Klaviyo Features
What are the features of Klaviyo?
Email Marketing
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses
Online Marketing
- A/B Testing
- Mobile Optimized
Lead Management
- Segmentation
Reporting & Analytics
- Basic Reporting
- Web Analytics
- ROI Analytics
- Revenue Analytics
Templates
- Text and Themes
Edit
- Build
Logistics
- Analytics
- Integrations
Klaviyo Categories on G2
Filter for Features
Integration
Data Import & Export Tools | Based on 310 Klaviyo reviews and verified by the G2 Product R&D team. Ability to input, modify and extract data from the application in bulk through a structured file. | 84% (Based on 310 reviews) | |
Integration APIs | Based on 303 Klaviyo reviews and verified by the G2 Product R&D team. Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc with other software applications. | 85% (Based on 303 reviews) | |
Breadth of Partner Applications | Based on 255 Klaviyo reviews and verified by the G2 Product R&D team. To what extent are there partner applications readily available for integrating into this product? Partner applications typically provide complementary, best of breed functionality not offered natively in this product. | 84% (Based on 255 reviews) |
Platform
Customization | Based on 317 Klaviyo reviews and verified by the G2 Product R&D team. System provides sufficient customization to meet business requirements | 85% (Based on 317 reviews) | |
Workflow Capability | Based on 298 Klaviyo reviews and verified by the G2 Product R&D team. Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. | 87% (Based on 298 reviews) | |
User, Role, and Access Management | Based on 307 Klaviyo reviews and verified by the G2 Product R&D team. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. | 89% (Based on 307 reviews) | |
Internationalization | Based on 203 Klaviyo reviews and verified by the G2 Product R&D team. Enables users to view and transact business with the same content in multiple languages and currencies. | 83% (Based on 203 reviews) | |
Sandbox / Test Environments | Based on 191 Klaviyo reviews and verified by the G2 Product R&D team. Allows administrators to easily develop and test changes to the CRM deployment. After changes are made admins can easily migrate the changes into the "live" or "production" environment. | 78% (Based on 191 reviews) | |
Performance and Reliability | Based on 309 Klaviyo reviews and verified by the G2 Product R&D team. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. | 89% (Based on 309 reviews) | |
Output Document Generation | Allows administrators to create templates that enable users to quickly generate dynamic documents in various formats based on the data stored in the application. This feature was mentioned in 155 Klaviyo reviews. | 80% (Based on 155 reviews) |
Email Marketing
Building and Personalizing Emails | Based on 506 Klaviyo reviews and verified by the G2 Product R&D team. Create and design emails with an editor; manage templates; personalize dynamically | 90% (Based on 506 reviews) | |
Sending Outbound Emails | Based on 498 Klaviyo reviews and verified by the G2 Product R&D team. Create targeted lists, schedule and manage bulk email sending. | 92% (Based on 498 reviews) | |
Manage Email Deliverability | Based on 487 Klaviyo reviews and verified by the G2 Product R&D team. Ensure inbox delivery. Includes opt-in management, bounce handling, unsubscribe processing, suppression lists, email preview, spam checking, link validation, and delivery monitoring. | 89% (Based on 487 reviews) | |
Automated Email Responses | Based on 447 Klaviyo reviews and verified by the G2 Product R&D team. Set up automated nurturing emails based on events, online activities, and lead scores | 89% (Based on 447 reviews) |
Online Marketing
Landing Pages and Forms | Based on 366 Klaviyo reviews and verified by the G2 Product R&D team. Build customized landing pages and lead capture forms for specific marketing campaigns to maximize conversion and to capture the right qualifying information. | 78% (Based on 366 reviews) | |
Dynamic Content | Based on 393 Klaviyo reviews and verified by the G2 Product R&D team. Dynamically customize emails, forms, and landing pages for specific segments of customers and prospects. | 83% (Based on 393 reviews) | |
