid-Market
    • 34% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • StatSocial Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Audience Analysis
    26
    Ease of Use
    26
    Audience Segmentation
    22
    Insights
    15
    Insights Discovery
    13
    Cons
    Limited Audience Reach
    12
    Limited Audience Diversity
    11
    Audience Management
    10
    Data Limitations
    10
    Missing Features
    9
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • StatSocial features and usability ratings that predict user satisfaction
    8.5
    Ease of Admin
    Average: 8.7
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    7.0
    Ad Integrations
    Average: 7.8
    8.6
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    StatSocial
    Company Website
    Year Founded
    2014
    HQ Location
    New York, NY
    Twitter
    @StatSocial
    1,216 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    26 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

StatSocial is the industry’s only cross-platform social audience insights platform built to provide a holistic understanding of any consumer, brand or social audience. We go beyond traditional social

Users
No information available
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 45% Mid-Market
  • 34% Enterprise
StatSocial Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Audience Analysis
26
Ease of Use
26
Audience Segmentation
22
Insights
15
Insights Discovery
13
Cons
Limited Audience Reach
12
Limited Audience Diversity
11
Audience Management
10
Data Limitations
10
Missing Features
9
View All Pros and Cons
StatSocial features and usability ratings that predict user satisfaction
8.5
Ease of Admin
Average: 8.7
9.2
Has the product been a good partner in doing business?
Average: 9.2
7.0
Ad Integrations
Average: 7.8
8.6
Ease of Setup
Average: 8.7
Seller Details
Seller
StatSocial
Company Website
Year Founded
2014
HQ Location
New York, NY
Twitter
@StatSocial
1,216 Twitter followers
LinkedIn® Page
www.linkedin.com
26 employees on LinkedIn®
Audiense
(246)4.5 out of 5
Optimized for quick response
8th Easiest To Use in Audience Intelligence Platforms software
Save to My Lists
Entry Level Price:from $948 billed annually
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    At Audiense we are creating a one-stop shop for all your audience research needs powered by social data. We are here to empower your audience and marketing strategies. Traditional market research is

    Users
    • CEO
    Industries
    • Marketing and Advertising
    • Market Research
    Market Segment
    • 50% Small-Business
    • 33% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Audiense Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Audience Analysis
    8
    Detailed Information
    7
    Helpful
    7
    Insights
    6
    Analytics
    5
    Cons
    Data Limitations
    2
    Improvement Needed
    2
    Learning Curve
    2
    Steep Learning Curve
    2
    Audience Management
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Audiense features and usability ratings that predict user satisfaction
    8.6
    Ease of Admin
    Average: 8.7
    9.3
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Ad Integrations
    Average: 7.8
    8.7
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Audiense
    Company Website
    Year Founded
    2011
    HQ Location
    London, England
    Twitter
    @AudienseCO
    174,330 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    87 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

At Audiense we are creating a one-stop shop for all your audience research needs powered by social data. We are here to empower your audience and marketing strategies. Traditional market research is

Users
  • CEO
Industries
  • Marketing and Advertising
  • Market Research
Market Segment
  • 50% Small-Business
  • 33% Mid-Market
Audiense Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Audience Analysis
8
Detailed Information
7
Helpful
7
Insights
6
Analytics
5
Cons
Data Limitations
2
Improvement Needed
2
Learning Curve
2
Steep Learning Curve
2
Audience Management
1
View All Pros and Cons
Audiense features and usability ratings that predict user satisfaction
8.6
Ease of Admin
Average: 8.7
9.3
Has the product been a good partner in doing business?
Average: 9.2
8.0
Ad Integrations
Average: 7.8
8.7
Ease of Setup
Average: 8.7
Seller Details
Seller
Audiense
Company Website
Year Founded
2011
HQ Location
London, England
Twitter
@AudienseCO
174,330 Twitter followers
LinkedIn® Page
www.linkedin.com
87 employees on LinkedIn®
Demandbase One
(1,877)4.4 out of 5
Optimized for quick response
12th Easiest To Use in Audience Intelligence Platforms software
View top Consulting Services for Demandbase One
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

