Criteo Commerce Growth Features
What are the features of Criteo Commerce Growth?
Channel Functionality
- Display Functionality
Campaign Management
- Campaign Dashboard
- Campaign Optimization
- Reach
- Bulk Editing
- Brand Safety
- Budget Pacing
- Creative Optimization
Targeting
- Retargeting
Platform
- Custom Reports
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Customization
- Notifications
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Criteo Commerce Growth Categories on G2
Filter for Features
Channel Functionality
Display Functionality | Overall product functionality for display advertising. This feature was mentioned in 126 Criteo Commerce Growth reviews. | 82% (Based on 126 reviews) |
Video Functionality
Video Functionality | Overall product functionality for video advertising. | Not enough data |
Social Functionality
Social Functionality | As reported in 42 Criteo Commerce Growth reviews. Product functionality for social advertising. | 72% (Based on 42 reviews) |
Mobile Functionality
Mobile Functionality | As reported in 58 Criteo Commerce Growth reviews. Overall product functionality for mobile advertising. | 80% (Based on 58 reviews) |
Campaign Management
Campaign Dashboard | Based on 130 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Overview of all media purchases and campaigns in a single interface. | 80% (Based on 130 reviews) | |
Campaign Optimization | Based on 126 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Enables marketer to set metrics by which their campaigns are automatically optimized. | 72% (Based on 126 reviews) | |
Reach | Based on 127 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Amount and quality of inventory partner sites on which ads can be placed. | 80% (Based on 127 reviews) | |
Bulk Editing | Based on 82 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Enables marketers to edit campaigns in bulk as opposed to one piece at a time. | 68% (Based on 82 reviews) | |
Batch Uploading | Based on 75 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Allows marketer to upload campaign inventory in a single batch instead of one piece at a time. | 69% (Based on 75 reviews) | |
Brand Safety | Based on 85 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation. | 73% (Based on 85 reviews) | |
Fraud Protection | Based on 70 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Ensures marketer's ad reach and performance is not inflated by bots or spam websites. | 70% (Based on 70 reviews) | |
Frequency Capping | As reported in 18 Criteo Commerce Growth reviews. Allows marketer to set a limit on how many times a consumer sees their ad. | 59% (Based on 18 reviews) | |
Budget Pacing | Based on 102 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids. | 68% (Based on 102 reviews) | |
Creative Optimization | Based on 116 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Tools offered for creating and optimizing creative components of campaigns. | 66% (Based on 116 reviews) | |
Rich Media Capabilties | Based on 77 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Supports rich media display and video ads that involve user interaction. | 71% (Based on 77 reviews) | |
In-App Ads | Based on 35 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Allows for ads to be placed in mobile apps. | 77% (Based on 35 reviews) | |
Mobile Rich Media Capabilities | Based on 29 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Supports rich media mobile ads that involve user interaction. | 74% (Based on 29 reviews) |
Targeting
Targeting | Based on 29 Criteo Commerce Growth reviews. Able to target desired audiences based on demographics and behavior variables. | 64% (Based on 29 reviews) | |
Retargeting | Based on 123 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Able to retarget previous impressions to your site across the web to increase conversion rates. | 87% (Based on 123 reviews) | |
Geo-Targeting | Based on 22 Criteo Commerce Growth reviews. Able to tailor ads based on consumer general region, state or designated market area (DMA). | 67% (Based on 22 reviews) | |
Contextual Targeting | Based on 79 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Able to match the marketer's ad with specific content on a site or page. | 73% (Based on 79 reviews) |
Mobile
Mobile Tracking | Able to track consumers on their mobile devices where cookies do not apply. 51 reviewers of Criteo Commerce Growth have provided feedback on this feature. | 78% (Based on 51 reviews) | |
In-App Ads | Based on 35 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Allows for ads to be placed in mobile apps. | 77% (Based on 35 reviews) | |
Mobile Rich Media Capabilities | Based on 29 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Supports rich media mobile ads that involve user interaction. | 74% (Based on 29 reviews) |
Demand Side Platforms
Machine Learning Optimization | Based on 18 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. DSP learns from previous ad buys and optimizes bidding to increase marketer's ROI | 83% (Based on 18 reviews) | |