A/B Testing | Based on 418 Klaviyo reviews and verified by the G2 Product R&D team. Test alternate versions of emails, landing pages, and forms. Learn what works, maximize response rates, and increase conversion. | 87% (Based on 418 reviews) | |
Mobile Optimized | As reported in 436 Klaviyo reviews. Support mobile-optimized emails, online forms, and landing pages. | 86% (Based on 436 reviews) | |
Search Tracking and Optimization | As reported in 245 Klaviyo reviews. Track performance of keywords and links in major search engines. Measure search rankings and performance. Improve page-level SEO with tools to diagnose and improve page performance. Integrate with Google AdWords. | 82% (Based on 245 reviews) |
Lead Management
Marketing Lead Database | Based on 337 Klaviyo reviews. A marketing lead database is the system of record for your most important marketing asset: your leads and contacts. Includes a view of all marketing interactions between each prospect and your company, including website visits, email clicks, scoring changes, and data updates/history. | 85% (Based on 337 reviews) | |
Data Quality Management | Data quality consists of deduplication, cleansing, and appending your marketing database. 267 reviewers of Klaviyo have provided feedback on this feature. | 84% (Based on 267 reviews) | |
Segmentation | Based on 454 Klaviyo reviews and verified by the G2 Product R&D team. Segment your database and build list of target leads and contacts. Filter on demographic and company attributes (title, company size, location) as well as behavioral filters and CRM information. | 90% (Based on 454 reviews) | |
Lead Scoring and Grading | Based on 215 Klaviyo reviews. Automatically qualify and score leads based on demographics as well as prospect online behaviors, including recency and frequency. Assign your own weights to determine lead scores for prioritization. | 78% (Based on 215 reviews) | |
Lead Nurturing | Based on 346 Klaviyo reviews and verified by the G2 Product R&D team. Automate drip marketing campaigns that send relevant messages over time, based on prospect behaviors and pre-defined campaign steps. | 85% (Based on 346 reviews) | |
Online Behavior Tracking | Based on 390 Klaviyo reviews and verified by the G2 Product R&D team. Track which emails a prospect opens and clicks, what web-pages they visit, what keywords they use, even what they say on social networks. | 85% (Based on 390 reviews) | |
Automated Alerts and Tasks | Based on 329 Klaviyo reviews and verified by the G2 Product R&D team. Create tasks automatically and provide real-time sales alerts over email, RSS or mobile device. | 84% (Based on 329 reviews) | |
CRM Lead Integration | Based on 277 Klaviyo reviews and verified by the G2 Product R&D team. Sync lead, contact, account, and opportunity information with your CRM system. | 82% (Based on 277 reviews) |
Campaign Management
Program Management | See feature definition | Based on 342 Klaviyo reviews and verified by the G2 Product R&D team. Manage marketing campaigns and programs across multiple channels, including online ads, video campaigns, mobile, virtual events, and social media. Create and optimize program assets such as landing pages, emails, campaigns, and lists. Track program objectives, results, and costs to assess the program ROI. | 87% (Based on 342 reviews) |
Event / Webinar Marketing | Based on 195 Klaviyo reviews. Streamline the entire event process, including personalized invitations, registration, reminders, and post-event follow-up. Integrate with online meeting tools like WebEx, Adobe Connect, GoToWebinar. | 79% (Based on 195 reviews) | |
Calendaring | Based on 285 Klaviyo reviews and verified by the G2 Product R&D team. Maintain a marketing calendar across multiple groups. Manage the calendar for the entire marketing department, from promotions to content to PR. | 82% (Based on 285 reviews) | |
Budgeting | As reported in 194 Klaviyo reviews. Manage all aspects of marketing investments, including assigning top-down budgets to various groups and divisions, planning marketing spending across programs, tracking open-to-spend, ensuring budget compliance, coordinating work-flows and permissions, and reconciling plans with actual invoices. | 76% (Based on 194 reviews) |
Social
Social Sharing | Add intelligent social share buttons to your campaigns and content. Track who is sharing your content and driving conversions. This feature was mentioned in 191 Klaviyo reviews. | 78% (Based on 191 reviews) | |