    Users
    • Account Executive
    • Business Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 48% Mid-Market
    • 32% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Demandbase One is an ABM platform that provides account intelligence, intent data, sales insights and advertising.
    • Reviewers frequently mention the ease of use, seamless integration with other tools, and the ability to personalize communication with clients through AI.
    • Users experienced challenges with integration, complexity for non-technical users, and occasional issues with data accuracy and software speed.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Demandbase One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    191
    Lead Generation
    189
    Insights
    180
    Intent Data
    166
    Features
    127
    Cons
    Learning Curve
    78
    Steep Learning Curve
    66
    Complexity
    51
    Not Intuitive
    50
    Learning Difficulty
    47
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Demandbase One features and usability ratings that predict user satisfaction
    8.5
    Ease of Admin
    Average: 8.7
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    0.0
    No information available
    8.3
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Demandbase
    Company Website
    Year Founded
    2005
    HQ Location
    San Francisco, CA
    Twitter
    @Demandbase
    21,572 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,035 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

Users
  • Account Executive
  • Business Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 48% Mid-Market
  • 32% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Demandbase One is an ABM platform that provides account intelligence, intent data, sales insights and advertising.
  • Reviewers frequently mention the ease of use, seamless integration with other tools, and the ability to personalize communication with clients through AI.
  • Users experienced challenges with integration, complexity for non-technical users, and occasional issues with data accuracy and software speed.
Demandbase One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
191
Lead Generation
189
Insights
180
Intent Data
166
Features
127
Cons
Learning Curve
78
Steep Learning Curve
66
Complexity
51
Not Intuitive
50
Learning Difficulty
47
View All Pros and Cons
Demandbase One features and usability ratings that predict user satisfaction
8.5
Ease of Admin
Average: 8.7
8.9
Has the product been a good partner in doing business?
Average: 9.2
0.0
No information available
8.3
Ease of Setup
Average: 8.7
Seller Details
Seller
Demandbase
Company Website
Year Founded
2005
HQ Location
San Francisco, CA
Twitter
@Demandbase
21,572 Twitter followers
LinkedIn® Page
www.linkedin.com
1,035 employees on LinkedIn®
Infegy Starscape
(212)4.5 out of 5
Optimized for quick response
6th Easiest To Use in Audience Intelligence Platforms software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Infegy Starscape is a sophisticated social data analytics solution designed to assist brands, agencies, and researchers in comprehensively understanding consumer behavior and sentiment. By leveraging

    Users
    • Senior Strategist
    Industries
    • Marketing and Advertising
    • Market Research
    Market Segment
    • 46% Mid-Market
    • 34% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Infegy Starscape Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    13
    Customer Support
    11
    Helpful
    10
    Customer Representatives
    4
    Intuitive
    4
    Cons
    Learning Curve
    5
    Missing Features
    3
    Filtering Issues
    2
    Inaccurate Sentiment Analysis
    2
    Limited Social Listening
    2
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Infegy Starscape features and usability ratings that predict user satisfaction
    8.7
    Ease of Admin
    Average: 8.7
    9.6
    Has the product been a good partner in doing business?
    Average: 9.2
    6.1
    Ad Integrations
    Average: 7.8
    8.8
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Infegy
    Company Website
    Year Founded
    2006
    HQ Location
    Kansas City, MO
    Twitter
    @Infegy
    3,618 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    26 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Infegy Starscape is a sophisticated social data analytics solution designed to assist brands, agencies, and researchers in comprehensively understanding consumer behavior and sentiment. By leveraging

Users
  • Senior Strategist
Industries
  • Marketing and Advertising
  • Market Research
Market Segment
  • 46% Mid-Market
  • 34% Small-Business
Infegy Starscape Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
13
Customer Support
11
Helpful
10
Customer Representatives
4
Intuitive
4
Cons
Learning Curve
5
Missing Features
3
Filtering Issues
2
Inaccurate Sentiment Analysis
2
Limited Social Listening
2
View All Pros and Cons
Infegy Starscape features and usability ratings that predict user satisfaction
8.7
Ease of Admin
Average: 8.7
9.6
Has the product been a good partner in doing business?
Average: 9.2
6.1
Ad Integrations
Average: 7.8
8.8
Ease of Setup
Average: 8.7
Seller Details
Seller
Infegy
Company Website
Year Founded
2006
HQ Location
Kansas City, MO
Twitter
@Infegy
3,618 Twitter followers
LinkedIn® Page
www.linkedin.com
26 employees on LinkedIn®
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