Estimate and Projections | DSP pulls accurate estimates of available impressions and their cost. | Not enough data | |
Cross-Device Capabilities | Based on 18 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Able to use functions such as targeting, frequency capping, budget pacing, creative optimization, etc. across mobile devices | 78% (Based on 18 reviews) | |
Cross Channel Capabilities | DSP has the ability to place ads accross multiple mediums; such as display, video, audio, mobile, etc. | Not enough data |
Platform
API / Integrations | Based on 79 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc. | 74% (Based on 79 reviews) | |
Custom Reports | Based on 100 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Able to create custom reports to cater to specific metrics and key performance indicators. | 69% (Based on 100 reviews) | |
User, Role, and Access Management | Based on 116 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. | 79% (Based on 116 reviews) | |
Performance and Reliability | Based on 124 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. | 79% (Based on 124 reviews) | |
Enterprise Scalability | Based on 99 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Provides features to allow scaling for large organizations. | 78% (Based on 99 reviews) | |
Customization | Based on 104 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views. | 64% (Based on 104 reviews) | |
Workflow Capability | Based on 22 Criteo Commerce Growth reviews. Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. | 68% (Based on 22 reviews) | |
Internationalization | Based on 63 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world. | 74% (Based on 63 reviews) | |
Notifications | Based on 109 Criteo Commerce Growth reviews and verified by the G2 Product R&D team. Alerts marketer of the performance of particular campaigns. | 79% (Based on 109 reviews) |
Retargeting
A/B Testing | As reported in 22 Criteo Commerce Growth reviews. Test which ads convert better. | 61% (Based on 22 reviews) | |
Audience Segmentation | See feature definition | Deliver certain ads to specific audiences. This feature was mentioned in 29 Criteo Commerce Growth reviews. | 71% (Based on 29 reviews) |
Behavioral Targeting | Deliver certain ads based on observed behavior. 25 reviewers of Criteo Commerce Growth have provided feedback on this feature. | 73% (Based on 25 reviews) | |
Reporting & Analytics | Features to track clicks on conversions on retargeting ads. 44 reviewers of Criteo Commerce Growth have provided feedback on this feature. | 70% (Based on 44 reviews) | |
Geo Targeting | Deliver retargeting ads based on the user's location. 26 reviewers of Criteo Commerce Growth have provided feedback on this feature. | 74% (Based on 26 reviews) | |
Cross-channel Retargeting | Enables users to retarget ads across multiple channels, including web, mobile, and social. 28 reviewers of Criteo Commerce Growth have provided feedback on this feature. | 70% (Based on 28 reviews) | |
Personalization | Personalize retargeting ads based on items a user has viewed. 31 reviewers of Criteo Commerce Growth have provided feedback on this feature. | 72% (Based on 31 reviews) |
Platform Interoperability
Close Ecosystem API | Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges. | Not enough data | |
Close Ecosystem API | Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges. | Not enough data | |
Close Ecosystem API | Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges. | Not enough data | |
Close Ecosystem API | Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges. | Not enough data |
Platform - Connected TV (CTV) Advertising Platforms
Personalized Segmentation | Allow for segmentation of audiences based on a variety of factors like age, gender, location, etc. | Not enough data | |
Ad Serving | Compatible to serve and publish ads within the software. | Not enough data | |
Streaming Capabilites | Able to implement ads on all types streaming platforms that are able to serve ads. | Not enough data | |
Performance Analytics | Offer analysis of campaigns and various metrics. | Not enough data |
Campaign Management - Connected TV (CTV) Advertising Platforms
Creative Assets | Contains features where creative assets can be stored and uploaded to various campaigns. | Not enough data | |
Campaign Dashboard | Ability to operate multiple campaigns across segments. | Not enough data |
Agentic AI - Display Advertising
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Mobile Advertising
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Social Media Advertising
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Video Advertising
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Retargeting
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Connected TV (CTV) Advertising Platforms
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Demand Side Platform (DSP)
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Cross-Channel Advertising
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Native Advertising
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Criteo Commerce Growth Comparisons