Social Campaigns | Schedule automated posts to one or more social accounts; use or integrate with URL shortening services; and measure likes, comments, replies, and retweets. This feature was mentioned in 185 Klaviyo reviews. | 78% (Based on 185 reviews) | |
Social Media Engagement | Social apps including polls, sweepstakes, and referral programs can enhance audience engagement. Include these on your website, landing pages, Facebook pages, and emails. 180 reviewers of Klaviyo have provided feedback on this feature. | 74% (Based on 180 reviews) | |
Social Media Advertising | Based on 256 Klaviyo reviews and verified by the G2 Product R&D team. Amplify brand and community stories; Reach customers by social profile and activity; Optimize social ad campaigns in real-time | 78% (Based on 256 reviews) |
Reporting & Analytics
Basic Reporting | Based on 459 Klaviyo reviews and verified by the G2 Product R&D team. Access pre-built and custom reports and dashboards to measure leads by source/campaign/month, email performance, landing page performance, and web and social activity. Create report subscriptions that can automatically send updates to your team and executives. | 85% (Based on 459 reviews) | |
Web Analytics | Based on 410 Klaviyo reviews and verified by the G2 Product R&D team. Track which pages prospects and customers visit and how often they come back. Capture the history in database for lead scoring and sales intelligence. Use anonymous company look-up to identify anonymous visitors. Send alerts to sales reps of which of their prospects and customers web activity. | 83% (Based on 410 reviews) | |
ROI Analytics | Based on 421 Klaviyo reviews and verified by the G2 Product R&D team. Measure leads, prospects generated, pipeline, revenue, investment, and ROI by marketing channel or program. The result is that you can see which marketing investments are generating the greatest return and get visibility into how marketing budget should be allocated going forward. | 83% (Based on 421 reviews) | |
Revenue Analytics | Based on 431 Klaviyo reviews and verified by the G2 Product R&D team. Analyze how leads flow through the funnel by measuring stage to stage conversion rates and velocity. Allocate pipeline and revenue credit among all the marketing activities that have successfully touched an opportunity as it moves through the pipeline. | 84% (Based on 431 reviews) | |
SEO / Keyword Analytics | As reported in 197 Klaviyo reviews. Monitor and track how you rank for relevant keywords on major search engines and compare your overall performance to competitors. | 75% (Based on 197 reviews) |
Marketing Operations
ROI Tracking | Helps marketers measure return on investment (ROI) by analyzing campaign effectiveness against costs This feature was mentioned in 16 Klaviyo reviews. | 83% (Based on 16 reviews) | |
Data Collection | Gathers data about the effectiveness, impact, and reach of marketing campaigns 16 reviewers of Klaviyo have provided feedback on this feature. | 84% (Based on 16 reviews) | |
Customer Insights | Based on 17 Klaviyo reviews. Collects and reports on data relating to customer journeys, preferences, and history | 87% (Based on 17 reviews) | |
Multi-User Access | Based on 16 Klaviyo reviews. Allows multiple users access to a unified, transparent overview of analytics, dashboards, and campaign results | 88% (Based on 16 reviews) | |
Spend Management | Includes features for budgeting, forecasting, and managing marketing investments This feature was mentioned in 15 Klaviyo reviews. | 77% (Based on 15 reviews) | |
White Label | Based on 15 Klaviyo reviews. Offers a white labeling service for agencies or resellers to customize platform branding | 74% (Based on 15 reviews) |
Campaign Activity
Campaign Insights | As reported in 17 Klaviyo reviews. Analyzes historical and current marketing campaigns to inform future strategy | 79% (Based on 17 reviews) | |
Reports and Dashboards | As reported in 17 Klaviyo reviews. Creates reports and dashboards to analyze results of campaigns | 83% (Based on 17 reviews) | |
Campaign Stickiness | Based on 16 Klaviyo reviews. Identifies which marketing campaigns resolved in open or closed opportunities | 81% (Based on 16 reviews) | |
Multichannel Tracking | Collects marketing campaign performance data across multiple channels 16 reviewers of Klaviyo have provided feedback on this feature. | 76% (Based on 16 reviews) | |
