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Klaviyo Reviews & Product Details - Page 3

Klaviyo Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Klaviyo Media

Klaviyo Demo - Send eye-catching emails in minutes using ready-to-go templates
Start with a library of data-proven email templates built for online brands, from welcome emails to new products. Incorporate your brand colors and images, 
and you’re ready to go.
Klaviyo Demo - Grow your contact 
list with engaging 
web forms
Select from expertly designed form templates, and 
create engaging website forms that turn site visitors 
into subscribers with our simple Form Builder
Klaviyo Demo - Bring your brand to life with drag-and-drop ease
Your brand is your reputation. Of course you want to show 
it in the best possible light. WIth Klaviyo, you can create striking emails and forms at scale, surprisingly quickly. Easily customize background images, text, brand colors, and reusable content blocks, all without a lick of code. 
Will i...
Klaviyo Demo - Send personalized recommendations 
that really resonate
Klaviyo helps you learn a ton about your customers: 
the products they love, the way they shop, the best time and method to reach them. So when Cindy in Cincinnati checks her email and sees the leather bag of her dreams, she feels like it’s written just for her (because it is).
Klaviyo Demo - Automations help you make money while you sleep
Dozens of built-in automations are fully customizable, like welcome emails, happy birthday, or abandon cart. Each can have any mix of emails and texts. So while you’re dreaming up your next big idea, customers are automatically getting timely, actionable info.
Klaviyo Demo - Smarter targeting. Deeper personalization. Bigger payoff.
Drive more sales with powerful personalization. 
Whether you’re sending a drip campaign, a transactional email, or a special holiday campaign, ultra-relevant content can help you boost engagement—and earn more revenue.
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Klaviyo Reviews (1,120)

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Reviews

Klaviyo Reviews (1,120)

View 1 Video Reviews
4.6
1,120 reviews

Pros & Cons

Generated from real user reviews
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G2 reviews are authentic and verified.
ML
Chief Information Officer
Farming
Mid-Market (51-1000 emp.)
"Klaviyo for Digital Marketing"
What do you like best about Klaviyo?

Klaviyo has made it easy for us to distribute podcasts, grain news, and employee alerts via email and SMS message. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

Klaviyo profiles, lists and segments take a little time to understand, but it is worth the time. Review collected by and hosted on G2.com.

Juan Jose C.
JC
Data Analyst
Mid-Market (51-1000 emp.)
"Great for managing SMS and email campaigns"
What do you like best about Klaviyo?

Great to manage campaigns using automations. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

High costs and complex pricing, also no unlimited email sending. Review collected by and hosted on G2.com.

Thomas D.
TD
president
Small-Business (50 or fewer emp.)
"i am 83 and ripped off by klaviyo and lost $3000 due to bad setup"
What do you like best about Klaviyo?

absolutely nothing too complicated and no support Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

i am 83 and ripped off by klaviyo install error shut down my site 3 days while i figured out how to fix, klaviyo re fused to help and when i asked for help with complicated installation i was referred to videos. program show 15 steps to install an when i asked support about the steps she asked where i found that. after total failure and losing several thousands klaviyo refused to make a refund

Date of experience: July 24, 2025 Review collected by and hosted on G2.com.

Maddison D.
MD
Marketing Director
Small-Business (50 or fewer emp.)
"Great Email Service"
What do you like best about Klaviyo?

I like how easy it is to use and how effective their suggestions are. It was easy to implement and there are lots of features. We use the program daily. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

Getting help from customer service is slow Review collected by and hosted on G2.com.

Saurabh J.
SJ
Frontend Engineer
Mid-Market (51-1000 emp.)
"Powerfull tool for email marketing, Game changer for our client"
What do you like best about Klaviyo?

I like how easy Klaviyo makes it to send good-looking emails and set up automatic messages. It works really well with my store and helps me stay in touch with customers without doing everything manually. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

It can feel a bit overwhelming at first, especially with so many features and settings. Some parts are not very beginner-friendly and take time to figure out Review collected by and hosted on G2.com.

Anna S.
AS
Creative & Marketing Director
Small-Business (50 or fewer emp.)
"Comprehensive Email and SMS Marketing Solution"
What do you like best about Klaviyo?

There are a lot of things I like about Klaviyo. My favorite is easily creating flows and customer segments based on website activity. Being able to target customers with personalized information is important and a huge part of our marketing strategy. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

While Klaviyo offers a lot of educational opportunities and learning, I do feel like some features are difficult to navigate for a new user. Review collected by and hosted on G2.com.

K W.
KW
President
Small-Business (50 or fewer emp.)
"Klaviyo lets us automatically email customers based on criteria."
What do you like best about Klaviyo?

We can let the sofware email our customers automatically with promotions and information. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

It can be quite costly depending on the number of emails in your system Review collected by and hosted on G2.com.

Verified User in Retail
UR
Mid-Market (51-1000 emp.)
"Solid email marketing platform"
What do you like best about Klaviyo?

I like the templates feature where I can buildout an email and apply it to my different sends to different audiences individually very easily. I can also edit them independently after I apply them and make them unique to the target audience but have the same foundation. The custom report features are also thorough. It's also very easy to sync with other platforms. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

Sometimes things don't save properly if you don't click next and then exit Review collected by and hosted on G2.com.

Verified User in Consumer Goods
AC
Small-Business (50 or fewer emp.)
"Game-changer for eCommerce email marketing"
What do you like best about Klaviyo?

The behavioral segmentation is absolutely incredible - being able to create automated flows based on exactly how customers interact with your site and products consistently drives way better results than anything else I've used. The integration ecosystem is solid too, and their deliverability rates keep my clients' emails actually landing in inboxes instead of spam folders. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

The pricing can get brutal as your subscriber list grows - I've had clients get sticker shock when they hit certain tiers. Review collected by and hosted on G2.com.

Nicolas B.
NB
CRO
Small-Business (50 or fewer emp.)
"A robusttool with a steep learning curve"
What do you like best about Klaviyo?

Customization, automation of email campaigns and analytics. Review collected by and hosted on G2.com.

What do you dislike about Klaviyo?

The platform is not very intuitive. The learning curve is big if you are not familiar with email and SMS marketing. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

7 months

Average Discount

7%

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Klaviyo Features
Building and Personalizing Emails
Sending Outbound Emails
Manage Email Deliverability
A/B Testing
Mobile Optimized
Segmentation
Basic Reporting
Web Analytics
ROI Analytics
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