Brand Optimization | Based on 16 Klaviyo reviews. Provides opportunities for brands and businesses to fix or modify existing or future campaigns via feedback | 82% (Based on 16 reviews) | |
Predictive Analytics | Uses artificial intelligence (AI) to predict campaign outcomes and suggest actions for optimization 16 reviewers of Klaviyo have provided feedback on this feature. | 80% (Based on 16 reviews) |
Messenger
Sequencing | Based on 12 Klaviyo reviews. Mapped-out responses for conversations. | 72% (Based on 12 reviews) | |
AI | Artificial intelligence (AI) and chatbot involvement. This feature was mentioned in 12 Klaviyo reviews. | 61% (Based on 12 reviews) | |
Live Chat | As reported in 12 Klaviyo reviews. Live human component of conversations. | 60% (Based on 12 reviews) | |
Customization Interface | Based on 12 Klaviyo reviews. Quality of interface for designing and customizing conversation maps. | 60% (Based on 12 reviews) |
Channels
Social Media | As reported in 12 Klaviyo reviews. Conversations enacted over social media. | 61% (Based on 12 reviews) | |
Website | Conversations enacted through embedding or pop-ups on websites. This feature was mentioned in 13 Klaviyo reviews. | 72% (Based on 13 reviews) | |
Text Message (SMS) | Conversations enacted through text message (SMS). This feature was mentioned in 13 Klaviyo reviews. | 63% (Based on 13 reviews) | |
Voice Assistants | Conversations enacted through voice assistants. This feature was mentioned in 12 Klaviyo reviews. | 60% (Based on 12 reviews) | |
Other | Based on 12 Klaviyo reviews. Conversations enacted through other channels. | 67% (Based on 12 reviews) |
Customers
Targeting | Overall quality of customer targeting based on needs or situations. This feature was mentioned in 12 Klaviyo reviews. | 81% (Based on 12 reviews) | |
Profiles | As reported in 13 Klaviyo reviews. Creation and modification of customer profiles based on conversations. | 76% (Based on 13 reviews) | |
Analytics | As reported in 12 Klaviyo reviews. Reporting based around specific and overall conversation results. | 71% (Based on 12 reviews) | |
Lead Gathering | Capture and organization of leads from conversations. This feature was mentioned in 12 Klaviyo reviews. | 67% (Based on 12 reviews) | |
Sales Conversion | Based on 12 Klaviyo reviews. Success rate of conversations leading to customer purchases. | 71% (Based on 12 reviews) |
Diagnosis
IP Address | IP address quality analysis. This feature was mentioned in 28 Klaviyo reviews. | 82% (Based on 28 reviews) | |
Domains | Based on 28 Klaviyo reviews. Sending domain quality analysis. | 84% (Based on 28 reviews) | |
Content | Based on 29 Klaviyo reviews. Email content analysis. | 83% (Based on 29 reviews) | |
Policy Compliance | Determing email and domain compliance with policies such as DMARC. 29 reviewers of Klaviyo have provided feedback on this feature. | 84% (Based on 29 reviews) |
Tracking
Processing Time | As reported in 26 Klaviyo reviews. Measuring of delivery latency/processing time. | 82% (Based on 26 reviews) | |
Placement | As reported in 27 Klaviyo reviews. Tracking which folder email appears in. | 78% (Based on 27 reviews) | |
Open Rate | As reported in 29 Klaviyo reviews. Tracking open rate across recipients. | 87% (Based on 29 reviews) | |
Time to Open | As reported in 28 Klaviyo reviews. Tracking time between delivery and open. | 86% (Based on 28 reviews) | |
Alerts | Notifications related to placement and opening. 27 reviewers of Klaviyo have provided feedback on this feature. | 85% (Based on 27 reviews) |
Reporting
Campaign Performance | As reported in 28 Klaviyo reviews. Measuring overall campaign performance across recipients. | 89% (Based on 28 reviews) | |
Domain Reputation | Based on 28 Klaviyo reviews. Measuring overall reputation related to specific sending domains. | 87% (Based on 28 reviews) | |
Brand Reputation | Measuring overall reputation of brand based on all email activity. 28 reviewers of Klaviyo have provided feedback on this feature. | 86% (Based on 28 reviews) | |
Blacklist and Whitelist | Based on 27 Klaviyo reviews. Tracking recipient tagging of domains for blacklists and whitelists. | 83% (Based on 27 reviews) |
Templates
Text and Themes | Based on 422 Klaviyo reviews and verified by the G2 Product R&D team. Allow users to edit text and themes on email templates | 86% (Based on 422 reviews) | |
Proofing | Based on 344 Klaviyo reviews and verified by the G2 Product R&D team. Offer email proofing capabilities | 84% (Based on 344 reviews) | |
Mobile Responsive | As reported in 254 Klaviyo reviews. Provide mobile responsive email templates | 88% (Based on 254 reviews) |
Edit
Pre-Made | Based on 349 Klaviyo reviews and verified by the G2 Product R&D team. Offer pre-made email templates | 84% (Based on 349 reviews) | |
Build | Based on 413 Klaviyo reviews and verified by the G2 Product R&D team. Allow users to create their own email templates | 88% (Based on 413 reviews) | |
HTML | Based on 330 Klaviyo reviews and verified by the G2 Product R&D team. Use drag-and-drop HTML editing to create email templates | 83% (Based on 330 reviews) |
Logistics
Analytics | Based on 417 Klaviyo reviews and verified by the G2 Product R&D team. Provide analytics reporting so that users can see how their campaigns perform | 87% (Based on 417 reviews) | |
Issues | Based on 339 Klaviyo reviews and verified by the G2 Product R&D team. Allow for users to identify potential issues that would stop their emails from sending | 79% (Based on 339 reviews) | |
Integrations | Based on 394 Klaviyo reviews and verified by the G2 Product R&D team. Integrate with email software or email marketing and marketing automation platforms | 88% (Based on 394 reviews) | |
Shareable Link | Based on 195 Klaviyo reviews. Ability to share email templates via a link to collect feedback on the created emails easily | 84% (Based on 195 reviews) |
Text Messaging
Bulk SMS | Enables users to send mass text message campaigns 135 reviewers of Klaviyo have provided feedback on this feature. | 86% (Based on 135 reviews) | |
Two-Way Text Messaging | Facilitates two-way text messaging to encourage consumer engagement and loyalty This feature was mentioned in 100 Klaviyo reviews. | 80% (Based on 100 reviews) | |
Text Scheduler | Based on 132 Klaviyo reviews and verified by the G2 Product R&D team. Provides the ability to schedule single or bulk text messages to recipients on a specific date and time | 88% (Based on 132 reviews) | |
Automatic Replies | Based on 115 Klaviyo reviews and verified by the G2 Product R&D team. Provides automatic text message replies to recipients | 83% (Based on 115 reviews) | |
Automatic URL Shortening | Based on 125 Klaviyo reviews and verified by the G2 Product R&D team. Provides automatic URL shortening to use less characters via text | 87% (Based on 125 reviews) | |
MMS Marketing | Sends out multimedia via text messages, such as coupons, pictures, and audio 107 reviewers of Klaviyo have provided feedback on this feature. | 85% (Based on 107 reviews) | |
Personalization | Based on 129 Klaviyo reviews and verified by the G2 Product R&D team. Offers features for personalizing text messages based on customer information or past behavior | 88% (Based on 129 reviews) | |
Transactional SMS | Based on 53 Klaviyo reviews. Allows users to establish automated workflows and triggers to deliver transactional text messages | 86% (Based on 53 reviews) |
Data Sourcing
Data Enrichment | As reported in 76 Klaviyo reviews. Uses external data sources to improve customer profiles. | 84% (Based on 76 reviews) | |
Expandability | As reported in 67 Klaviyo reviews. Can be updated to accept new sources and types of data. | 82% (Based on 67 reviews) | |
Content Marketing | Based on 96 Klaviyo reviews. Can act as a content marketing platform. | 85% (Based on 96 reviews) | |
Multiple Devices | As reported in 91 Klaviyo reviews. Can engage with customers across any device with a consistent message. | 85% (Based on 91 reviews) |
Intelligence
Marketing Metrics | As reported in 104 Klaviyo reviews. Provides analysis of marketing program ROI and efficiency. | 86% (Based on 104 reviews) | |
Predictive Modeling | As reported in 73 Klaviyo reviews. Predicts outcomes based on statistical models; can give insight to "what-if" scenarios. | 81% (Based on 73 reviews) | |
Recommendation Engine | Based on 68 Klaviyo reviews. Uses artificial intelligence to provide suggestions based on desired outcomes. | 80% (Based on 68 reviews) |
Design and Customization
Pre-Designed Templates | As reported in 20 Klaviyo reviews. Provides pre-designed themes and templates for pop-up messages | 88% (Based on 20 reviews) | |
Pop-Up Types | Offers a variety of different pop-ups such as opt-in forms, welcome mats, top bars, CTAs, etc. This feature was mentioned in 21 Klaviyo reviews. | 87% (Based on 21 reviews) | |
No-Code Customization | As reported in 20 Klaviyo reviews. Allows users to customize pop-up designs through a drag-and-drop editor or other no-code interface | 89% (Based on 20 reviews) | |
Mobile Optimized | Pop-ups are optimized to display correctly on mobile devices 21 reviewers of Klaviyo have provided feedback on this feature. | 88% (Based on 21 reviews) |
Campaigns
Targeting | Based on 22 Klaviyo reviews. Ability to target specific visitors based on referrer, geo-location, cookies, or previous history | 88% (Based on 22 reviews) | |
Triggered Campaigns | Ability to trigger time-based or behavior-based pop-up campaigns 21 reviewers of Klaviyo have provided feedback on this feature. | 89% (Based on 21 reviews) | |
A/B Testing | Tools for creating split A/B tests This feature was mentioned in 22 Klaviyo reviews. | 86% (Based on 22 reviews) | |
Analytics | Measure and visualize campaign performance and conversion rates This feature was mentioned in 22 Klaviyo reviews. | 86% (Based on 22 reviews) |
Integrations
CRM/Email Integrations | As reported in 21 Klaviyo reviews. Integrates with popular CRMs and email marketing software | 90% (Based on 21 reviews) | |
WCM Integrations | As reported in 19 Klaviyo reviews. Integrates with web content management systems | 79% (Based on 19 reviews) | |
E-Commerce Integrations | Based on 21 Klaviyo reviews. Integrates with e-commerce platforms | 89% (Based on 21 reviews) | |
Social Media Integrations | Based on 20 Klaviyo reviews. Integrates with social networks | 83% (Based on 20 reviews) |
Platform Basics
Dynamic Segmentation | Provides users the ability to dynamically segment their users based on varying criteria (i.e. email opens, product features, etc.). 15 reviewers of Klaviyo have provided feedback on this feature. | 92% (Based on 15 reviews) | |
Journey Optimization | Based on 15 Klaviyo reviews. Automates the testing and optimization of customer-facing messaging and campaigns. | 88% (Based on 15 reviews) |
Platform Data
Journey Reporting | Ability to uncover and visualize how users move through your website, marketing campaigns, and product(s). This feature was mentioned in 14 Klaviyo reviews. | 83% (Based on 14 reviews) | |
Trends Reporting | Ability to measure product usage by feature, campaign performance by source, and other trending metrics. 15 reviewers of Klaviyo have provided feedback on this feature. | 82% (Based on 15 reviews) | |
Dashboards | Based on 15 Klaviyo reviews. Provides dashboards to combine and visualize quantitative and qualitive customer journey data. | 87% (Based on 15 reviews) | |
Advanced Data Filtering | Provides advanced data filtering capabilities to help users drill down, sort, filter, aggregate, and group customer journey data. 14 reviewers of Klaviyo have provided feedback on this feature. | 83% (Based on 14 reviews) |
Platform Additional Functionality
Journey Mapping | Based on 15 Klaviyo reviews. Ability to create visualizations or maps of past, current, or future customer journeys based on behavioral data. | 82% (Based on 15 reviews) | |
Integrations | Integrates with additional marketing analytics and other marketing, sales, and e-commerce-related software to provide one source of truth for customer journey analytics. 14 reviewers of Klaviyo have provided feedback on this feature. | 90% (Based on 14 reviews) | |
Automated Alerts | Based on 15 Klaviyo reviews. Provides the ability to setup automated alerts to drive targeted actions and customer experience improvements. | 82% (Based on 15 reviews) |
SMS Platform
Reporting | Based on 134 Klaviyo reviews and verified by the G2 Product R&D team. Provides pre-built or customizable performance reports | 86% (Based on 134 reviews) | |
Automation | Based on 133 Klaviyo reviews and verified by the G2 Product R&D team. Automates tasks and features for added convenience | 89% (Based on 133 reviews) | |
Short Codes | As reported in 61 Klaviyo reviews. Provides businesses with 5- to 6-digit short codes for running text marketing campaigns | 82% (Based on 61 reviews) | |
API Integration | Based on 111 Klaviyo reviews and verified by the G2 Product R&D team. Facilitates the integration of text messaging into existing business applications through an SMS gateway API | 88% (Based on 111 reviews) |
Collection
Authentification | Provide multiple methods of user authentication such as social media accounts. | Not enough data | |
Review Forms | Generate review forms and questionnaires to gather feedback from users. | Not enough data | |
Personalization | Ability to personalize review forms and questionnaires based on user type. | Not enough data | |
Engagement | Allow users to share, like/dislike, and comment on reviews. | Not enough data | |
Community Q&A | Consumers can ask questions about products and request feedback from peers. | Not enough data |
Moderation
Reviewer Validation | Checks to ensure the reviewers are real people who used the products. | Not enough data | |
Response Types | Evaluate consumer feedback to ensure that it's authentic and relevant. | Not enough data | |
Legal Agreements | Define and implement terms and conditions for privacy, copyright, or intellectual property. | Not enough data |
Use Cases
E-commerce | Reviews can be collected directly from e-commerce platforms or online stores. | Not enough data | |
Retail | Reviews can be distributed across multiple channels (online, in store, etc.). | Not enough data | |
Customer Service | Allow consumers to provide feedback while interacting with customer service representatives. | Not enough data |
Administration
Incentives | Provide incentives for reviewers, such as coupons and gift cards. | Not enough data | |
Syndication | Manage syndication to distribute reviews across multiple channels. | Not enough data | |
Insights | Analyze data points such as page views, average rating, or consumer sentiment. | Not enough data | |
Content | Support multiple types of user generated content such as text, video, or photos. | Not enough data | |
Sampling | Manage product samples used for promotional purposes. | Not enough data |
Display Options
Badges | Generate multiple types of badges based on user ratings. | Not enough data | |
Widgets | Create reviews widgets that can be embedded on websites and online stores. | Not enough data | |
Integration & APIs | Provide APIs or direct integration with e-commerce software and website builders. | Not enough data | |
Marketing | Manage marketing campaigns, as well as SEO, SERP, and A/B testing. | Not enough data |
Customization
Custom Fields | Allows users to add custom fields to forms that aren't already on the templates | Not enough data | |
Conditional Logic | Enables forms to hide or show certain fields based on respondents' answers | Not enough data | |
Multi-page Forms | Allows users to create forms with more than one page | Not enough data | |
Design | Gives users the ability to customize the design of forms (e.g. logo, brand colors, fonts, etc.) | Not enough data |
Additional Functionality
Embedded Forms | Enables forms to be embedded onto a website without having to create code from scratch | Not enough data | |
Offline Capability | Can used without an internet connection | Not enough data | |
Notifications | Sends notifications when a completed form is recieved | Not enough data | |
Payments | Contains integrations with payment processors, enabling users to accept payments through forms | Not enough data | |
Mobile Forms | Allows users to build, distribute and access forms from a mobile device | Not enough data |
Generative AI
AI Text Generation | Based on 64 Klaviyo reviews. Allows users to generate text based on a text prompt. | 75% (Based on 64 reviews) | |
AI Text Summarization | Condenses long documents or text into a brief summary. This feature was mentioned in 50 Klaviyo reviews. | 73% (Based on 50 reviews) | |
AI Text Generation | Allows users to generate text based on a text prompt. 19 reviewers of Klaviyo have provided feedback on this feature. | 74% (Based on 19 reviews) | |
AI Text Generation | Allows users to generate text based on a text prompt. | Not enough data |
Agentic AI - Customer Journey Analytics
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data |
Agentic AI - Marketing Analytics
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data |
Agentic AI - Personalization
Autonomous Task Execution | Capability to perform complex tasks without constant human input 14 reviewers of Klaviyo have provided feedback on this feature. | 69% (Based on 14 reviews) | |
Cross-system Integration | Based on 14 Klaviyo reviews. Works across multiple software systems or databases | 70% (Based on 14 reviews) | |
Adaptive Learning | Based on 14 Klaviyo reviews. Improves performance based on feedback and experience | 67% (Based on 14 reviews) | |
Natural Language Interaction | Engages in human-like conversation for task delegation This feature was mentioned in 14 Klaviyo reviews. | 68% (Based on 14 reviews) | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting 14 reviewers of Klaviyo have provided feedback on this feature. | 63% (Based on 14 reviews) | |
Decision Making | As reported in 14 Klaviyo reviews. Makes informed choices based on available data and objectives | 70% (Based on 14 reviews) |
Agentic AI - SMS Marketing
Autonomous Task Execution | Capability to perform complex tasks without constant human input 11 reviewers of Klaviyo have provided feedback on this feature. | 68% (Based on 11 reviews) | |
Multi-step Planning | As reported in 10 Klaviyo reviews. Ability to break down and plan multi-step processes | 67% (Based on 10 reviews) | |
Cross-system Integration | Works across multiple software systems or databases 10 reviewers of Klaviyo have provided feedback on this feature. | 68% (Based on 10 reviews) | |
Natural Language Interaction | As reported in 10 Klaviyo reviews. Engages in human-like conversation for task delegation | 67% (Based on 10 reviews) | |
Proactive Assistance | Based on 10 Klaviyo reviews. Anticipates needs and offers suggestions without prompting | 68% (Based on 10 reviews) | |
Decision Making | As reported in 10 Klaviyo reviews. Makes informed choices based on available data and objectives | 70% (Based on 10 reviews) |
Agentic AI - Vulnerability Scanner
Autonomous Task Execution | Based on 10 Klaviyo reviews. Capability to perform complex tasks without constant human input | 68% (Based on 10 reviews) | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data |
Agentic AI - Review Management
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Natural Language Interaction | Engages in human-like conversation for task delegation | Not enough data |
Agentic AI - Marketing Automation
Autonomous Task Execution | As reported in 23 Klaviyo reviews. Capability to perform complex tasks without constant human input | 67% (Based on 23 reviews) | |
Multi-step Planning | As reported in 23 Klaviyo reviews. Ability to break down and plan multi-step processes | 68% (Based on 23 reviews) | |
Cross-system Integration | As reported in 22 Klaviyo reviews. Works across multiple software systems or databases | 72% (Based on 22 reviews) | |
Adaptive Learning | Improves performance based on feedback and experience This feature was mentioned in 22 Klaviyo reviews. | 70% (Based on 22 reviews) | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting 23 reviewers of Klaviyo have provided feedback on this feature. | 69% (Based on 23 reviews) | |
Decision Making | Makes informed choices based on available data and objectives This feature was mentioned in 24 Klaviyo reviews. | 74% (Based on 24 reviews) |
Agentic AI - Conversational Marketing
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Natural Language Interaction | Engages in human-like conversation for task delegation | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Email Deliverability
Autonomous Task Execution | Capability to perform complex tasks without constant human input 14 reviewers of Klaviyo have provided feedback on this feature. | 82% (Based on 14 reviews) | |
Cross-system Integration | Based on 14 Klaviyo reviews. Works across multiple software systems or databases | 80% (Based on 14 reviews) | |
Adaptive Learning | Improves performance based on feedback and experience This feature was mentioned in 14 Klaviyo reviews. | 80% (Based on 14 reviews) | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting This feature was mentioned in 14 Klaviyo reviews. | 73% (Based on 14 reviews) | |
Decision Making | Makes informed choices based on available data and objectives This feature was mentioned in 14 Klaviyo reviews. | 80% (Based on 14 reviews) |
Agentic AI - Email Template Builder
Autonomous Task Execution | Capability to perform complex tasks without constant human input 18 reviewers of Klaviyo have provided feedback on this feature. | 62% (Based on 18 reviews) | |
Cross-system Integration | Works across multiple software systems or databases This feature was mentioned in 18 Klaviyo reviews. | 69% (Based on 18 reviews) |
Klaviyo Comparisons
HubSpot Marketing Hub
ActiveCampaign
Intuit Mailchimp Email Marketing